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stuart mayell

Showing 1 - 12 of 12 results for “stuart mayell
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  • Creativity in PR and Communications

    Concepts and Practices for Innovation

    How can creativity drive effective public relations and communications in today's dynamic business environment?Creativity in PR and Communications by Jon Cope and Stuart Mayell is an essential textbook designed for undergraduate and postgraduate students studying public relations and creative communication courses. It aligns directly with course outcomes by providing a structured, theory-led yet ... Read more

    $46.99 USD

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  • Website Branding for Small Businesses

    Secret Strategies for Building a Brand, Selling Products Online, and Creating a Lasting Community

    With so many customers taking to the web for information, every business needs to have an online presence, especially a small business. However, a simple website won’t suffice and each enterprise has to properly connect with customers to build and nurture a relationship that will ensure their devotion to the brand. This is where Nathalie Nahai, The Web Psychologist, steps in.Nahai expertly draws ... Read more

    $13.99 USD

  • Making Questions Work

    A Guide to How and What to Ask for Facilitators, Consultants, Managers, Coaches, and Educators

    This book is an invaluable desk reference for facilitators, leaders, coaches and anyone who wants to engage in more effective learning and decision-making conversations. It offers over 1700 rich questions that you can borrow or adapt to improve your inquiry skills, and provides clear frameworks that point to when, where, and why particular questions are most useful. ... Read more

    $50.00 USD

  • Organization Theory

    Series series SAGE Course Companions series
    The SAGE Course Companion on Organization Theory is an accessible introduction to a challenging subject area. This book helps readers to extend their understanding of theories and make the connection between them and organizational practice. It will enhance their thinking skills in line with course requirements and provides support on how to revise for exams and prepare for and write assessed ... Read more

    $56.99 USD

  • Appreciative Inquiry

    Change at the Speed of Imagination

    Series Book 35 - J-B O-D (Organizational Development)
    Thoroughly revised and updated, the second edition of Appreciative Inquiry offers OD and HR professionals a user-friendly resource for discovering how they can tap into the power of the Appreciative Inquiry (AI) process. An innovative process, AI is an effective way to work with a company as an organic system whose success depends on a holistic approach to connect that organization's human, ... Read more

    $61.00 USD

  • Rotman on Design

    The Best on Design Thinking from Rotman Magazine

    Over the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer ... Read more

    $44.99 USD

  • Handbook for Strategic HR

    Best Practices in Organization Development from the OD Network

    by OD Network ...
    This forward-thinking book introduces HR leaders to core organization development strategies and skills--providing creative approaches, practical tips, and proven methods to help them succeed.Since the 1990s, a transformation has occurred within the role of human resources departments. HR professionals are being called upon to help determine priorities in running the business, craft organizational ... Read more

    $19.49 USD

  • Closing the Loop

    Systems Thinking for Designers

    by Sheryl Cababa ...
    As design continues to impact our products, services, and solutions at scale, it is more important than ever to understand the systems and context that surround design decisions. Closing the Loop will introduce you to a powerful systems thinking mindset and provide you with the tools and frameworks to define the systems that surround your work."Cababa's book comes at a crucial moment for design, ... Read more

    $40.99 USD

  • The Personal Business Plan

    A Blueprint for Running Your Life

    Plan for successNo one would embark on a business venture without a thorough and coherent plan. So why are so many of us happy to stagger through life with no real plan – just going with the flow, seeing what happens? It’s time we gave our lives the same importance we give to our business exploits. The Personal Business Plan offers a practical, field-tested method for effectively planning out what ... Read more

    $18.00 USD

  • The Definitive Guide to Strategic Content Marketing

    Perspectives, Issues, Challenges and Solutions

    Understand content marketing best practice from a new perspective with exclusive insight and contributions from leading academics, experts, global thought leaders and influencers in the industry on key topics, to create a truly unique resource - including a foreword by Tom Goodwin and bonus online chapters.Marketers everywhere are talking about content, but not everyone is saying the same thing. ... Read more

    $35.99 USD

  • Appreciative Inquiry for Change Management

    Using AI to Facilitate Organizational Development

    Appreciative Inquiry (AI) is a widely recognised process for engaging people in organizational development and change management. Based on conversational practice, it is a particular way of asking questions, fostering relationships and increasing an organization's capacity for collaboration and change. It focuses on building organizations around what works, rather than trying to fix what doesn't, ... Read more

    $46.99 USD

  • Design Journeys through Complex Systems

    Practice Tools for Systemic Design

    Design Journeys through Complex Systems combines systemic design, leading thinking practices, and years of the combined authors' experiences into a practitioner's handbook for design thinking. By drawing upon the authors' Systemic Design Toolkit, this book provides detailed knowledge of systems science, expanding upon essential systemic design texts in order to demonstrate the power of visual ... Read more

    $35.99 USD