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Showing 1 - 12 of 12 results for “roy hayhurst”
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  • Fashion Marketing

    an anthology of viewpoints and perspectives

    Edited by Gordon Wills, David Midgley, Martin Christopher, Roy Hayhurst ...
    Series series Routledge Revivals
    First published in 1973, Fashion Marketing is intended for all whose work is linked to the vagaries of fashion or who are simply fascinated by the subject. Although much of the evidence and material collected here is related to textiles and clothing in particular, businessmen are becoming increasingly aware that fashion now extends its influence beyond its traditional fields. The fickleness of ... Read more

    $47.99 USD

  • Organizational Design for Marketing Futures

    by Roy Hayhurst, Gordon Wills ...
    Series series Routledge Library Editions: Management
    This study, originally published in 1972, presents a critical, in-depth survey of the organization of marketing activity in the United Kingdom. This report of practice in over 500 major British firms provides some enlightening information and allows certain objective bench-marks to be established for practical guidance.By analysing and presenting clearly the dynamics of organization structure, the ... Read more

    $48.99 USD

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  • Management

    by Peter Drucker ...
    In this classic text, Peter Drucker studies how modern-day managers, whether in business or public service, can perform effectively. He takes an international view, exploring management problems in Great Britain, Western Europe, Japan, and Latin America, and suggests how these problems can be tackled. The interactions between manager, the institution and the social and cultural environment are ... Read more

    $51.99 USD

  • How to Worry Less About Money

    by John Armstrong ...
    Series Book 5 - The School of Life
    Break free of your destructive relationship with money, and learn how money can actually make you happy with How to Worry Less About Money.Our relationship with money is one that lasts a lifetime, yet traditionally books on the subject tend to take one of two routes: a) how to get more, or b) how to deal with less.John Armstrong turns these approaches upside down, and looks not at money itself, ... Read more

    $11.49 USD

  • Business: The Key Concepts

    by Mark Vernon ...
    Series series Routledge Key Guides
    Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.Business: The Key Concepts:* is ... Read more

    $42.99 USD

  • Entrepreneurship

    A Very Short Introduction

    by Paul Westhead, Mike Wright ...
    Series series Very Short Introductions
    There has been an explosion of interest in entrepreneurs in the popular media, as well as in business, policy, and education. But what do entrepreneurs do? What is entrepreneurship and why is it important? What is distinctive about entrepreneurs? And where do they come from? In this Very Short Introduction Paul Westhead and Mike Wright weave a pathway through the debates about entrepreneurship, ... Read more

    $7.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Strategic Marketing Management

    by Richard M.S. Wilson ...
    This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive coverage of the five key strategic stages:* Where are we now? - Strategic and marketing analysis* Where do we want to be? - Strategic direction and strategy formulation* How might we get there? - Strategic choice* Which way is best? - Strategic ... Read more

    $107.99 USD

  • Official GRE Verbal Reasoning Practice Questions

    by Educational Testing Service ...
    150 REAL GRE Verbal Reasoning questions--direct from the test maker!The best way to prepare for the Verbal Reasoning measure of the GRE revised General Test is with real GRE test questions--and that is what you will find in this unique guide! Specially created for you by ETS, it offers 150 actual GRE Verbal Reasoning questions with complete explanations. Plus, this guide includes an authoritative ... Read more

    $12.99 USD

  • Strategy and Human Resource Management

    by Professor Peter Boxall, Professor John Purcell ...
    Series series Management, Work and Organisations
    Strategy and Human Resource Management is concerned with examining how HR strategy impacts on an organisation's chances of survival and its relative success, and with understanding how it varies across important organisational, industry and societal contexts. It takes an analytical approach, which examines and explains what managers do and why they do it before offering any sort of prescription ... Read more

    $64.79 USD

  • Official GRE Verbal Reasoning Practice Questions, Second Edition

    by Educational Testing Service ...
    150 REAL GRE Verbal Reasoning questions—direct from the test maker!The best way to prepare for the Verbal Reasoning measure of the GRE® General Test is with real GRE test questions--and that is what you will find in this unique guide. Created by the actual test maker, the Official GRE Verbal Reasoning Practice Questions, Volume 1 provides 150 actual GRE Verbal Reasoning questions with complete ... Read more

    $12.99 USD

  • Liquid Life

    by Zygmunt Bauman ...
    'Liquid life’ is the kind of life commonly lived in our contemporary, liquid-modern society. Liquid life cannot stay on course, as liquid-modern society cannot keep its shape for long. Liquid life is a precarious life, lived under conditions of constant uncertainty.The most acute and stubborn worries that haunt this liquid life are the fears of being caught napping, of failing to catch up with ... Read more

    $19.00 USD

  • MBA In A Week

    All The Insights Of A Master Of Business Administration Degree In Seven Simple Steps

    by Alan Finn ...
    MBA In A Week is a simple and straightforward way to get the edge in business, giving you everything you really need to know in just seven short chapters. Every day it focuses on one area of MBA study, from global business, finance and accounting, to strategy, marketing and operations management.This book distils the most practical business insights of an MBA into easy-to-digest bite-sized chunks, ... Read more

    Was $4.99 USD Now $2.99 USD