Skip to main content

Carrito de compra

¡Obtienes el tratamiento VIP!

Artículos no disponibles para compra.
Por favor revisa tu carrito. Puedes eliminar los artículos no disponibles ahora o los eliminaremos nosotros automáticamente al momento de pagar.
artículosartículo
artículosartículo

Recomendado para ti

Loading...
  • Prescription for Social Dilemmas

    Psychology for Urban, Transportation, and Environmental Problems

    de Satoshi Fujii ...
    Series series Business and Management (R0)
    This book provides a theoretical, empirical, and pragmatic understanding of social dilemmas (SDs). A SD is a social situation where cooperation maximizing collective or social profit is different from defection maximizing individual profit. Problems arise when too many group members choose to pursue individual profit and immediate satisfaction rather than behave in the group’s best long-term ... Leer más

    $89.09 USD

  • Beyond Global Capitalism

    Edición de Satoshi Fujii ...
    Series series Economics and Finance (R0)
    This book compiles the presentations and discussions from the international symposium “Beyond Global Capitalism” that was held with the contributions of Emmanuel Todd, Ha-Joon Chang, and other scholars in Kyoto, Japan, in 2013. The book is intended make the reader aware that global capitalism, or globalism, has increased its power in recent years, bringing about a variety of harmful effects to the ... Leer más

    $49.49 USD

La gente que leyó estos también disfrutó

  • How to Succeed with Continuous Improvement: A Primer for Becoming the Best in the World

    Your organizational transformation begins here!Comprehensive, detailed, and easy to read and understand, How to Succeed with Continuous Improvement takes you through a real-life case study of one organization’s journey to a world-class continuous improvement process.Joakim Ahlstrom—one of the world’s most respected continuous improvement experts—serves as your coach. He first helps you decide ... Leer más

    $20.89 USD

  • What Kids Buy

    The Psychology of Marketing to Kids

    If you're in the business of marketing or developing products and programs for kids, What Kids Buy and Why belongs in your office.How can you create outstanding products and programs that will win in the marketplace and in the hearts of kids and parents? Dan S. Acuff and Robert H. Reiher have invented a development and marketing process called Youth Market Systems that puts the needs, abilities, ... Leer más

    $15.99 USD

  • Models, Algorithms, and Technologies for Network Analysis

    Proceedings of the Second International Conference on Network Analysis

    Series series Springer Nature Proceedings excluding Computer Science
    This volume contains two types of papers—a selection of contributions from the “Second International Conference in Network Analysis” held in Nizhny Novgorod on May 7–9, 2012, and papers submitted to an "open call for papers" reflecting the activities of LATNA at the Higher School for Economics.This volume contains many new results in modeling and powerful algorithmic solutions applied to problems ... Leer más

    $89.99 USD

  • Technobrands

    How to Create & Use “Brand Identity” to Market, Advertise & Sell Technology Products

    de Chuck Pettis ...
    In TechnoBrands, Chuck Pettis introduces the first published step-by-step process for building brands. While modern day branding has been around for more than a centuryeverybody knows the power of names such as Coca-Cola, Microsoft, GE, Disney, Intel, or Nokiavery few people know the secrets of branding and how to successfully apply branding.Filled with examples and insights from successful ... Leer más

    $3.99 USD

  • Dynamic and Seamless Integration of Production, Logistics and Traffic

    Fundamentals of Interdisciplinary Decision Support

    Series series Business and Management (R0)
    This book contributes a basic framework for and specific insights into interdisciplinary connections between production, logistics, and traffic subsystems. The book is divided into two parts, the first of which presents an overview of interdisciplinarity in value-added networks and freight traffic. This includes an introduction to the topic and a description of an integrated framework of ... Leer más

    $89.99 USD

  • How to Measure Digital Marketing

    Metrics for Assessing Impact and Designing Success

    de L. Flores ...
    Series series Business and Management (R0)
    Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world. ... Leer más

    $58.49 USD

  • Inclusive Leadership

    A Framework for the Global Era

    Series series Business and Management (R0)
    This insightful management book introduces an inspirational new ethics-oriented approach to business and leadership for current and future leaders. It argues that the challenges of today's global era require a new, more holistic and ethical leadership approach than conventional concepts suggest. A framework for the concept of "inclusive leadership" is developed by linking leadership challenges and ... Leer más

    $58.99 USD

  • Dynamic Games in Economics

    Series series Economics and Finance (R0)
    Dynamic game theory serves the purpose of including strategic interaction in decision making and is therefore often applied to economic problems. This book presents the state-of-the-art and directions for future research in dynamic game theory related to economics. It was initiated by contributors to the 12th Viennese Workshop on Optimal Control, Dynamic Games and Nonlinear Dynamics and combines a ... Leer más

    $89.09 USD

  • Infectious Disease Informatics and Biosurveillance

    Series series Medicine (R0)
    This book on Infectious Disease Informatics (IDI) and biosurveillance is intended to provide an integrated view of the current state of the art, identify technical and policy challenges and opportunities, and promote cross-disciplinary research that takes advantage of novel methodology and what we have learned from innovative applications. This book also fills a systemic gap in the literature by ... Leer más

    $188.09 USD

  • The ROI of Pricing

    Measuring the Impact and Making the Business Case

    As with executives and managers in so many other business functions, pricing specialists are being challenged more and more to substantiate the added value of their activities. Pricing is a core function of every business, and needs not only to contribute positively to short- and long-term results, but also to document its impact to the bottom line. A fundamental part of this is the pricing ROI ... Leer más

    $68.99 USD