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  • Networking to Win

    How to Use the Power of Social Media to Sign New Clients and Build New Business

    Social media networks are the fastest, most cost-efficient, and effective way for businesses to expand their business and promote their products. Steve Bookbinder, social media business guru, and John K. Waters, veteran hi-tech report, show businesses how to take advantage of the Facebook, LinkedIn, and Twitter, along with dozens of other social media sites to access millions of potential clients ... Leer más

    $7.99 USD

  • The Everything Guide to Social Media

    All you need to know about participating in today's most popular online communities

    Series series Everything®
    The ultimate user's guide to Facebook, Twitter, Flickr, and more!Don't know a tweet from a tweep? Wondering how to get a Second Life? Curious about creating a Facebook profile? Join the social media movement! With The Everything Guide to Social Media, you'll master the lingo, tools, and techniques you need to use all forms of social media. Written in friendly, non-technical language by acclaimed ... Leer más

    $11.99 USD

  • Bartender's Guide

    An A to Z Companion to All Your Favorite Drinks

    de John K Waters ...
    The Bar Is OpenWhether you're looking for to mix a traditional martini or concoct one of today's more trendy cocktails, you'll find everything you need to shake, stir, and serve over 2,000 drinks with style in this easy-to-use Bartender's Guide.Includes:Step-by-step mixing instructionsProper glassware and garnishesAdvice on stocking a home barDefinitions of mixology termsA complete liquor index<.. ... Leer más

    $1.99 USD

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  • The Complete Idiot's Guide to Starting a Web-Based Business

    The web-based basics!Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, building, hosting, marketing, and operating their online businesses.• The Complete ... Leer más

    $9.99 USD

  • The B2B Social Media Book

    Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More

    Advance your B2B marketing plans with proven social media strategiesLearn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a ... Leer más

    $15.00 USD

  • The Never Cold Call Again Online Playbook

    The Definitive Guide to Internet Marketing Success

    An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call AgainIn Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Now, in The Never Cold Call Again Online Playbook, he gives small business owners, independent professionals, and entrepreneurs a complete, ... Leer más

    $12.00 USD

  • Social Media 101

    Tactics and Tips to Develop Your Business Online

    de Chris Brogan ...
    100 ways to tap into social media for a more profitable businessIn Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a ... Leer más

    $14.00 USD

  • Facebook Marketing

    An Hour a Day

    The bestselling Sybex guide to marketing on Facebook, now fully updatedAs the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, ... Leer más

    $24.00 USD

  • Facebook Advertising For Dummies

    Profitable ideas and techniques for advertising on FacebookTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to ... Leer más

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  • Content Marketing: Think Like a Publisher - How to Use Content to Market Online and in Social Media

    Think Like a Publisher - How to Use Content to Market Online and in Social Media

    de Rebecca Lieb ...
    Series series Que Biz-Tech
    If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content strategy that embraces words, images and multimedia to systematically enhance consumer engagement and conversion rates. In Content Marketing, world-renowned digital content expert Rebecca Lieb offers all the detailed, actionable guidance you'll need. Lieb guides you ... Leer más

    $17.99 USD

  • Online Marketing

    A User's Manual

    This is Your Complete Manual of Digital Marketing Magic.How do you stay out in from when everything’s moving so fast? The internet and social media have changed how we do our jobs beyond recognition. Sometimes it’s exciting; other times it’s just frightening.Online Marketing has all the answers. Murray Newlands tells you everything you need to know; how to do it; how to do it even better; and what ... Leer más

    $27.95 USD

  • Advertising in a Digital Age: Best Practices for Adwords and Social Media Advertising

    If your customers are spending more and more time online, why aren't you advertising there? Do you think it's too expensive, too confusing, too hard to reach your target market? If your business is already active online, is it getting enough bang for its bucks? Let an online marketing expert teach you the secrets of advertising online to achieve business goals. Discover just how inexpensive it can ... Leer más

    $7.99 USD