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“soo jun”

1 - 12 de 12 resultados para “soo jun”
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  • Tourism and Technology

    de Dimitrios Buhalis, Soo Jun, Chris Cooper ...
    Series series Contemporary Tourism Reviews
    Contemporary Tourism Reviews will provide you with critical, state-of-the-art surveys of all of the major areas of tourism study to people who are coming to a topic for the first time. The CTR series provides accessible and structured overviews to all areas of research in the broadly defined subject of tourism with links to original sources of information, sites, books and journals as well as a ... Leer más

    $8.99 USD

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  • Business Architecture Made Easy

    - A Journey from Complexity to Simplicity

    de Bernard Morris ...
    Whether you are about to embark on a major business transformation or you simply want to be better prepared for the next challenging period in your business organization, this book is designed to help you. The author makes no apology for keeping this book easy to understand, targeting the book at everyone from the CEO to front line operatives and taking each of them on a journey from complexity to ... Leer más

    $8.99 USD o gratis con Kobo Plus

  • Assessing Building Performance

    Edición de Wolfgang Preiser, Jacqueline Vischer ...
    The building performance evaluation (BPE) framework emphasizes an evaluative stance throughout the six phases of the building delivery and life cycle: (1) strategic planning/needs analysis; (2) program review; (3) design review; (4) post-construction evaluation/review; (5) post-occupancy evaluation; and, (6) facilities management review/adaptive reuse. The lessons learned from positive and ... Leer más

    $91.99 USD

  • Information Systems for Small and Medium-sized Enterprises

    State of Art of IS Research in SMEs

    Edición de Jan Devos, Hendrik van Landeghem, Dirk Deschoolmeester ...
    Series series Progress in IS
    This book establishes and explores existing and emerging theories on Small and Medium-sized Enterprises (SMEs) and the adoption of IT/IS. It presents the latest empirical research findings in that area of IS research and explores new technologies and practices. The book is written for researchers and professionals working in the field of IS research or the research of SMEs. Moreover, the book will ... Leer más

    $89.99 USD

  • Tourism Marketing

    A Collaborative Approach

    de Dr. Alan Fyall, Dr. Brian Garrod ...
    Series Libro 18 - Aspects of Tourism
    This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination collaboration between nations. The book begins by providing a detailed understanding of tourism marketing principles and practice within the context of inter ... Leer más

    $23.99 USD

  • e-Marketing

    Applications of Information Technology and the Internet within Marketing

    de Cor Molenaar ...
    Without a doubt, new technologies, and notably the Internet, have had a profound and lasting impact on the marketing function. A paradigm shift has occurred which will forever change the way marketers and marketing managers work. This doesn’t mean, however, that ‘old’ marketing tools are no longer relevant.In this brand new textbook, Cor Molenaar summarizes classic concepts and current ... Leer más

    $101.99 USD

  • Creative Arts Marketing

    de Liz Hill, Catherine O'Sullivan, Terry O'Sullivan, Brian Whitehead ...
    Creative Arts Marketing third edition is a long-awaited update of a classic and influential text. A ground-breaking book when first published, it covers the core concepts of marketing and management as they apply to the arts and heritage industries with a depth that is still unrivalled.With an emphasis on global case studies, practical examples and discussion questions and an author team that ... Leer más

    $69.99 USD

  • International Project Management

    de Kathrin Koster ...
    With project management becoming an increasingly global endeavour, a comprehensive and international student text that reflects this reality is essential.International Project Management does just that, systematically linking the key elements of cross-cultural management and the particularities of an international context, with the tools and techniques of project management.Key features include:- ... Leer más

    $104.99 USD

  • Relationship Marketing

    A Consumer Experience Approach

    de Steve Baron, Tony Conway, Gary Warnaby ...
    Series series SAGE Advanced Marketing Series
    The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning and experience. How does the study of relationship marketing interpret this?In this exciting new book the authors explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a ... Leer más

    $87.99 USD

  • Agile Processes in Software Engineering and Extreme Programming – Workshops

    XP 2019 Workshops, Montréal, QC, Canada, May 21–25, 2019, Proceedings

    Edición de Rashina Hoda ...
    Series series Springer Nature Proceedings Computer Science
    This open access book constitutes the research workshops, doctoral symposium and panel summaries presented at the 20th International Conference on Agile Software Development, XP 2019, held in Montreal, QC, Canada, in May 2019.XP is the premier agile software development conference combining research and practice. It is a hybrid forum where agile researchers, academics, practitioners, thought ... Leer más

    Gratis

  • Rethinking IT in Construction and Engineering

    Organisational Readiness

    de Mustafa Alshawi ...
    How could the potential of IT be realised to improve business performance in architecture, construction and engineering organisations? How could organisations unleash the potential of IT to achieve a sustainable competitive advantage? How can organisations migrate from technology to IT-enabled business thinking?Based on the author's twenty years research experience, this book provides a holistic ... Leer más

    Gratis

  • Human Resource Management for the Event Industry

    de Lynn Van Der Wagen, Lauren White ...
    Series series Events Management
    Human Resource Management for Events still remains the only text to introduce students to the unique application of HR principles in the context of a highly complex event environment. Linking theory, research and application it looks at the purpose and processes of managing such a sizable & varied workforce in a highly pressured environment through the differing and various types of events from ... Leer más

    $91.99 USD