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neuroAI

Winning the Minds of Consumers with Neuroscience Powered GenAI

by A. K. Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev ...

It is the most powerful revolution of this century.Neuroscience-powered GenAi enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. Simply by blending cutting edge neuroscience with bleeding edge GenAi. Put humanity back at the center of GenAi.neuroAi: Winning the Minds of Consumers with Neuroscience Powered GenAi is the ... Read more

$18.00 USD

Also available as: Audiobook

It is the most powerful revolution of this century.Neuroscience-powered GenAi enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. Simply by blending cutting edge neuroscience with bleeding edge GenAi. Put humanity back at the center of GenAi.neuroAi: Winning the Minds of Consumers with Neuroscience Powered GenAi is the
... Read more

Also available as: Audiobook
Audiobook

NeuroAI

Winning the Minds of Consumers with Neuroscience Powered GenAi

by A.K. Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev ...

Narrated by Michael Butler Murray ...

Unabridged

13 hours 20 min

Neuroscience-powered GenAI enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. Simply by blending cutting edge neuroscience with bleeding edge GenAI. Put humanity back at the center of GenAI.NeuroAI is the master guide for everyone seeking to understand this breakthrough technology; what it is, how it works, and most ... Read more

$24.99 USD

Also available as: eBook

Neuroscience-powered GenAI enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. Simply by blending cutting edge neuroscience with bleeding edge GenAI. Put humanity back at the center of GenAI.NeuroAI is the master guide for everyone seeking to understand this breakthrough technology; what it is, how it works, and most
... Read more

Also available as: eBook

Neuromarketing For Dummies

by Stephen J. Genco, Andrew P. Pohlmann, Peter Steidl ...

Learn how to use neuromarketing and understand the science behind itNeuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this ... Read more

$14.00 USD

Learn how to use neuromarketing and understand the science behind itNeuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this
... Read more
Productive Failure

Unlocking Deeper Learning Through the Science of Failing

by Manu Kapur ...

Design for and turn your failures into meaningful learning experiencesWritten by a leading global expert on human cognition, productive failure, and learning methods, Productive Failure shows you how to design the experience of failing. Research shows that repeated experiences of intriguing, constructive failure can help students (and our own children, and anyone else we lead) develop creativity ... Read more

$17.00 USD

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Design for and turn your failures into meaningful learning experiencesWritten by a leading global expert on human cognition, productive failure, and learning methods, Productive Failure shows you how to design the experience of failing. Research shows that repeated experiences of intriguing, constructive failure can help students (and our own children, and anyone else we lead) develop creativity
... Read more

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Decoded

The Science Behind Why We Buy

by Phil Barden ...

A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organizationIf you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically ... Read more

$13.00 USD

A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organizationIf you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically
... Read more
Visual Note-Taking for Educators

A Teacher's Guide to Student Creativity

by Wendi Pillars ...

A step-by-step guide for teachers to the benefits of visual note-taking and how to incorporate it in their classrooms.We've come a long way from teachers admonishing students to put away their drawings and take traditional long-form notes. Let's be honest: note-taking is boring and it isn't always the most effective way to retain information. This book is a guide for teachers about getting your ... Read more

$17.99 USD

A step-by-step guide for teachers to the benefits of visual note-taking and how to incorporate it in their classrooms.We've come a long way from teachers admonishing students to put away their drawings and take traditional long-form notes. Let's be honest: note-taking is boring and it isn't always the most effective way to retain information. This book is a guide for teachers about getting your
... Read more
Made You Look: How to Use Brain Science to Attract Attention and Persuade Others

by Carmen Simon ...

A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever—all based on the latest brain scienceThere’s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it’s your job to grab the attention of every prospective customer as effectively as possible. But in this ... Read more

$25.99 USD

A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever—all based on the latest brain scienceThere’s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it’s your job to grab the attention of every prospective customer as effectively as possible. But in this
... Read more
Teaching Your Child to Read

A Parent's Guide to Encouraging a Love of Reading

by Jessica Wang, Lu Jun ...

Is your young child often disinterested in the books you bring home for them? Do you wish they would develop a love for reading that they could take into middle school and beyond?Some children love reading, requesting the same books over and over again and giggling with delight each time, while others simply despise sitting down for story time. What makes the difference in these two types of ... Read more

$10.99 USD

Is your young child often disinterested in the books you bring home for them? Do you wish they would develop a love for reading that they could take into middle school and beyond?Some children love reading, requesting the same books over and over again and giggling with delight each time, while others simply despise sitting down for story time. What makes the difference in these two types of
... Read more
Psychology of the Digital Age

Humans Become Electric

by John R. Suler ...

Based on two decades of participant-observation field research in diverse online environments, this engaging book offers insights for improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental principles across a wide variety of topics, including online identity management, disinhibition, communication via ... Read more

$43.99 USD

Based on two decades of participant-observation field research in diverse online environments, this engaging book offers insights for improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental principles across a wide variety of topics, including online identity management, disinhibition, communication via
... Read more
Digital Wellbeing

Empowering Connection with Wonder and Imagination in the Age of AI

by Caitlin Krause ...

“Digital Wellbeing masterfully explores the intersection of technology and human potential. This book is a must-read for those who want to leverage the power of AI to unlock their creativity and imagination and ultimately invent new means of expression that will go way beyond human language, art, and science of today.” —Ray Kurzweil, inventor, futurist, and author of New York Times bestseller The ... Read more

$18.00 USD

Also available as: Audiobook

“Digital Wellbeing masterfully explores the intersection of technology and human potential. This book is a must-read for those who want to leverage the power of AI to unlock their creativity and imagination and ultimately invent new means of expression that will go way beyond human language, art, and science of today.” —Ray Kurzweil, inventor, futurist, and author of New York Times bestseller The
... Read more

Also available as: Audiobook
Unstoppable You

Adopt the New Learning 4.0 Mindset and Change Your Life

by Patricia A. McLagan ...

Never Stop LearningThe ticket to a successful and fulfilling life is a significant upgrade to everyone’s ability to learn. Visionary teacher and lifelong learner Patricia McLagan views learning ability as software for processing daily life. And like all software, learning software require upgrades—and regular reboots!In Unstoppable You: Adopt the New Learning 4.0 Mindset and Change Your Life, ... Read more

$18.99 USD or Free with Kobo Plus

Never Stop LearningThe ticket to a successful and fulfilling life is a significant upgrade to everyone’s ability to learn. Visionary teacher and lifelong learner Patricia McLagan views learning ability as software for processing daily life. And like all software, learning software require upgrades—and regular reboots!In Unstoppable You: Adopt the New Learning 4.0 Mindset and Change Your Life,
... Read more
A Study Skills Survival Guide for Neurodivergent Learners

A Pick n Mix of Study Skills Strategies for ADHD, Autistic, Dyslexic and Dyspraxic Learners

by Julia Childs ...

When it comes to studying - one size does NOT fit all - especially if you're neurodivergent. How we approach learning and what works can vary widely depending on if we're ADHD, AuDHD, Autistic, Dyslexic, Dyspraxic... and maybe some of those profiles overlap. So where do you begin?Neurodivergent study skills expert and tutor Julia Childs has put the power back in your hands to experiment and find ... Read more

$17.99 USD

When it comes to studying - one size does NOT fit all - especially if you're neurodivergent. How we approach learning and what works can vary widely depending on if we're ADHD, AuDHD, Autistic, Dyslexic, Dyspraxic... and maybe some of those profiles overlap. So where do you begin?Neurodivergent study skills expert and tutor Julia Childs has put the power back in your hands to experiment and find
... Read more

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neuroAI

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Neuromarketing For Dummies

Productive Failure

Decoded

Visual Note-Taking for Educators

Made You Look: How to Use Brain Science to Attract Attention and Persuade Others

Teaching Your Child to Read

Psychology of the Digital Age

Digital Wellbeing

Unstoppable You

A Study Skills Survival Guide for Neurodivergent Learners

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