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  • Rethinking Strategy for Creative Industries

    Innovation and Interaction

    Series series Routledge Research in the Creative and Cultural Industries
    Creative Industry practices are increasingly manifested through hybrid models and methods and emerging sub-sectors. With ever finer dividing lines between form and content, product and service, participation and consumption, the distinctions between sectors are increasingly blurred, while new, convergent models emerge.Reflecting this fluid context, this book provides a new perspective on strategy ... Read more

    $62.99 USD

  • Sustainability and Social Responsibility of the Media and in the Media

    Media Perception and Environmental Impact in the 21st Century

    Series series Business and Management (R0)
    This book addresses several relevant questions that keep coming up as the media sector develops and changes. Although the field of media is multifaceted, it is still dominated by very large commercial interests. The multitude of platforms, devices, formats, and technologies spread across different market segments, are often controlled within the same value and supply chain, are diagonally ... Read more

    $179.09 USD

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    $12.39 USD or Free with Kobo Plus

  • New Markets for Artists

    How to Sell, Fund Projects, and Exhibit Using Social Media, DIY Pop-Ups, eBay, Kickstarter, and Much More

    This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can ... Read more

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  • The Fine Artist's Guide to Marketing and Self-Promotion

    Innovative Techniques to Build Your Career as an Artist

    by Julius Vitali ...
    Filled with innovative tips and advice for the fine artist on a budget, The Fine Artist's Guide to Marketing and Self-Promotion teaches you how to function as your own press agent. Learn how to create attention grabbing publicity videos, press releases, and e-mails; exhibit and publish your work in magazines and newspapers; assemble grant proposals; write effective résumés; use slides, CDs, Web ... Read more

    $6.99 USD

  • The Art Business

    Edited by Iain Robertson ...
    By the time you read this book, the art world may have witnessed the sale of its first $500 million painting. Whilst for some people money is anathema to art this is clearly a wealthy international industry, and a market with its own conventions and pressures.Drawing on the vast experience of Sotheby’s Institute of Art, The Art Business exposes the realities of the commercial trade in fine art and ... Read more

    $84.99 USD

  • Selling Graphic and Web Design

    Expert guidance on selling graphic design, in print and online. Attract today’s savvy design clients! A veteran designer who turned his small business into a multimillion-dollar new-media company shares his strategies for success in this new edition of the acclaimed Selling Graphic and Web Design. Donald Sparkman’s approach blurs the lines between graphic design, web design, and marketing by ... Read more

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  • Selling Contemporary Art

    How to Navigate the Evolving Market

    A sophisticated examination of today’s contemporary art market from an art dealer’s point of view, this new book focuses on recent changes in the quickly evolving market. With an emphasis on how the market responded to the global recession that began in 2008, gallery owner Edward Winkleman moves from an examination of the factors beyond the individual dealer’s command to those that the dealer can ... Read more

    $14.99 USD

  • Strategic Management in the Arts

    Strategic Management in the Arts looks at the unique characteristics of organisations in the arts and culture sector and shows readers how to tailor a strategic plan to help these diverse organizations meet their objectives.Strategic management is an essential element that drives an organisation’s success, yet many cultural organizations have yet to apply strategic thinking and entrepreneurial ... Read more

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  • The illustrator's survival guide - 2nd Edition

    The illustrator’s survival guide - 2nd edition “Since its inception in 1983, Illustration Québec (Québec Association of Illustrators) has developed numerous promotional tools for illustrators. It has also created documents regarding copyrights, contracts, licences, and other issues relative to the profession of illustration. With its extensive experience, Illustration Québec decided that it was ... Read more

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  • The Halo and the Noose (Version 2)

    The Power of Storytelling and Story Listening in Business Life

    The Halo and the Noose offers a fresh and thoughtful exploration of the stories that shape organisations from the inside out. Rather than treating storytelling as a surface-level communication tool, this book reveals how stories govern meaning, power, identity, and action in business life.Combining practical techniques with real-world application, the authors show how to recognise, interpret, and ... Read more

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  • Discovering Women’s History

    German-Speaking Journalists (1900–1950)

    Edited by Christa Spreizer ...
    Series Book 15 - Women, Gender and Sexuality in German Literature and Culture
    Discovering Women’s History brings to light the work of a selection of German-speaking women journalists from the first half of the twentieth century who made significant contributions to German life and culture, yet are barely known today. The volume builds upon scholarship on women and culture by focusing on individual journalists who published both within and outside the periodicals of women’s ... Read more

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