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  • Strategic International Restaurant Development: From Concept to Production

    Foodservice industry operators today must concern themselves with the evolution of food preparation and service and attempt to anticipate demands and related industry changes such as the supply chain and resource acquisition to not only meet patrons' demands but also to keep their competitive advantage. From a marketing standpoint, the trend toward a more demanding and sophisticated patron will ... Leer más

    $184.49 USD

  • Handbook of Research on Global Hospitality and Tourism Management

    Edición de Angelo A. Camillo ...
    The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management ... Leer más

    $296.99 USD

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  • Heads in Beds

    A Reckless Memoir of Hotels, Hustles, and So-Called Hospitality

    de Jacob Tomsky ...
    **In the tradition of Kitchen Confidential and Waiter Rant, a rollicking, eye-opening, fantastically indiscreet memoir of a life spent (and misspent) in the hotel industry.“Highly amusing."—New York Times**Jacob Tomsky never intended to go into the hotel business. As a new college graduate, armed only with a philosophy degree and a singular lack of career direction, he became a valet parker for a ... Leer más

    $13.99 USD

  • Hospitality Management

    People Skills and Manners on and off the Job

    de Lyn Pont PhD ...
    Hospitality Management is a career and life reference for both seasoned executives and new hires. This book positions associates to work comfortably in a global environment and to interpret the cultural expectations of their guests. The author, Lyn Pont, PhD, is a motivational public speaker and educator. She is the president and founder of Manners for Business, Inc. In Hospitality Management she ... Leer más

    $4.99 USD

  • Marine Ecotourism

    Issues and Experiences

    Series Libro 7 - Aspects of Tourism
    Marine ecotourism is a major growth area within ecotourism, itself a rapidly expanding area within tourism as a whole. The activity has been attracting increasing attention, both from the popular media and from professionals and academics with an interest in tourism’s potential to contribute to sustainable development. However, there is a growing consensus that far too often the term has been used ... Leer más

    $14.99 USD

  • Managing Volunteers in Tourism

    Recent years have seen an explosion in research on tourism volunteering. Volunteers are an essential part of tourism, whether they are volunteering in their local museum, at a sporting mega-event, as an airport ambassador, or travelling the global as a volunteer tourist. Managing Volunteers in Tourism reviews the latest research to highlight the key management issues and relate them to the tourism ... Leer más

    $68.99 USD

  • Health and Wellness Tourism

    Spas and Hot Springs

    Series Libro 40 - Aspects of Tourism
    Geothermal springs constitute a major tourism resource, providing spectacular settings, recreation facilities, a recognised value in treatments beneficial for health and wellness, a sense of heritage and adventure, and links with the natural environment. Health and wellness tourism accounts for a significant proportion of the world’s tourism consumption, with components ranging from hot spring ... Leer más

    $23.79 USD

  • Facing the Wild

    Ecotourism, Conservation and Animal Encounters

    What do wild animals mean to humans? Will they survive both rampant habitat loss and extinction caused by human encroachment and, as ecotourists, our enthusiasm for them? With ecotourism now the fastest growing segment of tourism, and encounters with wild animals - be it swimming with dolphins, going on safari or bird watching - ever more popular, these are critical questions. Yet until now little ... Leer más

    $57.99 USD

  • Zoos and Tourism

    Conservation, Education, Entertainment?

    Edición de Dr. Warwick Frost ...
    Series Libro 46 - Aspects of Tourism
    Zoos are important and popular tourist attractions. Spread around the world, they are typically located in major cities, with visitation levels comparable to other major attractions. Nature-based attractions constructed in artificial settings, they face the challenge of trying to balance potentially conflicting aims of conservation, education and entertainment. The best are continually developing ... Leer más

    $23.99 USD

  • Global Tourism

    Edición de William F. Theobald ...
    Pressure on national and local governments to rapidly develop their tourism potential to meet demand and produce benefits, makes it more essential than ever to plan carefully and consider the human and environmental impacts of tourism development. That is why, as Secretary-General of the World Tourism Organization, I am pleased to see the serious analysis of the problems and prospects of the ... Leer más

    $110.99 USD

  • Natural Area Tourism

    Ecology, Impacts and Management

    Series Libro 58 - Aspects of Tourism
    Natural Area Tourism provides a comprehensive description of tourism in natural areas allowing readers to understand the scope of, complexities arising from, and possibilities of undertaking successful tourism developments in natural areas. Furthermore, the second edition contains an overview of recent developments, such as mountain biking, adventure activities in protected areas and geotourism. ... Leer más

    $23.99 USD

  • Marketing Your City, U.S.A.

    A Guide to Developing a Strategic Tourism Marketing Plan

    With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you’ll discover how easy it is to market your hometown to potential tourists. You’ll find a simple, sure-fire strategy proven to bring out the charm and beauty of any town, anywhere. You’ll learn ways to improve the ”packaging” of your community, while at the same time improving its visible appeal to tourists. ... Leer más

    $72.99 USD