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Diversification into Farm Tourism: Case Studies from Wales

de Brian Garrod, Brian Garrod, Alan Fyall ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
South Africa 2010: Leveraging Nation Brand Benefits from the FIFA World Cup

de Brendon Knott, Alan Fyall, Alan Fyall, Ian Jones, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Community Involvement in Trekking Tourism: The Rinjani Trek Ecotoourism Programme, Lombok, Indonesia

de Carl Cater, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
'This Other Eden': Marketing the National Botanic Garden of Wales

de Ian Keirle, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Slow Travel: European Cycle Tourism

de Janet Dickinson, Les Lumsden, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Definitely Dubai: Destination Branding in Action

de Paul Williams, Nick Ashill, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Tourism, Climate Change and Carbon Management: Three Case Studies

de Stefan Gossling, Brian Garrod, Brian Garrod, Alan Fyall ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
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World Heritage Site Designation: New Lanark World Heritage Site, Scotland

de Anna Leask, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Visitor Management at a World Heritage Site: Skara Brae Prehistoric Village

de Anna Leask, Brian Garrod, Brian Garrod, Alan Fyall ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Bumps for Boomers: Marketing Sport Tourism to the Aging Tourist

de Simon Hudson, Alan Fyall, Brian Garrod ...

Series series Contemporary Cases Online
This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to ... Leer más

$8.99 USD

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. Each case is fully referenced in academic style and is accompanied by a wealth of supplementary material including discussion questions, further reading, links to
... Leer más
Tourism Marketing

A Collaborative Approach

de Dr. Alan Fyall, Dr. Brian Garrod ...

Series Libro 18 - Aspects of Tourism
This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination collaboration between nations. The book begins by providing a detailed understanding of tourism marketing principles and practice within the context of inter ... Leer más

$23.99 USD

This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination collaboration between nations. The book begins by providing a detailed understanding of tourism marketing principles and practice within the context of inter
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Managing Visitor Attractions

Edición de Alan Fyall, Brian Garrod, Anna Leask, Stephen Wanhill ...

Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future.Now in its third edition, Managing Visitor Attractions has been fully revised and updated to ... Leer más

$67.99 USD

Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. The third edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future.Now in its third edition, Managing Visitor Attractions has been fully revised and updated to
... Leer más

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Contemporary Cases

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Diversification into Farm Tourism: Case Studies from Wales

South Africa 2010: Leveraging Nation Brand Benefits from the FIFA World Cup

Community Involvement in Trekking Tourism: The Rinjani Trek Ecotoourism Programme, Lombok, Indonesia

'This Other Eden': Marketing the National Botanic Garden of Wales

Slow Travel: European Cycle Tourism

Definitely Dubai: Destination Branding in Action

Tourism, Climate Change and Carbon Management: Three Case Studies

World Heritage Site Designation: New Lanark World Heritage Site, Scotland

Visitor Management at a World Heritage Site: Skara Brae Prehistoric Village

Bumps for Boomers: Marketing Sport Tourism to the Aging Tourist

Tourism Marketing

Managing Visitor Attractions

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Contemporary Cases

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