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“emi moriuchi, phd”

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  • Social Media Marketing, Second Edition

    Strategies in Utilizing Consumer-Generated Content

    de Emi Moriuchi, PhD ...
    Faced with constant changes in consumer behavior, marketers are seeking various tools to promote and market their brands. Among those tools, the most impactful is consumer-generated content (CGC). CGC is viewed as consumers’ vote of confidence, which is a form of social proof. CGC allows consumers to be involved with the companies’ marketing strategy. Brands and companies have enabled consumers to ... Leer más

    $12.99 USD

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  • Buzzing Communities

    How to Build Bigger, Better, and More Active Online Communities

    de Richard Millington ...
    Buzzing Communities cuts through the fluff to offer a clear process for creating thriving online communities. This book combines a century of proven science, dozens of real-life examples, practical tips, and trusted community-building methods. This step-by-step guide includes a lifecycle for tracking your progress and a framework for managing your organization's community efforts. This Book Will ... Leer más

    $9.99 USD o gratis con Kobo Plus

  • The Connected Educator: Learning and Leading in a Digital Age

    Learning and Leading in a Digital Age

    de Sheryl Nussbaum-Beach, Lani Ritter Hall ...
    Series series Classroom Strategies
    Create a connected learning community through social media and rediscover the power of being a learner first. After uncovering the theories and research behind the significance of learning through collaboration with other educators, the authors show you how to take advantage of technology to improve your own learning and ultimately the learning of your students ... Leer más

    $32.99 USD

  • The New Social Learning

    A Guide to Transforming Organizations Through Social Media

    de Tony Bingham, Marcia Conner ...
    The first book to help organizations understand and harness the extraordinary workplace learning potential of social media Cowritten by the CEO of the world's largest workplace learning organization and a consultant and writer with extensive experience on the forefront of workplace learning technology Features case studies showing how organizations around the world have transformed their ... Leer más

    $14.99 USD

  • The Corporate University Handbook

    Designing, Managing, and Growing a Successful Program

    de Mark D. Allen ...
    This comprehensive handbook is a valuable resource for companies of all sizes who are considering (or already developing) enhanced professional learning programs.Often working in conjunction with traditional educational institutions, they boast cream-of-the-crop faculty from the academic and business communities. Once the province of only the largest corporations, corporate universities are fast ... Leer más

    $9.99 USD

  • The Wiley Guide to Project Organization and Project Management Competencies

    Edición de Jeffrey K. Pinto, Peter W. G. Morris ...
    Series Libro 8 - The Wiley Guides to the Management of Projects
    THE WILEY GUIDE TO Project Organization & Project Management CompetenciesA guide to the human factors in project management: knowledge, learning, and maturityTHE WILEY GUIDES TO THE MANAGEMENT OF PROJECTS address critical, need-to-know information that will help professionals successfully manage projects in most businesses and help students learn the best practices of the industry. They contain ... Leer más

    $67.00 USD

  • Strategic Social Media

    From Marketing to Social Change

    de L. Meghan Mahoney, Tang Tang ...
    Strategic Social Media is the first textbook to go beyond the marketing plans and how-to guides, and provide an overview of the theories, action plans, and case studies necessary for teaching students and readers about utilizing social media to meet marketing goals.Explores the best marketing practices for reaching business goals, while also providing strategies that students/readers can apply to ... Leer más

    $41.00 USD

  • Topics In Lean Supply Chain Management

    de Marc J Schniederjans, Dara G Schniederjans, Ashlyn M Schniederjans ...
    New Edition: Topics in Lean Supply Chain Management (2nd Edition)This uniquely designed textbook is structured to support educators in teaching the lean supply chain principles, concepts, and ideas used by industry and researched by scholars. It examines a wide range of current topical subjects in a structured format to help educators impart the value of combining lean management with supply chain ... Leer más

    $41.39 USD

  • Invaluable Knowledge

    Securing Your Company's Technical Expertise

    de William Rothwell ...
    As organizations face a loss of people due to retirement, resignation, or disability, leaders are paying more attention to their talent management strategies, from grooming internal successors to aggressively recruiting from their competitors. The need is most acute in technical and other “knowledge” areas, where the loss of a particular skill set demands an equally focused response. Invaluable ... Leer más

    $9.49 USD

  • Handbook for Strategic HR - Section 5

    Employee Engagement

    de OD Network, John Vogelsang PhD, Maya Townsend, Matt Minahan, David Jamieson, Judy Vogel, Annie Viets, Cathy Royal, Lynne Valek ...
    Employee engagement makes a difference. HR professionals know this intuitively and so do leaders. They want employees to care about their work and actively engage with the job and the organization. But now we know that employee engagement is not just something that makes intuitive sense. It also reaps financial rewards. This section provides case studies, hard data about what is effective, and ... Leer más

    $4.99 USD

  • Lessons from the Virtual Classroom

    The Realities of Online Teaching

    de Rena M. Palloff, Keith Pratt ...
    Lessons from the Virtual Classroom, Second EditionThe second edition of the classic resource Lessons from the Cyberspace Classroom offers a comprehensive reference for faculty to hone their skills in becoming more effective online instructors. Thoroughly revised and updated to reflect recent changes and challenges that face online teachers, Lessons from the Virtual Classroom is filled with ... Leer más

    $35.00 USD

  • Promoting Nonprofit Organizations

    A Reputation Management Approach

    de Ruth Ellen Kinzey ...
    Promoting Nonprofit Organizations is a practical guide to developing and implementing a strategic public relations program to enhance a nonprofit’s reputation. The ways in which businesses – both for-profit and not-for-profit – communicate with customers has changed dramatically in recent years. Coupled with economic uncertainty, nonprofits have had to adopt a leaner operational mode, further ... Leer más

    $94.99 USD