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“jerome socolovsky”

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  • Sound Reporting, Second Edition

    The NPR Guide to Broadcast, Podcast and Digital Journalism

    de Jerome Socolovsky ...
    An indispensable guide to audio journalism grounded in NPR’s journalistic values and practices, with tips and insights from its top reporters, hosts, editors, producers, and more.A lot has changed in media in recent years, but one thing that remains steadfast is National Public Radio’s (NPR) position as a trusted source of news in the United States. Now producing dozens of shows and podcasts, plus ... Leer más

    $15.99 USD

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  • Trust Me, I'm Lying

    Confessions of a Media Manipulator

    de Ryan Holiday ...
    The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age.Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today ... Leer más

    $9.99 USD

  • Smart Brevity

    The Power of Saying More with Less (Revised and Updated)

    de Jim VandeHei, Mike Allen, Roy Schwartz ...
    Brevity is confidence. Length is fear.This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. In this revised and updated edition, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart ... Leer más

    $13.99 USD

  • Extremely Online

    The Untold Story of Fame, Influence, and Power on the Internet

    de Taylor Lorenz ...
    A NATIONAL BESTSELLERAcclaimed reporter Taylor Lorenz, founder of User Magazine and host of the Power User podcast, presents an “enlightening history” (Associated Press) of the internet—revealing how online influence and the creators who amass it have reshaped our world, online and off.For over a decade, Taylor Lorenz has been the authority on internet culture, documenting its far-reaching effects ... Leer más

    $14.99 USD

  • Inside Apple

    How America's Most Admired—and Secretive—Company Really Works

    de Adam Lashinsky ...
    A New York Times and Wall Street Journal bestseller goes behind the scenes of the tech giant that inspired a cult-like following for its products.If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author introduces readers to co... ... Leer más

    $12.99 USD

  • Everybody Writes

    Your New and Improved Go-To Guide to Creating Ridiculously Good Content

    de Ann Handley ...
    A hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers real results.)In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that’s helped hundreds of thousands become better, more confident writers.In this brand-new edition, she delivers all the ... Leer más

    $17.00 USD

  • Writing Without Bullshit

    Boost Your Career by Saying What You Mean

    de Josh Bernoff ...
    A complete guide to effective modern business writing that helps you cut the bull and get to your point faster.Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and web copy ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • The Huffington Post Complete Guide to Blogging

    de The editors of the Huffington Post ...
    The editors of The Huffington Post -- the most linked-to blog on the web -- offer an A-Z guide to all things blog, with information for everyone from the tech-challenged newbie looking to get a handle on this new way of communicating to the experienced blogger looking to break through the clutter of the Internet. With an introduction by Arianna Huffington, the site's cofounder and editor in chief, ... Leer más

    $11.99 USD

  • Hey Whipple, Squeeze This

    The Classic Guide to Creating Great Advertising

    de Luke Sullivan ...
    The new edition of the book readers call the bible for advertisingThe sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s ... Leer más

    $18.00 USD

  • Like, Comment, Subscribe

    Inside YouTube's Chaotic Rise to World Domination

    de Mark Bergen ...
    The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalistAcross the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention ... Leer más

    Antes $9.99 USD Ahora $8.99 USD

  • The Chicago Guide to Fact-Checking

    de Brooke Borel ...
    Series series Chicago Guides to Writing, Editing, and Publishing
    An accessible, one-stop guide to the why, what, and how of contemporary editorial fact-checking."An indispensable resource in the age of 'fake news,' this slim but informative title offers writers, researchers, and journalists best practices for fact-checking in a wide variety of media."— Library Journal, Best Reference Titles of 2016In The Chicago Guide to Fact-Checking, Brooke Borel, an ... Leer más

    $12.99 USD o gratis con Kobo Plus

  • It's Not What You Say, It's How You Say It

    Ready-to-Use Advice for Presentations, Speeches, and Other Speaking Occasions, Large and Small

    de Joan Detz ...
    The renowned speaking coach offers step-by-step advice on how to prepare and deliver speeches that communicate your ideas and win over audiences.Why do some speakers succeed while so many others lose their listeners? After working with top clients for decades, executive speaking coach Joan Detz has the answers. In this engaging and comprehensive book, she presents strategies and tips for speeches, ... Leer más

    $12.99 USD