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“mark cholowski”

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  • Save on Shopping. The Coupon Book and Much Much More

    de Mark Cholowski ...
    This economy is bad. Very bad. Everyone needs to save as much money as possible on every shopping trip. Everyone needs to get the most out of every dollar spent. $ave On $hopping will help every shopper realize that goal.This book will help every shopper understand the basics necessary to save real money on every trip to the grocery store. And it will be helpful whether you are a novice just ... Leer más

    $0.99 USD o gratis con Kobo Plus

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  • Why We Buy

    The Science Of Shopping

    de Paco Underhill ...
    Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture.This enlightening edition includes new information on:-The latest trends in online retail—what retailers are doing right and what they’re doing wrong—and how nearly every Internet retailer from ... Leer más

    $15.99 USD

  • Unconscious Branding

    How Neuroscience Can Empower (and Inspire) Marketing

    de Douglas Van Praet ...
    For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop strategies, they need to recognize that consumers have strategies too . . .human strategies, not consumer ... Leer más

    $12.99 USD

  • Curing Affluenza

    How to Buy Less Stuff and Save the World

    de Richard Denniss ...
    Affluenza has not just changed the world, it has also changed the way we see the world. Short of money? Borrow some. Caught in the rain? Buy an umbrella. Thirsty? Buy a bottle of water and throw the bottle away. Our embrace of “convenience” and our acceptance of our inability to plan ahead is an entirely new way of thinking, and over the past seventy years we have built a new and different ... Leer más

    $16.99 USD

  • Consumer Republic

    Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World

    de Bruce Philp ...
    Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation of Bruce Philp's message is this single, inarguable truth: Brands make corporations accountable. They are the only leverage the average consumer has with which to make a company behave itself. Expensive to create, essential to making money, and more public than anything else a ... Leer más

    $13.99 USD

  • Transformative Consumer Research for Personal and Collective Well-Being

    Edición de David Glen Mick, Simone Pettigrew, Cornelia (Connie) Pechmann, Julie L. Ozanne ...
    Daily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-being. Problems include unhealthy eating; credit card mismanagement; alcohol, tobacco, pornography, and gambling abuse; marketplace discrimination; and ecological deterioration; as well as at-risk groups who are impoverished, impaired, or elderly. Opportunities for well-being via ... Leer más

    $72.99 USD

  • The Curses of a Thousand Mothers - How We Pursue Joyful Sins

    An Executive Self Help Novel, #6

    de Thejendra Sreenivas ...
    Series Libro 6 - An Executive Self Help Novel
    Q: What is this book about?A: Curses of a Thousand Mothers – How We Pursue Joyful Sins is a sharp, unflinching exploration of the invisible sins woven into modern life. It reveals how your everyday actions, often carried out with pride, convenience, or indifference, create suffering, exploitation, and long-term consequences for people we never see. The book holds up a mirror to the reader and ... Leer más

    $2.99 USD o gratis con Kobo Plus

  • How to Make your Credit Score Soar

    de Julie Marie McDonough ...
    Your credit score dictates the rates and terms you pay on mortgages, auto loans, insurance, and services. It can even affect whether you get a job. A low credit score can cause setbacks to your financial life, so today’s the day to take control of that three-digit number and your financial future. How to Make Your Credit Score Soar gives you the tools and information you need to get your free ... Leer más

    $2.99 USD

  • The Biological Bases of Economic Behaviour

    A Concise Introduction

    de David McFarland ...
    Series series Economics and Finance (R0)
    Human genetics has changed little over the past 20,000 years, but human economic behaviour has changed a lot. These changes are probably due to human cultural evolution. But studies of human hunter-gatherers, and of a variety of other animal species, show that their micro-economic behaviour is much the same. Whereas the standard economic analysis focuses on money, the biological approach brings ... Leer más

    $31.99 USD

  • High Wire

    The Precarious Financial Lives of American Families

    de Peter Gosselin ...
    The U.S. economy is wrapping up twenty-five years of some of the strongest, smoothest growth in its history-a performance so sweet economists have given it a name: "the Great Moderation." So why have so many of us, even those making hundreds of thousands of dollars, arrived at the new century with a gnawing sense that events are moving against our families and ourselves? The easy answer is that we ... Leer más

    $11.99 USD

  • Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing

    de Shane Atchison, Jason Burby ...
    You can collect all the consumer data in the world, but it's not worth much if you aren't using it to move your business forward.Today, marketers and advertisers can do so much more than launch campaigns and hope for the best. Thanks to data, they can finally know what works and doesn't, and use that information to become more effective in the future.That's where this groundbreaking marketing ... Leer más

    $27.99 USD

  • Worldwide Casebook In Marketing Management

    de Luiz Moutinho ...
    Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication. The worldwide cases are all related to many well-known brands and corporations ... Leer más

    $97.99 USD