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  • 101 Things I Learned in Architecture School

    Get 101 concise lessons in design, drawing, the creative process, and presentation—from drawing lines to color theory—in this classic architecture book.These 101 concise lessons in design, drawing, the creative process, and presentation—from the basics of “How to Draw a Line” to the complexities of color theory—provide a much-needed primer in architectural literacy, making concrete what too often ... Leer más

    $11.99 USD

  • 101 Things I Learned® in Urban Design School

    Series series 101 Things I Learned
    Providing unique, accessible lessons on urban design, this title in the bestselling 101 Things I Learned® series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals.Students of urban design often find themselves lost between books that are either highly academic or overly formulaic, leaving them with few tangible tools to use in their design ... Leer más

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  • 101 Things I Learned® in Advertising School

    Series series 101 Things I Learned
    Providing unique, accessible lessons on advertising, this title in the bestselling 101 Things I Learned® series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals.The advertising industry is fast paced and confusing, and so is advertising school. This installment in the 101 Things I Learned® series is for the student lost in a sea of jargon, data ... Leer más

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  • 101 Things I Learned® in Culinary School (Second Edition)

    Series series 101 Things I Learned
    An informative, illustrated guide to food, cooking, and the culinary profession by a former White House chef—now in a revised second edition featuring 50% new material“This book is all meat with no fat. . . . Sure to surprise and enlighten even the most informed gourmands.”—Publishers Weekly (starred review), on the first edition of 101 Things I Learned® in Culinary SchoolA chef must master ... Leer más

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  • 好電影的法則【暢銷經典版】:101堂UCLA精華課,不去好萊塢就能學到的美國影視實戰經驗

    101 Things I learned in Film School

    Traducido por 吳莉君 ...
    Series series On-master
    暢銷上萬冊,業界好評書目看懂好電影,拍出好故事Youtuber****時代,受用一生的啟蒙課《教父》導演、《刺激1995》男主角、《玩命關頭》導演、《阿甘正傳》編劇、《慾望城市》編劇、《侏羅紀公園》編劇、《神鬼戰士》剪接師,他們入行的第一課UCLA****逾60年教學精華,這些課程,孕育了 107 座金像獎278 座艾美獎 80 座金球獎 62 座電影獨立精神獎不去好萊塢,就能學到****美國電影工業的行規與實務經驗行話、預算、導演、編劇、運鏡、角色、配樂、情節鋪陳教學心得+實務經驗+同業篤信的職場... ... Leer más

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  • 101 Things I Learned® in Product Design School

    Series series 101 Things I Learned
    An engaging, enlightening, and cleverly illustrated guide to product design, written by experienced professional designers and instructors.Products are in every area of our lives, but just what product designers do and how they think is a mystery to most. Product design is not art, engineering, or craft, even as it calls for skills and understandings in each of these areas—along with psychology, ... Leer más

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  • 101 Things I Learned® in Psychology School

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    Series series 101 Things I Learned
    Why do we think, feel, and act the way we do? A professor and expert consultant on psychological health ponders these questions and more in this thought-provoking, illustrated guide.Psychology is one of the most popular undergraduate majors. It provides an orienting point for many professional careers, including international relations, public health, social work, clinical counseling, brain ... Leer más

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  • 101 Things I Learned® in Business School (Second Edition)

    Series series 101 Things I Learned
    An informatively illustrated guide to business principles by a professor, entrepreneur, consultant, executive, and Harvard Business School graduate.Success in business—and in business school—calls for a broad knowledge base and the ability to turn it into action. This accessible book provides a thorough grounding in the principles most essential to the study and practice of business, from ... Leer más

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  • 工程師的思考法則【暢銷經典版】:擁有科學邏輯的頭腦,像工程師一樣思考

    101 Things I Learned in Engineering School

    Series series On-master
    進入理科人的職場世界工程學院新生必讀啟蒙大學生找脈絡,引發工程師反思專業鼓勵大家用工程師視野看世界給所有人的公開課告訴你工程學的「十萬個為什麼?」工程師們懂什麼?想什麼?帶你擁有科學邏輯的頭腦,像工程師一樣思考!圖解最基本的工程學入門感覺很難的理工常識,竟然都看懂了?!原來,生活中的所有問題都蘊藏著一個再熟悉不過的基本科學側身科普界數十年,哪本書是工程學的「十萬個為什麼」?我敢說就是這... ... Leer más

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  • 廣告人的行銷法則【長銷經典版】:專業才懂的消費心理學,從社群小編到上班族,在社會走跳必學的101行銷力

    101 Things I Learned in Advertising School

    Series series On-master
    新媒體時代,行銷自我消費心理、網路行銷、定價策略、廣告設計、品牌定位建立網路時代廣告手法的靈魂思想入門廣告的基本,進階行銷的祕笈不花高價,即刻學會專業精華廣告人、行銷企劃、網紅、社群小編、自媒體,專業入門必備!**【**不說不知的消費人性,不點不懂的行銷定律】越不讓消費者做什麽,消費者就越想做什麽?如何利用定價吸引顧客?想要顧客隱私,該給什麼好處來換取?讓顧客感到不好意思,商品更好賣?別提供太多選擇,以免消費者無法衝動下單?現場試吃,會激起顧客互不相欠的購買行為?在廣告中亮相的公司執行長,讓人感覺像來跟顧客搶錢?蘋果和特斯拉這樣高度創新的企業,幾乎不做市場調查?承認缺點可以增加廣告可信度?對某些人來說,廣告沒有靈魂... ... Leer más

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  • 料理的法則【經典修訂版】:30年經驗才敢說,白宮主廚傳授國宴級的101堂料理鐵則&美味之道

    101 Things I Learned in Culinary School

    Series series On-master
    [原書名:主廚的料理法則]什麼樣的廚藝,讓名人一致認可**?──比爾‧柯林頓、尼爾森‧曼德拉、吉米‧巴菲特、安東尼‧霍普金斯、湯姆‧漢克、詹姆斯‧伍茲、奧立佛‧**史東、滾石合唱團、老布希……從採買、切工、烹煮到調味,這麼多媽媽沒教,大廚沒說的關鍵常識舒肥、分子料裡日新月異,更加複雜,太多事要學了<strong... ... Leer más

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  • 101 Things I Learned® in Engineering School

    Series series 101 Things I Learned
    Providing unique, accessible lessons on engineering, this title in the bestselling 101 Things I Learned® series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals.An experienced civil engineer presents the physics and fundamentals underlying the many fields of engineering. Far from a dry, nuts-and-bolts exposition, 101 Things I Learned® in ... Leer más

    $7.99 USD