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ruth mastron

Showing 1 - 12 of 12 results for “ruth mastron
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  • Au Contraire!

    Figuring Out the French

    "I find Au Contraire! delightfully validating - a great piece of work." - Nancy Bragard, Franco-American interculturalist, trainer and coachThe French are famously enigmatic: fiercely independent yet deeply romantic,conservative yet avant-garde, rational yet emotional. What is it, exactly, that makes the French so . . . French?Written for anyone interacting with the French-tourists, businesspeople ... Read more

    $15.99 USD

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  • Sixty Million Frenchmen Can't Be Wrong

    Why We Love France but Not the French

    A historical and cultural guide revealing the French approach to land, food, privacy, language, and more and how globalization led France to become one of the unlikeliest influential countries in the world.Discover the captivating allure of France as you delve into the intricate fabric of its unique culture with Sixty Million Frenchmen Can't Be Wrong. This thought-provoking book explores the ... Read more

    $13.99 USD

  • The Bonjour Effect

    The Secret Codes of French Conversation Revealed

    Jean-Benoît Nadeau and Julie Barlow spent a decade traveling back and forth to Paris as well as living there. Yet one important lesson never seemed to sink in: how to communicate comfortably with the French, even when you speak their language. In The Bonjour Effect Jean-Benoît and Julie chronicle the lessons they learned after they returned to France to live, for a year, with their twin daughters. ... Read more

    $12.99 USD

  • Sixty Million Frenchmen Can't be Wrong

    The French drink, smoke and eat more fat than anyone in the world, yet they live longer and have fewer heart problems than the English and the Americans. They work 35-hour weeks and take seven weeks' paid holiday each year, yet they are the world's fourth-biggest economic power.So how do they do it? From a distance modern France looks like a riddle. It is both rigidly authoritarian, yet incredibly ... Read more

    $8.99 USD

  • Mediocracy

    The Politics of the Extreme Centre

    Translated by Catherine Browne ...
    There was no Reichstag fire. No storming of the Bastille. No mutiny on the Aurora. Instead, the mediocre have seized power without firing a single shot. They rose to power on the tide of an economy where workers produce assembly-line meals without knowing how to cook at home, give customers instructions over the phone that they themselves don’t understand, or sell books and newspapers that they ... Read more

    $15.99 USD

  • The SWOT Analysis

    A key tool for developing your business strategy

    by 50minutes ...
    Series Book 21 - Management & Marketing
    Develop strengths to decrease the weaknesses of your businessThis book is a practical and accessible guide to understanding and implementing the SWOT analysis, providing you with the essential information and saving time.In 50 minutes you will be able to:• Determine the strengths, weaknesses, opportunities and threats of your business• Distinguish the factors that affect the internal functioning ... Read more

    $19.99 USD or Free with Kobo Plus

  • The New Parisienne

    The Women & Ideas Shaping Paris

    "Tramuta sweeps away the tired clichés of the Parisian woman with her vivid profiles of the dynamic and creative 'femmes' now powering the French capital." —Eleanor Beardsley, NPR Paris correspondentThe New Parisienne focuses on one of the city's most prominent features, its women. Lifting the veil on the mythologized Parisian woman—white, lithe, ever fashionable—Lindsey Tramuta demystifies this ... Read more

    $2.99 USD or Free with Kobo Plus

  • Negotiating

    As emotion management

    Unique are the insights and practical suggestions to deal with emotions. Negotiating is seen as a mix of rational choice and emotional drives.
 An approach of negotiating which brings together win-win and win-lose tactics. Power games, manipulations, deadlock and stubborn constituencies are part of the game.
 Tactics and do's and don'ts are tied together in a transparent framework which ... Read more

    $9.31 USD

  • The Social Structures of the Economy

    Much orthodox economic theory is based on assumptions which are treated as self-evident: supply and demand are regarded as independent entities, the individual is assumed to be a rational agent who knows his interests and how to make decisions corresponding to them, and so on. But one has only to examine an economic transaction closely, as Pierre Bourdieu does here for the buying and selling of ... Read more

    $23.00 USD

  • Book Review: The New One Minute Manager by Kenneth Blanchard and Spencer Johnson

    The bestselling handbook to effective leadership

    by 50minutes ...
    Series series Book Review
    It can be hard for busy professionals to find the time to read the latest books. Stay up to date in a fraction of the time with this concise guide.The New One Minute Manager is an updated version of Ken Blanchard and Spencer Johnson’s bestselling book The One Minute Manager. It tells the story of a young man who is searching in vain for the ideal manager, until he comes across a man known as the ... Read more

    $9.99 USD or Free with Kobo Plus

  • The First Move

    A Negotiator's Companion

    "Time management is essential for successful negotiations. This book helps you do first things first."—Jeanne Brett, DeWitt W. Buchanan,Jr. Professor of Dispute Resolution and Organizations, Kellogg School of Management, and Director of the Dispute Resolution Research Center"This book brings a breakthrough method to lead efficient negotiations."—Yann Duzert, Professor, Foundation Getulio Vargas, ... Read more

    $42.00 USD

  • They Shoot School Kids, Don't They?

    by Peter Gumbel ...
    71% of French school children “regularly suffer from irritability.”63% are nervous.One in four has stomach or headaches once a week or more.40% complain of frequent insomnia.Why is France the only nation in the world that discourages its children for what they aren’t, rather than encouraging them to be who they are? ... Read more

    $8.99 USD