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1 - 12 de 13 resultados para “timothy coombs”
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  • Ongoing Crisis Communication

    Planning, Managing, and Responding

    de Timothy Coombs ...
    Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency ... Leer más

    $100.99 USD

  • Applied Crisis Communication and Crisis Management

    Cases and Exercises

    de Timothy Coombs ...
    Designed to give students and public relations professionals the knowledge and skills they need to become successful crisis managers, this practical book includes a wide range of cases that explore crisis communication and management in action. In the first two chapters, the author introduces key theories and principles in crisis communication, which students apply by analyzing 17 cases drawn from ... Leer más

    $87.99 USD

  • Communicating in Extreme Crises

    Lessons from the Edge

    de W. Timothy Coombs, Elina R. Tachkova ...
    Series series Routledge New Directions in PR & Communication Research
    This book is an evidence-based approach to handling common, extreme crises. Extreme crises involve strong moral outrage; moral outrage creates situations where traditional crisis communication advice no longer is effective. These extreme crises create unique demands for crisis managers. Moreover, much of the traditional advice and crisis key performance indicators (KPIs) no longer apply.Validated ... Leer más

    $62.99 USD

  • A Primer for Crisis Communication Theory

    The Fusion of Theory and Practice

    de Finn Frandsen, W. Timothy Coombs, Winni Johansen ...
    Guided by a belief that good crisis communication theory should inform and improve practice, this book makes a wide range of theories utilized in crisis communication accessible to researchers, students, and practitioners.The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of ... Leer más

    $60.99 USD

  • The Handbook of Crisis Communication

    de W. Timothy Coombs, Sherry J. Holladay ...
    Series series Handbooks in Communication and Media
    The revised and updated new edition of the comprehensive guide to crisis communication research and practiceThe Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how ... Leer más

    $161.00 USD

  • Strategic Sport Communication

    Traditional and Transmedia Strategies for a Global Sports Market

    de W. Timothy Coombs, Jennifer L. Harker ...
    Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process—an integration of marketing communication, public relations, and advertising—can be applied to sports communication for individual athletes, teams, and leagues.The book is founded on the premise that the strategic communication process in sport communication is grounded in understanding the fans and ... Leer más

    $70.99 USD

  • It's Not Just PR

    Public Relations in Society

    de W. Timothy Coombs, Sherry J. Holladay ...
    In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field of public relations in the world today and assess its positive and negative impact on society’s values, knowledge, and perceptions.Uses a range of global, contemporary examples, from multi-national corporations through to the non-profit sectorUpdated to include ... Leer más

    $37.00 USD

  • Managing Corporate Social Responsibility

    A Communication Approach

    de W. Timothy Coombs, Sherry J. Holladay ...
    Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR.Chapters are organized around a ... Leer más

    $37.00 USD

  • Today′s Public Relations

    An Introduction

    de Timothy Coombs, Robert L. Heath ...
    Today′s Public Relations: An Introduction works to redefine the teaching of public relations by discussing its connection to mass communication, and linking it to its rhetorical heritage. The text features coverage of ethics, research, strategy, planning, evaluation, media selection, promotion/publicity, crisis communication, risk communication, and collaborative decision making as ways to create, ... Leer más

    $141.99 USD

  • The Handbook of Crisis Communication

    Edición de W. Timothy Coombs, Sherry J. Holladay ...
    Series Libro 22 - Handbooks in Communication and Media
    Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication.Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane KatrinaExplores the key emerging areas of new technology and global ... Leer más

    $51.00 USD

  • Reputational Challenges in Sport

    Theory and Application

    Edición de Andrew C. Billings, W. Timothy Coombs, Kenon A. Brown ...
    Issues of reputation management are negotiated in a wide array of contexts, yet arguably one of the most visible of these areas involves how such stories unfold within the sporting arena. Whether involving individual athletes, teams, organizations, leagues, or global entities, the process of navigating issues of image repair and/or restoration and crisis-based communication has never been more ... Leer más

    $60.99 USD

  • Media and Crisis Communication

    Edición de W. Timothy Coombs ...
    Series series Electronic Media Research Series
    This volume centers on the relationship between media and crisis communication, the need to address which has only been heightened by the recent experience of COVID-19 and the needs for public health crisis communication.With multiple voices and multiple fields engaging simultaneously with crisis communication, this book illuminates the role of media in crisis communication within this complex ... Leer más

    $64.99 USD