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“peter szende”

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  • Operations Management in the Hospitality Industry

    Edición de Peter Szende, Alec N. Dalton, Michelle (Myongjee) Yoo ...
    From restaurants to resorts, the hospitality industry demands strong operations management to delight guests, develop employees, and deliver financial returns. This introductory text provides students with fundamental techniques and tools to analyse and improve operational capabilities of any hospitality organization.This book spans a breadth of topics critical to today's operations leaders. Each ... Leer más

    $91.99 USD

  • Human Resource Management in Hospitality Cases

    de Peter Szende, Suzanne Markham Bagnera, Danielle Clark Cole ...
    Human Resource Management in Hospitality Cases adopts a practical case-based approach to develop critical thinking and problem-solving skills in future hospitality managers. Using tried-and-tested real-life scenarios, this book thoroughly prepares hospitality students for a career in the field.Chapters are comprised of 75 short vignettes, split into nine sections that reflect and cover the primary ... Leer más

    $70.99 USD

  • Hospitality Revenue Management

    Concepts and Practices

    Edición de Peter Szende ...
    This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi ... Leer más

    $159.99 USD

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  • The Cornell School of Hotel Administration on Hospitality

    Cutting Edge Thinking and Practice

    Edición de Michael C. Sturman, Jack B. Corgel, Rohit Verma ...
    This cutting edge and comprehensive book-with contributions from the star faculty of Cornell University's School of Hotel Administration-offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality ... Leer más

    $27.00 USD

  • Revenue Management for Service Organizations

    de Paul Rouse ...
    This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included ... Leer más

    $6.99 USD

  • Sales and Marketing Channels

    How to Build and Manage Distribution Strategy

    de Julian Dent, Michael White ...
    Analyze, plan and manage profitable channels to market with this economic framework, ensuring maximum leverage of channel partners at every stage of the go-to-market process, with this fully revised third edition of the global bestseller, Distribution Channels - an essential toolkit for strategizing new and existing routes to market.Unprecedented upheavals in routes-to-market are challenging ... Leer más

    $46.99 USD

  • International Dictionary of Hospitality Management

    Edición de Abraham Pizam, Judy Holcomb ...
    The International Dictionary of Hospitality Management is the must have companion for all those working or studying in the field of hospitality management. With over 728 entries, it covers everything you need to know, from a concise definition of back office systems, to management accounting and yield management. It covers all of the relevant issues in the field of hospitality management from both ... Leer más

    $84.99 USD

  • Hotel Pricing in a Social World

    Driving Value in the Digital Economy

    de Kelly A. McGuire ...
    Series series Wiley and SAS Business Series
    Take control of revenue management in the new hotel economyHotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the ... Leer más

    $28.00 USD

  • Data-Driven Marketing

    The 15 Metrics Everyone in Marketing Should Know

    de Mark Jeffery ...
    NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATIONHow organizations can deliver significant performance gains through strategic investment in marketingIn the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what's working and what's wasted. Data-driven marketing improves efficiency and effectiveness of marketing ... Leer más

    $19.00 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • The McGraw-Hill 36-Hour Course: Operations Management

    de Linda Brennan ...
    Series series McGraw-Hill 36-Hour Courses
    Take a crash course in boosting operational efficiency!Whether a business manufactures trucks, delivers packages, or sells coffee, it lives and breathes on its operations. Without exception. Ensuring smooth, efficient processes is a challenging task--but the rewards are immense. The McGraw-Hill 36-Hour Course: Operations Management puts you on the fast track to bolstering and managing the ... Leer más

    $17.99 USD

  • Key Performance Indicators (KPI)

    The 75 measures every manager needs to know

    de Bernard Marr ...
    Series series Financial Times Series
    By identifying and describing the most powerful financial and non-financial KPIs, this book will make life easier for you by defining them, explaining how and when they should be used and providing a rich library of KPIs that have been proven to significantly improve performance.The book presents case examples to illustrate the selection and use of the KPIs and provides tools such as KPI selection ... Leer más

    $21.99 USD

  • Australian Residential Property Development for Investors

    de Ron Forlee ...
    The all-in-one reference for the new residential real estate investor—revised and updated for 2022 and beyondAustralian Residential Property Development for Investors is the practical, step-by-step guide for beginners and experienced investors in the real estate and construction industries. From site selection to sale, this book walks you through each phase of the property development process to ... Leer más

    $18.00 USD