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  • Using Qualitative Research in Advertising

    Strategies, Techniques, and Applications

    This Second Edition remains the only book to discuss both theory and application of qualitative research techniques to inspire great advertising and build strong brands. Using a step-by-step approach, designed for students considering advertising careers and for those currently working in the advertising industry, this book explains what qualitative research techniques are designed to do. The text ... Leer más

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  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

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  • Power of foursquare (ENHANCED EBOOK)

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    Connect with Your Customers. Anytime. Anywhere.One million new users per month. Twenty-three check-ins per second. Millions of people—in every city, in every country, on every continent, and even from the Space Station—are vying to become mayors of their favorite shopping locations. What is foursquare and why has it become the hottest customer magnet ever conceived?Foursquare is a social, mobile ... Leer más

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  • Video Marketing Mayhem

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    Learn How To Crush It With Online Video!If you are just starting to dabble in online video marketing, this is a very wise business decision. If you still are not sure if this is the right decision, check out these five reasons why you should be using online video marketing and what you stand to gain by making this decision.*** Your customers are spending their time watching videos*** Your ... Leer más

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  • Exploiting ClickBank For Fast Profits

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  • 100 Ways To Publish and Sell Your Own Ebook

    If you've published an e-book, or are planning to do so, you'll need this essential guide. It provides expert advice on every step of the process, from production through to all-important promotion.To ensure your e-book reaches its intended audience, at the very least you have to:- design and format the cover a certain way- know your options in terms of publishing platforms and choose the right ... Leer más

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  • 2016 Indie Author State of the Union

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    The publishing industry changes so fast it’s hard to keep up.On any given day there are at least dozens of news articles for authors. You could spend hours reading them all. Odds are, you could also be using that time to write your next book.News You Can Use—All in One Place.The Indie Author State of the Union is a roundup that covers the most important publishing industry news, books, podcasts, ... Leer más

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  • Sticking My Ads Out

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  • When Ads Work

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  • Networking Nuggets

    Networking Nuggets will help you connect with great people you need to know and reconnect with awesome people you already know.Turn the art of Networking and Relationship building into something you look forward to and enjoy:• Build on the strengths you already have• Find 10 extra minutes a day to network and nurture relationships• Connect and learn from 10 types of people• Give first-- the true ... Leer más

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  • Cracking The CPA Code

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