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“steve earl”

Showing 1 - 12 of 12 results for “steve earl”
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  • The Duke

    by Steve Earl-Jones ...
    If you thought you knew who Prince Phillip or the Duke of Edinburghas he is known today is, then think again. Join us as we follow the Prince from his birth on June 10, 1921, on the small island of Corfu in Greece, to his marriage to Princess Elizabeth, the future queen of England on November 20, 1947It is a story of banishment, love, betrayal, heroism and of acute loneliness, but most of all it ... Read more

    $3.00 USD or Free with Kobo Plus

  • Brand Vandals

    Reputation Wreckers and How to Build Better Defences

    by Steve Earl, Stephen Waddington ...
    Thanks to the rise of social media, what audiences think and say about organisations has never been more critical. Steve Earl and Stephen Waddington's Brand Anarchy examined the impact of media change and the new reputation landscape brought about by disaffected shareholders, customers and staff voicing their opinions to a global Internet audience.The authors continue the story here with the brand ... Read more

    $19.99 USD

  • Brand Anarchy

    Managing corporate reputation

    by Stephen Waddington, Steve Earl ...
    As the media landscape looks increasingly diverse and anarchic, individuals, organisations and governments should not waste time wondering whether they have lost control of their reputations. The simple fact is that they have never had control. The question is what they can do about it now, and what they need to consider for the future.The fragmentation of media and the rise of social media has ... Read more

    $17.99 USD

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  • Ethics in Public Relations

    Responsible Advocacy

    Edited by Carolyn Bronstein, Kathy R. Fitzpatrick ...
    "This is an intelligent book about serious issues in public relations: accountability, responsibility, transparency, loyalty, truthtelling, and fairness. It should be required reading in boardrooms, in PR classrooms, and at the Pentagon." - Jay Black, Editor, Journal of Mass Media Ethics"Ethics in Public Relations fills an important need at a time when the credibility of public relations (and some ... Read more

    $87.29 USD

  • Single Husbands

    by HoneyB ...
    A steamy, erotic tale from New York Times bestselling author, Mary B. Morrison, writing under the pseudonym HoneyB, about three men who marry for all the wrong reasons.Herschel Henderson said, "I do," to gain access to his wife's money, Lexington Lewis vowed for his better and her worse, and Brian Flaw meant until death do we part, yet none of them are dedicated to their wives.Herschel has a ... Read more

    $8.09 USD

  • Public Relations, Press Releases and Media Contact: Becoming Newsworthy and Getting Coverage

    by Robert Alan King ...
    Public Relations, Press Releases and Media Contact: Becoming Newsworthy and Getting Coverage by Robert King is a booklet with over 4,900 words. It covers all aspects of working with the media and getting coverage for your business, website, product, service, or event. This booklet will assist anyone with understanding the fundamentals of formulating a newsworthy event and preparing an effective ... Read more

    $4.99 USD or Free with Kobo Plus

  • The Marketing Gurus

    Lessons from the Best Marketing Books of All Time

    by Chris Murray, Soundview Executive Book Summaries Eds. ...
    Indispensable summaries of the best marketing books of our timeSince 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Focused, insightful, and practical, Soundview’s summaries have been acclaimed as the definitive selection service for the sophisticated business book reader.Now Soundview is bringing together ... Read more

    Was $9.99 USD Now $7.99 USD

  • DK Essential Managers: Effective Public Relations

    by DK ...
    Series series DK Essential Managers
    Learn all you need to know about how to generate and manage publicity — from recognizing public relations opportunities to creating and sustaining media coverage. Effective PR shows you not only how to identify and target your audience, but also provides practical techniques for presenting information, whether writing news releases or organizing press conferences and product launches. Power tips ... Read more

    $4.99 USD

  • Glass Jaw

    A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal

    by Eric Dezenhall, Josh Culling ...
    In an age when scandal can destroy a company's brand or anyone's reputation in an instant -- Glass Jaw is an Art of War guide to modern crisis management.In boxing terms, a tough-looking fighter who can't take a punch is said to have a "glass jaw," and so it is these days with targets of controversy. Down the rabbit hole of scandal, the weak are strong and the strong are weak. Just consider this ... Read more

    $11.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Rekindling Stakeholder Outreach: Leveraging the e-reader format for effective outreach and communication

    by Craig Cox ...
    Americans consume much of their information on mobile devices such as mobile phones, tablet computers and dedicated e-reading devices.The potential uses for the e-book format in conducting effective stakeholder outreach and communication are enormous. Most downloadable public outreach and communication documents issued by companies, trade associations and other organizations are in PDF format to ... Read more

    Free

  • Promoting and Marketing Events

    Theory and Practice

    by Nigel Jackson ...
    This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well. ... Read more

    $85.99 USD

  • #SOCIAL MEDIA PR tweet Book01

    by Janet Fouts, Edited by Rajesh Setty ...
    PR has always been demanding. With expectations of lightning-fast responses, today's consumers, vendors and general public all make it challenging to manage and control corporate messaging and PR. Surely you have heard somebody promoting social media as a silver bullet or band-aid for all PR issues? Therein lies the danger...and the opportunity. It's very easy to make PR blunders with social media ... Read more

    $11.59 USD