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  • The Language of Trust

    Selling Ideas in a World of Skeptics

    What to Say, How to Say It, Why It MattersIf you're trying to sell something-whether it's a product, a service, or an idea-you are facing a new era of consumers who listen less and question more. The Language of Trust is for anyone who must sell ideas, products, services, or even themselves to a public that just doesn't want to hear it.Based on pioneering consumer research, The Language of Trust ... Leer más

    $14.99 USD

  • Fragments of me Chad's Story

    A Journey Through Trauma, Survival, and Resilience

    Fragments of Me is a powerful memoir of survival, loss, and the relentless fight to reclaim life after unimaginable trauma. David Chad Saylors takes readers through the defining moments that shaped his life, from a devastating childhood brain injury and long periods spent between consciousness and darkness to encounters with fear, danger, and the harsh realities of authority and trust.Through ... Leer más

    $2.99 USD

  • Fragments of Me Chad's Story

    A Journey Through Trauma, Survival, and Resilience

    Fragments of Me is a powerful memoir of survival, loss, and the relentless fight to reclaim life after unimaginable trauma. David Chad Saylors takes readers through the defining moments that shaped his life, from a devastating childhood brain injury and long periods spent between consciousness and darkness to encounters with fear, danger, and the harsh realities of authority and trust.Through ... Leer más

    $2.99 USD

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  • Winning

    The Ultimate Business How-To Book

    A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded ... Leer más

    $12.99 USD

  • If You're Not First, You're Last

    Sales Strategies to Dominate Your Market and Beat Your Competition

    de Grant Cardone ...
    During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition.But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the ... Leer más

    $17.00 USD

  • Negotiation

    Series series Harvard Business Essentials
    Negotiation--whether brokering a deal, mediating a dispute, or writing up a contract--is both a necessary and challenging aspect of business life. This guide helps managers to sharpen their skills and become more effective deal makers in any situation. ... Leer más

    $17.99 USD o gratis con Kobo Plus

  • What Matters Now

    How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation

    de Gary Hamel ...
    This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious competition.This is not a book about doing better. It's not a manual for people who want to tinker at the margins. Instead, it's an impassioned plea to reinvent ... Leer más

    $16.00 USD

  • Know-How

    The 8 Skills That Separate People Who Perform from Those Who Don't

    de Ram Charan ...
    The new grand theory of leadership by Ram Charan . . . The breakthrough book that links know-how—the skills of people who know what they are doing— with the personal and psychological traits of the successful leader.How often have you heard someone with a commanding presence deliver a bold vision that turned out to be nothing more than rhetoric and hot air? All too often we mistake the appearance ... Leer más

    $12.99 USD

  • The Marketing of Meaning

    Why purpose markets itself

    de Erik Saelens ...
    The Marketing of Meaning is an answer to the constantly recurring question asked by most brands: What do consumers want these days? Erik gives a clear answer to this question by mapping out consumer behavior, pointing out the responsibility of brands in a changing world, and showing how to survive and even thrive in a world dominated by excess. Here he deepens the book’s triggering statement, “why ... Leer más

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  • Strategic Learning

    How to Be Smarter Than Your Competition and Turn Key Insights into Competitive Advantage

    How to use Strategic Learning to rapidly respond to change and gain a sustainable advantage over your competitorsWhat's even harder than creating a breakthrough strategy? Making it stick. As companies are fighting to survive in a tough economy, this new book by Willie Pietersen demonstrates the power of the Strategic Learning process, a four-step dynamic cycle guaranteed to create and sustain ... Leer más

    $19.00 USD

  • Harvard Business Review on Finding & Keeping the Best People

    Is your company's top talent jumping ship as good replacements become harder to get?If you need the best practices and ideas for winning the race for talent--but don't have time to find them--this book is for you. Here are 11 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Look for good people in all the right places- Interview more effectively- ... Leer más

    $17.99 USD o gratis con Kobo Plus

  • How Companies Win

    Profiting from Demand-Driven Business Models No Matter What Business You’re In

    In a world of contracting markets and diminished consumer demand, The Cambridge Group founder Rick Kash and Nielsen Company CEO David Calhoun show companies how to find new customers and bigger profits. How Companies Win makes The Cambridge Group’s proprietary demand model—a strategy which multi-million dollar corporations pay premium rates to access—available to the general public for the first ... Leer más

    $9.99 USD