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“allen branton”

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  • Lighting Design Beyond Theatre

    A Process for the Evolving Entertainment Industry

    de Allen Branton, Sharon Huizinga ...
    Lighting Design Beyond Theatre provides a step-by-step design process for live event lighting outside of traditional theatre, dance, and opera, including concerts and tours, awards shows, sporting events, benefits, comedy shows, corporate events, fashion shows, political events, and more.This book introduces the origins and history of live events, establishes a shared practice for lighting ... Leer más

    $60.99 USD

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  • Enchantment

    The Art of Changing Hearts, Minds, and Actions

    de Guy Kawasaki ...
    Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook ... Leer más

    Antes $11.99 USD Ahora $9.99 USD

  • The Revenge of Analog

    Real Things and Why They Matter

    de David Sax ...
    A heartfelt defense of the analog world, from film photography to brick-and-mortar stores**“Insightful and entertaining. . . . A powerful counternarrative to the techno-utopian belief that we would live in an ever-improving, all-digital world.” —**The New York TimesAn International BestsellerNamed a Best Book of the Year by The New York Times • <em... ... Leer más

    $11.99 USD

  • Hit Makers

    How to Succeed in an Age of Distraction

    de Derek Thompson ...
    **From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit–from films and music to art and design.“Enthralling—full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off**." —Adam GrantNothing “goes viral.” If you think a popular movie ... Leer más

    $4.99 USD

  • The Experience Economy, Updated Edition

    de B. Joseph Pine II, James H. Gilmore ...
    In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages.And though the world has changed in many ways since then, the way to a customer's heart has not. In ... Leer más

    $20.99 USD o gratis con Kobo Plus

  • Smartcuts

    The Breakthrough Power of Lateral Thinking

    de Shane Snow ...
    Entrepreneur and journalist Shane Snow (Wired, Fast Company, The New Yorker, and cofounder of Contently) analyzes the lives of people and companies that do incredible things in implausibly short time.How do some startups go from zero to billions in mere months? How did Alexander the Great, YouTube tycoon Michelle Phan, and Tonight Show host Jimmy Fallon climb to the top in less time than it takes ... Leer más

    $13.99 USD

  • Creative Quest

    de Questlove ...
    A unique guide to creativity from Questlove—inspirations, stories, and lessons on how to live your best creative life—Named a Most Anticipated Book of the Year by: Esquire , PopSugar , The Huffington Post , Buzzfeed , and Publishers Weekly"... ... Leer más

    $17.99 USD o gratis con Kobo Plus

  • Draw to Win

    A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind

    de Dan Roam ...
    Get ready for the ultimate crash course in communicating and solving problems through simple pictures.Thirty-two thousand years ago, your many-times-great-grandparents Oog and Aag drew pictures on the wall of a cave. They had an innate need to communicate, but no written language. So they found an easy and natural way to share their thoughts and stories.Today, after so many years when speaking and ... Leer más

    $10.99 USD

  • The Heart to Start

    Stop Procrastinating & Start Creating

    de David Kadavy ...
    Series Libro 1 - Getting Art Done
    OVER 30,000 COPIES SOLDIt’s a terrible feeling.To know you have a gift for the world.But to be utterly paralyzed every time you try to discover what that gift is.Stop procrastinating and start creating!In The Heart to Start, blogger, podcaster, and award-winning designer David Kadavy takes you on his journey from Nebraska-based cubicle dweller to jet-setting bestselling author, show... ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • Yes, And

    How Improvisation Reverses "No, But" Thinking and Improves Creativity and Collaboration--Lessons from The Second City

    de Kelly Leonard, Tom Yorton ...
    Executives from The Second City—the world’s premier comedy theater and school of improvisation—reveal improvisational techniques that can help any organization develop innovators, encourage adaptable leaders, and build transformational businesses.For more than fifty years, The Second City comedy theater in Chicago has been a training ground for some of the best comic minds in the industry ... Leer más

    $20.99 USD

  • Billion Dollar Brand Club

    How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy

    de Lawrence Ingrassia ...
    An Inc. Magazine Best Business Book of the yearAn Entrepreneur's Handbook Best Business Book of the yearA leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy.Dollar Shave Club and its hilarious marketing. Casper mattresses popping out of a box. Third Love’s lingerie designed ... Leer más

    $14.99 USD

  • Hey Whipple, Squeeze This

    The Classic Guide to Creating Great Advertising

    de Luke Sullivan ...
    The new edition of the book readers call the bible for advertisingThe sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s ... Leer más

    $18.00 USD