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1 - 12 de 12 resultados para “maxwell mccombs”
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  • Contemporary Public Opinion

    Issues and the News

    de Maxwell McCombs ...
    This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of ... Leer más

    $55.99 USD

  • Setting the Agenda

    Mass Media and Public Opinion

    de Maxwell McCombs, Sebastian Valenzuela ...
    News media strongly influence how we picture public affairs across the world, playing a significant and sometimes controversial role in determining which topics are at the centre of public attention and action. Setting the Agenda, first published in 2004, has become the go-to textbook on this crucial topic.In this timely third edition, Maxwell McCombs – a pioneer of agenda-setting research – and ... Leer más

    $20.00 USD

  • Policy Analysis in the United States

    de Michael O'Hare, Steven R. Smith, Erik Godwin, Michael Holland, Philip Joyce, Rebecca A. Maynard, B. Guy Peters, Nadia Rubaii, Andrew Rich, Maxwell McCombs, Annelise Russell, Scott H Ainsworth, Raymond J La Raja, Zachary Albert, William G Jacoby, Saundra K Schneider, Julia Lane, Kuang-Ting Tai, Nicholet Deschine Parkhurst, David Swindell, Karen Mossberger, Gary VanLandingham, Laurence E Lynn, Frank Fischer, Beryl Radin, David L Weimer ...
    Series Libro 12 - International Library of Policy Analysis
    Policy Analysis in the United States brings together contributions from some of the world’s leading scholars and practitioners of public policy analysis including Beryl Radin, David Weimer, Rebecca Maynard, Laurence Lynn, and Guy Peters.This volume represents an indispensable companion to other volumes in the International Library of Policy Analysis series, enabling scholars to compare cross ... Leer más

    $44.99 USD

  • The Two W's of Journalism

    The Why and What of Public Affairs Reporting

    de Davis "Buzz" Merritt, Maxwell E. McCombs ...
    Series series Routledge Communication Series
    In this timely volume, the authors explore public affairs journalism, a practice that lies at the core of the journalism profession. They go beyond the journalistic instruction for reporting and presenting news to reflect on why journalism works the way it does. Asking current and future journalists the critical questions, "Why do we do it?" and "What are the ways of fulfilling the goals of ... Leer más

    $59.99 USD

  • Agenda Setting

    Readings on Media, Public Opinion, and Policymaking

    Edición de David Protess, Maxwell E. McCombs ...
    Series series Routledge Communication Series
    The role of the news media in defining the important issues of the day, also known as the agenda-setting influence of mass communication, has received widespread attention over the past 20 years. Since the publication of McCombs and Shaw's seminal empirical study, more than one hundred journal articles and monographs have appeared. This collection exemplifies the major phases of research on agenda ... Leer más

    $72.99 USD

  • Communication and Democracy

    Exploring the intellectual Frontiers in Agenda-setting theory

    Edición de Maxwell E. McCombs, Donald L. Shaw, David H. Weaver ...
    Series series Routledge Communication Series
    Exciting intellectual frontiers are open for exploration as agenda-setting theory moves beyond its 25th anniversary. This volume offers an intriguing set of maps to guide this exploration over the near future. It is intended for those who are already reasonably well read in the research literature that has accumulated since the publication of McCombs and Shaw's original 1972 Public Opinion ... Leer más

    $64.99 USD

  • The Power of Information Networks

    New Directions for Agenda Setting

    Edición de Lei Guo, Maxwell McCombs ...
    Series series Routledge Studies in Global Information, Politics and Society
    The news media have significant influence on the formation of public opinion. Called the agenda-setting role of the media, this influence occurs at three levels. Focusing public attention on a select few issues or other topics at any moment is level one. Emphasizing specific attributes of those issues or topics is level two. The Power of Information Networks: The Third Level of Agenda Setting ... Leer más

    $69.99 USD

  • The Poll With A Human Face

    The National Issues Convention Experiment in Political Communication

    Edición de Maxwell Mccombs, Amy Reynolds ...
    Series series Routledge Communication Series
    In 1996, the National Issues Convention (NIC) assembled a national sample of 459 Americans on the campus of the University of Texas at Austin. This diverse group of Americans was seen and heard nationally. They spent three days in small group discussions of major public issues and participated in two live PBS telecasts moderated by Jim Lehrer where they questioned Vice President Al Gore and four ... Leer más

    $68.99 USD

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  • Public Opinion

    de Carroll J. Glynn ...
    Public Opinion is a comprehensive and multidisciplinary examination of public opinion in the United States. Drawing on scholarship in political science, psychology, sociology, and communications, the authors explore the nature of political and social attitudes in the United States and how these attitudes are shaped by various institutions, with an emphasis on mass media. The book also serves as a ... Leer más

    $73.99 USD

  • Framing Public Life

    Perspectives on Media and Our Understanding of the Social World

    Edición de Stephen D. Reese, Oscar H. Gandy, Jr., August E. Grant ...
    Series series Routledge Communication Series
    This distinctive volume offers a thorough examination of the ways in which meaning comes to be shaped. Editors Stephen Reese, Oscar Gandy, and August Grant employ an interdisciplinary approach to the study of conceptualizing and examining media. They illustrate how texts and those who provide them powerfully shape, or "frame," our social worlds and thus affect our public life. Embracing ... Leer más

    $94.99 USD

  • The Oxford Handbook of Political Communication

    Edición de Kate Kenski, Kathleen Hall Jamieson ...
    Series series Oxford Handbooks
    Since its development shaped by the turmoil of the World Wars and suspicion of new technologies such as film and radio, political communication has become a hybrid field largely devoted to connecting the dots among political rhetoric, politicians and leaders, voters' opinions, and media exposure to better understand how any one aspect can affect the others. In The Oxford Handbook of Political ... Leer más

    $52.99 USD

  • Handbook of Political Communication Research

    Edición de Lynda Lee Kaid ...
    Series series Routledge Communication Series
    The Handbook of Political Communication Research is a benchmark volume, defining the most important and significant thrusts of contemporary research and theory in political communication. Editor Lynda Lee Kaid brings together exemplary scholars to explore the current state of political communication research in each of its various facets. Reflecting the interdisciplinary nature of political ... Leer más

    $150.99 USD