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Sustainability Storytelling

Communicate Trust, Brand Value and Better Business

de Mike Hower ...

Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages that move both business and sustainability goals forward.Sustainability Storytelling is a practical guide for mid to senior-career communication, marketing and sustainability professionals who want to develop compelling, credible, compliant and impactful sustainability narratives ... Leer más

$37.79 USD

Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages that move both business and sustainability goals forward.Sustainability Storytelling is a practical guide for mid to senior-career communication, marketing and sustainability professionals who want to develop compelling, credible, compliant and impactful sustainability narratives
... Leer más
Beyond The Bottom Line

Putting Social Responsibility To Work For Your Business And The World

de Joel Makower ...

This is the first book to distill the best of the forward-looking ideas of socially responsible policies emerging from the corporate world. By following the suggestions detailed here, individuals can institute similar programs in their own companies—because it's the right choice to make, and the smart one.Something new is happening in the business world. Determined to stay competitive in an era of ... Leer más

$15.99 USD

This is the first book to distill the best of the forward-looking ideas of socially responsible policies emerging from the corporate world. By following the suggestions detailed here, individuals can institute similar programs in their own companies—because it's the right choice to make, and the smart one.Something new is happening in the business world. Determined to stay competitive in an era of
... Leer más
Strategies for the Green Economy: Opportunities and Challenges in the New World of Business

de Joel Makower, Cara Pike ...

Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one's business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns.So, how does a ... Leer más

$19.99 USD

Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one's business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns.So, how does a
... Leer más
The New Grand Strategy

Restoring America's Prosperity, Security, and Sustainability in the 21st Century

de Mark Mykleby, Patrick Doherty, Joel Makower ...

The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America's greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues at home, tapping into a trillion-dollar market demand ... Leer más

$12.99 USD

Disponible también en: Audiolibro

The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America's greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues at home, tapping into a trillion-dollar market demand
... Leer más

Disponible también en: Audiolibro
Audiolibro

The New Grand Strategy

Restoring America's Prosperity, Security, and Sustainability in the 21st Century

de Mark Mykleby, Patrick Doherty, Joel Makower ...

Narrado por AI Voice ...

Completo

10 hora 13 minutos

This program is read by an AI-based synthesized voice.The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America’s greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues ... Leer más

$26.99 USD

Disponible también en: eBook

This program is read by an AI-based synthesized voice.The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America’s greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues
... Leer más

Disponible también en: eBook

Net Positive

How Courageous Companies Thrive by Giving More Than They Take

de Paul Polman, Andrew Winston ...

A Financial Times Best Business Book of the YearNamed one of 10 Best New Management Books for 2022 by Thinkers50"An advocate of sustainable capitalism explains how it's done" — The Economist"Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better." — The New York Times... ... Leer más

$21.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

A Financial Times Best Business Book of the YearNamed one of 10 Best New Management Books for 2022 by Thinkers50"An advocate of sustainable capitalism explains how it's done" — The Economist"Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better." — The New York Times...
... Leer más

Disponible también en: Audiolibro
Good Company

Business Success in the Worthiness Era

de Laurie Bassi, Ed Frauenheim, Dan McMurrer, Larry Costello ...

We're losing patience with bad companies. We're fed up with the greed of Goldman Sachs, sickened by BP's pollution, tired of tainted food, tightfisted employers, and phony "corporate social responsibility." And Laurie Bassi and her co-authors have news: the "bad boy" days are over. We're at the dawn of the Worthiness Era, when doing the right thing is no longer optional--it's the key to success. ... Leer más

$20.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

We're losing patience with bad companies. We're fed up with the greed of Goldman Sachs, sickened by BP's pollution, tired of tainted food, tightfisted employers, and phony "corporate social responsibility." And Laurie Bassi and her co-authors have news: the "bad boy" days are over. We're at the dawn of the Worthiness Era, when doing the right thing is no longer optional--it's the key to success.
... Leer más

Disponible también en: Audiolibro
Marketing 3.0

From Products to Customers to the Human Spirit

de Philip Kotler, Hermawan Kartajaya, Iwan Setiawan ...

Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the ... Leer más

$17.00 USD

Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the
... Leer más
Bargaining for Advantage

Negotiation Strategies for Reasonable People

de G. Richard Shell ...

A fully revised and updated edition of the quintessential guide to learning to negotiate effectively in every part of your life"A must read for everyone seeking to master negotiation. This newly updated classic just got even better."—Robert Cialdini, bestselling author of Influence and Pre-SuasionAs director of the world-renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell ... Leer más

$6.99 USD

Disponible también en: Audiolibro

A fully revised and updated edition of the quintessential guide to learning to negotiate effectively in every part of your life"A must read for everyone seeking to master negotiation. This newly updated classic just got even better."—Robert Cialdini, bestselling author of Influence and Pre-SuasionAs director of the world-renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell
... Leer más

Disponible también en: Audiolibro
HBR's 10 Must Reads 2025

The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Use Strategic Thinking to Create the Life You Want" by Rainer Strack, Susanne Dyrchs, and Allison Bailey)

de Harvard Business Review, Ginni Rometty, Robert I. Sutton, Huggy Rao, Jamil Zaki ...

Series series HBR's 10 Must Reads
A year's worth of management wisdom, all in one place.We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I. Sutton and company examples from Maersk to Nvidia, this volume brings the most current and important ... Leer más

$17.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

A year's worth of management wisdom, all in one place.We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I. Sutton and company examples from Maersk to Nvidia, this volume brings the most current and important
... Leer más

Disponible también en: Audiolibro
Reimagining Capitalism in a World on Fire

de Rebecca Henderson ...

A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet ... Leer más

$15.99 USD

Disponible también en: Audiolibro

A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet
... Leer más

Disponible también en: Audiolibro
The New Geography of Jobs

de Enrico Moretti ...

"A timely and smart discussion of how different cities and regions have made a changing economy work for them—and how policymakers can learn from that." —Barack ObamaWe're used to thinking of the United States in opposing terms: red versus blue, haves versus have-nots. But today there are three Americas. At one extreme are the brain hubs—cities like San Francisco, Boston, and Durham—with workers ... Leer más

$14.39 USD o gratis con Kobo Plus

"A timely and smart discussion of how different cities and regions have made a changing economy work for them—and how policymakers can learn from that." —Barack ObamaWe're used to thinking of the United States in opposing terms: red versus blue, haves versus have-nots. But today there are three Americas. At one extreme are the brain hubs—cities like San Francisco, Boston, and Durham—with workers
... Leer más

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“joel makower”

Sustainability Storytelling

Beyond The Bottom Line

Strategies for the Green Economy: Opportunities and Challenges in the New World of Business

The New Grand Strategy

The New Grand Strategy

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Net Positive

Good Company

Marketing 3.0

Bargaining for Advantage

HBR's 10 Must Reads 2025

Reimagining Capitalism in a World on Fire

The New Geography of Jobs

eReaders

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