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Frugale Innovationen

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by Alexander Brem, Jonas Fröhlich ...

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Frugalität ist im Trend. In fast allen Lebensbereichen finden sich Menschen, die sich - meist freiwillig - einschränken. Dieses Konzept findet auch in Unternehmen in Form von frugalen Innovationen immer mehr Beachtung. Das vorliegende Buch beschreibt die Hintergründe solcher Innovationen und stellt einen Ansatz vor, wie frugale Innovationen gezielt entwickelt werden können. Abschließend wird auf ... Read more

$17.99 USD or Free with Kobo Plus

Frugalität ist im Trend. In fast allen Lebensbereichen finden sich Menschen, die sich - meist freiwillig - einschränken. Dieses Konzept findet auch in Unternehmen in Form von frugalen Innovationen immer mehr Beachtung. Das vorliegende Buch beschreibt die Hintergründe solcher Innovationen und stellt einen Ansatz vor, wie frugale Innovationen gezielt entwickelt werden können. Abschließend wird auf
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