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1 - 12 de 12 resultados para “gregor daschmann”
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  • FANOMICS®

    Turn Customers into Fans and Profit from it

    de Roman Becker, Gregor Daschmann ...
    Series series Business and Management (R0)
    Every company wants to turn its customers into true and lifelong fans. In this book, Roman Becker and Gregor Daschmann, the discoverers of the Fan Principle and FANOMICS, demonstrate how this can be actually accomplished. They transfer the mechanisms of fan relationships from sports, music, and art to those between companies and customers. What turns a customer into a “fan” customer? How are these ... Leer más

    $80.99 USD

  • Das Fan-Prinzip

    Wie Sie aus Kunden wirklich Fans machen und wie Sie davon profitieren

    de Roman Becker, Gregor Daschmann ...
    Series series Business and Economics (German Language)
    Jedes Unternehmen will seine Kunden zu echten und lebenslangen Fans machen. Wie das (wirklich) funktioniert, zeigen die Entdecker des Fan-Prinzips, Roman Becker und Gregor Daschmann, in diesem Buch. Dazu übertragen sie die Mechanismen von Fan-Beziehungen aus dem Sport, der Musik und der Kunst auf Unternehmen und Kunden. Was macht Fan-Kunden aus? Wie identifiziert man sie? Und wie lässt sich die ... Leer más

    $40.99 USD

  • Das Fan-Prinzip

    Mit emotionaler Kundenbindung Unternehmen erfolgreich steuern

    de Roman Becker, Gregor Daschmann ...
    Series series Business and Economics (German Language)
    Wie Sie Ihre Kunden zu leidenschaftlichen Unternehmensfans machen, zeigen Roman Becker und Gregor Daschmann eindrucksvoll in diesem Buch. Denn im Gegensatz zu zufriedenen Kunden sind Fan-Kunden emotional an Ihr Unternehmen gebunden und tragen maßgeblich zum nachhaltigen wirtschaftlichen Erfolg bei – sowohl als direkte Käufer als auch als aktive Botschafter. Die Autoren erläutern, warum ein ... Leer más

    $28.99 USD

  • Das Fan-Prinzip

    Mit emotionaler Kundenbindung Unternehmen erfolgreich steuern

    de Roman Becker, Gregor Daschmann ...
    Series series Business and Economics (German Language)
    Wie Sie Ihre Kunden zu leidenschaftlichen Unternehmensfans machen, zeigen Roman Becker und Gregor Daschmann eindrucksvoll in diesem Buch. Denn im Gegensatz zu zufriedenen Kunden sind Fan-Kunden emotional an Ihr Unternehmen gebunden und tragen maßgeblich zum nachhaltigen wirtschaftlichen Erfolg bei – sowohl als direkte Käufer als auch als aktive Botschafter. Die Autoren erläutern, warum ein ... Leer más

    $40.99 USD

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  • Quality Is Personal

    A Foundation For Total Quality Management

    de Harry Roberts ...
    In this penetrating guide to involving employees in the process of total quality management, the authors make the argument that "personal quality checklists"--by which employees monitor waste reducers and value adding activities in their immediate work environment--can significantly increase individual understanding of the general concepts and implementation of top quality management. ... Leer más

    $15.99 USD

  • The Power of Paradox

    Harness the Energy of Competing Ideas to Uncover Radically Innovative Solutions

    de Deborah Schroeder-Saulnier ...
    We’re so often faced with apparent paradoxes: continuity and change, conservatism and progressiveness, predictability and chaos. In business, inherent tensions are mistakenly viewed as problems to be resolved once the “correct” answer is found. But when we consider only one direction—either A or B—we only see part of the picture. The strongest and most innovative solutions are frequently realized ... Leer más

    $12.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Human Resources Strategies

    Balancing Stability and Agility in Times of Digitization

    de Armin Trost ...
    Series series Business and Management (R0)
    The digitalization of businesses calls for new forms of leadership and collaboration, as traditional human resources strategies are reaching their limits. Personal responsibility, networking and diversity are increasingly recognized as key prerequisites for agility, adaptability and innovativeness.This book encourages HR managers who want to be pioneers of, or support, digital transformation to ... Leer más

    $58.99 USD

  • Post-Merger Management

    Value Creation in M&A Integration Projects

    de Kirsten Meynerts-Stiller, Christoph Rohloff ...
    Companies acquire and merge to generate accelerated value growth. But merger integrations pose an enormous challenge to organisations: they are fraught with over-inflated expectations of making rapid synergy gains, laden with pitfalls inherent to complex organisational change, charged with emotion and are often influenced by socio-psychological dynamics. This complicated situation poses risks, and ... Leer más

    $58.99 USD

  • Price Management

    Strategy, Analysis, Decision, Implementation

    de Hermann Simon, Martin Fassnacht ...
    Series series Business and Management (R0)
    In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice.Going beyond the traditional constraints of “price theory” and “price policy,” the ... Leer más

    $71.99 USD

  • Strategy

    Navigating the Complexity of the New World

    de Fredmund Malik ...
    Traducido por Jutta Scherer ...
    This book describes Malik's strategic solutions for the Revolutions of the New World, which are already underway. They are part of the Great Transformation 21 which the author will address in the book.In the six parts of this book, he will first look at the dynamics of the Great Transformation 21, its inherent risks of crisis and its opportunities, as well as the labor pains that the New World is ... Leer más

    $57.99 USD

  • Enterprise Risk Management

    Modern Approaches to Balancing Risk and Reward

    de Stefan Hunziker ...
    Series series Business and Economics (German Language)
    This textbook demonstrates how Enterprise Risk Management creates value in strategic- and decision-making-processes. The author introduces modern approaches to balancing risk and reward based on many examples of medium-sized and large companies from different industries. Since traditional risk management in practice is often an independent stand-alone process with no impact on decision-making ... Leer más

    $58.99 USD

  • The Game of Budget Control

    Edición de G. H. Hofstede ...
    Tavistock Press was established as a co-operative venture between the Tavistock Institute and Routledge & Kegan Paul (RKP) in the 1950s to produce a series of major contributions across the social sciences.This volume is part of a 2001 reissue of a selection of those important works which have since gone out of print, or are difficult to locate. Published by Routledge, 112 volumes in total are ... Leer más

    $63.99 USD