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“subhadeep mukherjee”

1 - 12 de 12 resultados para “subhadeep mukherjee”
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  • Marketing Perspectives on Phygitalization

    Edición de Sudhir Rana, Priya Jindal, Indrajit Ghosal, Arpan Anand, Subhadeep Mukherjee ...
    The fusion of physical and digital experiences has given rise to a new phenomenon known as “phygitalization,” where companies seamlessly integrate both realms to create a cohesive and immersive customer experience. This new book examines the opportunities and challenges that this convergence presents and highlights strategies that companies can employ to leverage its full potential. Drawing upon ... Leer más

    $200.99 USD

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  • The Sage Handbook of Industrial Marketing

    Edición de Adam Lindgreen, Thomas Fotiadis, Catherine Pardo, C. Anthony Di Benedetto, Dimitris Folinas, Pete Naudé ...
    The Sage Handbook of Industrial Marketing addresses the dynamic and complex landscape of industrial marketing, emphasizing the unique challenges and opportunities within business-to-business transactions. In an era marked by technological advancements and globalization, this handbook offers a comprehensive resource that defines the industrial marketing field, captures its historical foundations, ... Leer más

    $99.99 USD

  • Data-Informed Leadership in Higher Education: An Executive Playbook for Institutional Excellence

    de Sandeep Kautish, Pushan Kumar Dutta, Namrata Nagpal, Porkumaran Karantharaj, Pronaya Bhattacharya, Vijay Prakash Gupta ...
    Series series Advances in Data Science Driven Technologies: Volume 5
    Advances in Data Science Driven Technologies (Volume 5): Data-Informed Leadership in Higher Education is an executive playbook for institutional excellence. It demonstrates how purposeful faculty development, human-centred design, and data-informed leadership transform technology investments into improved learning outcomes, equity, and graduate success. Spanning thirteen chapters, the book moves ... Leer más

    $56.99 USD

  • Senior Leadership Teams and the Agile Organization

    Edición de Stephen J. Zaccaro, Nathan J. Hiller, Richard Klimoski ...
    Series series SIOP Organizational Frontiers Series
    Senior Leadership Teams and the Agile Organization builds on existing knowledge in the leadership, teams, and strategic management literatures to examine and explore how senior leadership teams drive the dynamic capabilities of organizations.Organizational agility is a key dimension of organizational performance. This volume focuses on senior leadership team processes and attributes that ... Leer más

    $66.99 USD

  • Managing Public Relations and Brand Image through Social Media

    Edición de Anurag Singh, Punita Duhan ...
    Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brand’s reputation with a single viral post, or spark a political movement with a hashtag. This new landscape requires a strategic plasticity and careful consideration of how the public will react to an organization’s actions. Participation in social ... Leer más

    $166.49 USD

  • Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications

    Edición de Information Resources Management Association ...
    Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on ... Leer más

    $724.49 USD

  • Transformations in E-Business Technologies and Commerce: Emerging Impacts

    Edición de In Lee ...
    As e-business grows around the world, there is an increased need for resources that assist in the understanding of the key aspects and implications related to these technologies. The research that is being done now will be the cornerstone of not only e-business, but business in general for years to come. Transformations in E-Business Technologies and Commerce: Emerging Impacts is both a snapshot ... Leer más

    $157.49 USD

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  • Knowledge Management and Organizational Learning

    Edición de William R. King ...
    Series series Business and Management (R0)
    Knowledge management (KM) is a set of relatively-new organizational activities that are aimed at improving knowledge, knowledge-related practices, organizational behaviors and decisions and organizational performance. KM focuses on knowledge processes—knowledge creation, acquisition, refinement, storage, transfer, sharing and utilization. These processes support organizational processes involving ... Leer más

    $215.99 USD

  • Employee Performance Management for Improved Workplace Motivation

    Edición de Wasantha Rajapakshe ...
    In the dynamic landscape of organizational management, the challenge of effectively evaluating and enhancing employee performance stands as a pivotal obstacle to maximizing workplace productivity and motivation. Traditional performance appraisal methods often fall short in providing meaningful insights into employees' contributions and fostering a culture of continuous improvement. This gap ... Leer más

    $458.99 USD

  • Psychology and Intricacies in Social Media Interactions

    A Critical Perspective

    Edición de Tanusree Chakraborty, Sanghamitra Brahma, Rajdeep Bakshi ...
    As social media continues to seamlessly integrate into our daily lives, understanding the underlying psychological principles of social media becomes paramount in navigating its complexities effectively. This volume offers a number of diverse and thought-provoking perspectives on the profound influence that social media has on our lives. Chapters explore the influence of social media on ... Leer más

    $180.99 USD

  • HR Analytics in an Era of Rapid Automation

    Edición de Radha Yadav, Mudita Sinha, Joseph Varghese Kureethara ...
    Human Resources (HR) departments often have significant data sets related to employees and positions within their organizations, but optimizing use of this data can present challenges. As the business world rapidly transforms due to technological advancements, experts within the HR domain must learn to effectively use data to improve workforce performance and assist with strategic decisions. A ... Leer más

    $215.99 USD

  • Harnessing Business Intelligence for Modern Talent Management

    Edición de Lambrini Seremeti, Panagiotis Liargovas, Christos Papademetriou, Lazaros Anastasiados, Sofia Anastasiadou ...
    In an era where talent drives organizational success, effectively managing the workforce has become increasingly complex and vital. The shift toward data-driven strategies empowers business to better understand employee needs, predict workforce trends, and optimize human resource practices. Business intelligence (BI) enables organizations to make informed, strategic decisions that align talent ... Leer más

    $224.99 USD