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The Usage Economy: Strategies for Growth, Smart Pricing, and Effective Technology Management

de Adam Howatson ...

Unleash growth and customer loyalty with smart, usage-based billing strategies for your business.As a business leader, you know your markets are evolving faster than you can keep up.What worked before doesn't work for the new generation of consumers and companies. Those who latch on to outdated practices may find themselves left behind.This has never been more relevant than when it comes to ... Leer más

$12.99 USD o gratis con Kobo Plus

Unleash growth and customer loyalty with smart, usage-based billing strategies for your business.As a business leader, you know your markets are evolving faster than you can keep up.What worked before doesn't work for the new generation of consumers and companies. Those who latch on to outdated practices may find themselves left behind.This has never been more relevant than when it comes to
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Free

The Future of a Radical Price

de Chris Anderson ...

The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for.Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical ... Leer más

$9.99 USD

The online economy offers challenges to traditional businesses as well as incredible opportunities. Chris Anderson makes the compelling case that in many instances businesses can succeed best by giving away more than they charge for.Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical
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The Four

The Hidden DNA of Amazon, Apple, Facebook, and Google

de Scott Galloway ...

**NEW YORK TIMES BESTSELLERUSA TODAY BESTSELLERAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.**For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of ... Leer más

Antes $12.99 USD Ahora $6.99 USD

Disponible también en: Audiolibro

**NEW YORK TIMES BESTSELLERUSA TODAY BESTSELLERAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.**For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of
... Leer más

Disponible también en: Audiolibro
Platform Revolution

How Networked Markets Are Transforming the Economy and How to Make Them Work for You

de Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary ...

A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three ... Leer más

$12.99 USD

Disponible también en: Audiolibro

A practical guide to the new economy that is transforming the way we live, work, and play.Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three
... Leer más

Disponible también en: Audiolibro
Bold

How to Go Big, Create Wealth and Impact the World

de Peter H. Diamandis, Steven Kotler ...

Series series Exponential Technology Series
“A visionary roadmap for people who believe they can change the world—and invaluable advice about bringing together the partners and technologies to help them do it.” —President Bill ClintonA radical, how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools, Bold unfolds in three parts. Part One focuses on the exponential technologies that are disrupting today’s ... Leer más

$13.99 USD

Disponible también en: Audiolibro

“A visionary roadmap for people who believe they can change the world—and invaluable advice about bringing together the partners and technologies to help them do it.” —President Bill ClintonA radical, how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools, Bold unfolds in three parts. Part One focuses on the exponential technologies that are disrupting today’s
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Disponible también en: Audiolibro
Invent and Wander

The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

de Jeff Bezos ...

In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... Leer más

$23.99 USD o gratis con Kobo Plus

In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view
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Machine, Platform, Crowd

Harnessing Our Digital Future

de Andrew McAfee, Erik Brynjolfsson ...

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial TimesIn The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they ... Leer más

$12.99 USD

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial TimesIn The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they
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Blitzscaling

The Lightning-Fast Path to Building Massively Valuable Companies

de Reid Hoffman, Chris Yeh ...

**Foreword by Bill GatesLinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.**What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and ... Leer más

$13.99 USD

Disponible también en: Audiolibro

**Foreword by Bill GatesLinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.**What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and
... Leer más

Disponible también en: Audiolibro
Digital Transformation

Survive and Thrive in an Era of Mass Extinction

de Thomas M. Siebel ...

The legendary Silicon Valley entrepreneur examines how both business and government organizations can harness the power of disruptive technologies.Tom Siebel, the billionaire technologist and founder of Siebel Systems, discusses how four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things—are fundamentally changing how business and government will ... Leer más

$12.99 USD o gratis con Kobo Plus

The legendary Silicon Valley entrepreneur examines how both business and government organizations can harness the power of disruptive technologies.Tom Siebel, the billionaire technologist and founder of Siebel Systems, discusses how four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things—are fundamentally changing how business and government will
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The Pricing Roadmap

How to Design B2B SaaS Pricing Models That Your Customers Will Love

de Ulrik Lehrskov-Schmidt ...

Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:Create ... Leer más

$6.99 USD

Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to:Create
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WTF?

What's the Future and Why It's Up to Us

de Tim O'Reilly ...

Can we master the technologies we create before they master us? A "punchy and provocative" assessment by one of Silicon Valley's sharpest observers ( Financial Times).WTF? can be an expression of amazement or of dismay—and today's technology elicits both reactions. In this book, Tim O'Reilly, dubbed "the Oracle of Silicon Valley" by Inc. magazine, explores the upsides—and potential downsides—of ... Leer más

$14.39 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

Can we master the technologies we create before they master us? A "punchy and provocative" assessment by one of Silicon Valley's sharpest observers ( Financial Times).WTF? can be an expression of amazement or of dismay—and today's technology elicits both reactions. In this book, Tim O'Reilly, dubbed "the Oracle of Silicon Valley" by Inc. magazine, explores the upsides—and potential downsides—of
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Disponible también en: Audiolibro
Subscribed

Why the Subscription Model Will Be Your Company's Future - and What to Do About It

de Tien Tzuo, Gabe Weisert ...

A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning.Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate ... Leer más

Antes $13.99 USD Ahora $4.99 USD

Disponible también en: Audiolibro

A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning.Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate
... Leer más

Disponible también en: Audiolibro

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The Usage Economy: Strategies for Growth, Smart Pricing, and Effective Technology Management

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The Four

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Invent and Wander

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