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“sandra powers murphy”

Showing 1 - 12 of 12 results for “sandra powers murphy”
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  • The Road to AUM

    Driving Assets Under Management through Effective Marketing and Sales

    by Sandra Powers Murphy ...
    Got performance? Seeking assets to manage? Frustrated by the youthful research professionals across the table who “just don’t get it” while seeming to control billions?Managers are often challenged by the process of asset gathering. Why doesn’t the market recognize the firm’s value? Where is the AUM? Here is a big idea—let’s ask these institutions why most managers do not have their assets and ... Read more

    $18.99 USD

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  • Consultative Selling

    The Hanan Formula for High-Margin Sales at High Levels

    by Mack HANAN ...
    When you help your customers and clients make profitable business decisions, the result is a win-win solution that can lead to a mutually beneficial long-term business relationship.In Consultative Selling, sales consultant Mack Hanan helps you achieve just that by introducing a formula that will take your sales to the next level--one that involves you exchanging your salesperson hat for that of a ... Read more

    $1.99 USD

  • Hot or Not

    How to Know if Your Business Idea Will Fly or Fail

    by Sean Wise ...
    GREAT IDEAS CHANGE THE WORLD, but how do you know if your idea is truly great? That is the problem Professor Sean Wise addresses in his third and best book to date. Sean Wise, former online host and business advisor to the hit reality show, Dragons' Den, has heard tens of thousands of entrepreneurs' idea pitches. Some were good, most were bad, and in this book he shows you how to tell the ... Read more

    $9.99 USD or Free with Kobo Plus

  • Technology-as-a-Service Playbook

    How to Grow a Profitable Subscription Business

    by Thomas Lah, J. B. Wood ...
    Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the "as-a-service" model to put your company on a path to profitable ... Read more

    $8.69 USD or Free with Kobo Plus

  • Business Plan Project

    A Step-by-Step Guide to Writing a Business Plan

    by David Sellars, PhD ...
    Business Plan Project provides detailed instructions on how to write a comprehensive business plan for new ventures. The intended market segments are graduate or upper-level undergraduate students, entrepreneurs, consultants, and college instructors or corporate trainers. Business Plan Project can be used in executive development programs and over 10 college level courses.Business Plan Project is ... Read more

    $6.29 USD

  • The Business Side of Creativity: The Complete Guide to Running a Small Graphics Design or Communications Business (Third Updated Edition)

    by Cameron S. Foote ...
    Hailed by one reviewer as the creative business "bible," and considered the authoritative book on the subject for over ten years, The Business Side of Creativity is back, updated and revised to include even more invaluable facts, tips, strategies, and advice for beginning creatives.Every year the market for creative services expands, but the competition is increasing even faster. Today, success ... Read more

    $23.99 USD

  • The Financial Controller and CFO's Toolkit

    Lean Practices to Transform Your Finance Team

    by David Parmenter ...
    Series series Wiley Corporate F&A
    Simplify and streamline your way to a winning legacyThe Financial Controller and CFO's Toolkit is a hybrid handbook and toolkit with over 100 lean practice solutions and a wealth of practical tools for senior financial managers of small, midsized and large companies. This book outlines the mindset of paradigm shifters relevant to future-ready finance teams, and contains guidelines on how to become ... Read more

    $31.00 USD

  • The Creative Business Guide to Running a Graphic Design Business (Updated Edition)

    by Cameron S. Foote ...
    The go-to guide for graphic designers who want to run their own shop and improve their bottom line.First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in ... Read more

    $23.99 USD

  • Business Plans that Work: A Guide for Small Business 2/E

    by Andrew Zacharakis, Stephen Spinelli Jr., Jeffry A. Timmons ...
    Turn your great idea into BIG PROFITS with a powerful, persuasive business plan!With any endeavor, good planning is the key to good results—especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit.A virtual blueprint ... Read more

    $17.29 USD

  • Best Practices in Planning and Performance Management

    Radically Rethinking Management for a Volatile World

    by David A. J. Axson ...
    A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully ... Read more

    $39.00 USD

  • Owning Up

    The 14 Questions Every Board Member Needs to Ask

    by Ram Charan ...
    YOUR WORLD AS A DIRECTOR HAS SUDDENLY CHANGED. YOU’VE SEEN MEMBERS OF OTHER boards take the heat when their companies imploded. The managements of Lehman Brothers, Bear Stearns, Merrill Lynch, and Washington Mutual clearly failed, but so did their boards. Now the board of every company beset with problems is coming under scrutiny.The pressure is on. Your board must own up to its accountability for ... Read more

    $21.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit

    by Tom ReillyTom Reilly ...
    Stop haggling and start closing! Let a sales guru show how to get your price in every transaction. These days it seems like we're always in a "buyer's market." But even at a time the word "value" is used interchangeably with "cheap," and the Internet is a bargain hunter's paradise, there are ways for sales professionals to regain the upper hand. In Crush Price Objections! , Tom Reilly, bestselling ... Read more

    $19.49 USD