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Showing 1 - 12 of 12 results for “melissa m smith”
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  • Political Marketing on Social and Mobile Media

    Remaking the Paradigm?

    Edited by Melissa M. Smith ...
    Series series Routledge Studies in Media, Communication, and Politics
    This book explores how social and mobile media have been used in political campaigns since 2008, examining how social media are already being implemented as well as how these types of messaging platforms might be used in the future.Chapters in this book discuss how social and mobile media are becoming imperative when marketing a candidate’s image, distributing messages, fundraising, and getting ... Read more

    $64.99 USD

  • Third Parties, Outsiders, and Renegades

    Modern Challenges to the Two-Party System in Presidential Elections

    by Melissa M. Smith ...
    Series series Bloomsbury Studies in Political Communication
    Third Parties, Outsiders, and Renegades analyzes 10 third-party, outsider, or renegade presidential candidates and explores each one's impact on the political process. The list of modern outsider candidates who have attracted the public’s attention is fairly long, but most of the time the candidates never garner enough support to become elected or they self-destruct somewhere along the way. A few, ... Read more

    $32.39 USD

  • Communicator-in-Chief

    How Barack Obama Used New Media Technology to Win the White House

    by Nancy Snow, Jody C Baumgartner, Jenn Burleson Mackay, Jonathan S. Morris, Eric E. Otenyo, Frederic I. Solop, Brandon C. Waite, Larry Powell, Melissa M. Smith ...
    Series series Bloomsbury Studies in Political Communication
    Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the fascinating and precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and ... Read more

    $47.79 USD

  • Dark Money, Super PACs, and the 2012 Election

    by Melissa M. Smith, Larry Powell ...
    Series series Bloomsbury Studies in Political Communication
    More than two billion dollars. That’s how much money was spent in the 2012 presidential campaign—the most expensive campaign in history. Each party raised and spent more than one billion dollars as the traditional boundaries of campaign financing were ignored. Both parties could do so because they were playing in a game with new rules—rules that largely developed after the 2010 Supreme Court ... Read more

    $46.99 USD

  • Campaign Finance Reform

    The Political Shell Game

    by Glenda C. Williams, Gary A. Copeland, Melissa M. Smith, Larry Powell ...
    Series series Bloomsbury Studies in Political Communication
    For decades, campaign finance reform has been an on-going topic of discussion. In particular, the Bipartisan Campaign Reform Act of 2002 (BCRA) was heralded as a major breakthrough in controlling the flow of money into campaigns. Almost immediately, political players found other ways to financially manipulate the new laws. Campaign Finance Reform: The Political Shell Game provides an in-depth look ... Read more

    $46.99 USD

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  • Break 'Em Up

    Recovering Our Freedom from Big Ag, Big Tech, and Big Money

    by Zephyr Teachout ...
    A passionate attack on the monopolies that are throttling American democracy."[We need] a grassroots, bottom-up movement that understands the challenge in front of us, and then organizes against monopoly power in communities across this country. This book is a blueprint for that organizing. In these pages, you will learn how monopolies and oligopolies have taken over almost every aspect of ... Read more

    $12.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Brand Command

    Canadian Politics and Democracy in the Age of Message Control

    by Alex Marland ...
    Series series Communication, Strategy, and Politics
    The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister’s Office. What is happening to our democracy? In this persuasive book, Alex argues that political parties and government are beholden to the same marketing ... Read more

    $23.79 USD

  • The Hybrid Media System

    Politics and Power

    by Andrew Chadwick ...
    Series series Oxford Studies in Digital Politics
    New communication technologies have reshaped media and politics. But who are the new power players? The Hybrid Media System is a sweeping new theory of how political communication now works. Politics is increasingly defined by organizations, groups, and individuals who are best able to blend older and newer media logics, in what Chadwick terms a hybrid system. From American presidential campaigns ... Read more

    $36.89 USD

  • The Myth of Digital Democracy

    by Matthew Hindman ...
    Is the Internet democratizing American politics? Do political Web sites and blogs mobilize inactive citizens and make the public sphere more inclusive? The Myth of Digital Democracy reveals that, contrary to popular belief, the Internet has done little to broaden political discourse but in fact empowers a small set of elites--some new, but most familiar.Matthew Hindman argues that, though hundreds ... Read more

    $28.09 USD

  • Producing Politics

    Inside the Exclusive Campaign World Where the Privileged Few Shape Politics for All of Us

    by Daniel Laurison ...
    The first book to uncover the hidden and powerful role campaign professionals play in shaping American democracy by delving into the exclusive world of politicos through off-the-record interviewsWe may think we know our politicians, but we know very little about the people who create them. Producing Politics will change the way we think about our country’s political candidates, the campaigns that ... Read more

    $14.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Analytic Activism

    Digital Listening and the New Political Strategy

    by David Karpf ...
    Series series Oxford Studies in Digital Politics
    Among the ways that digital media has transformed political activism, the most remarkable is not that new media allows disorganized masses to speak, but that it enables organized activist groups to listen. Beneath the waves of e-petitions, "likes," and hashtags lies a sea of data - a newly quantified form of supporter sentiment - and advocacy organizations can now utilize new tools to measure this ... Read more

    $34.19 USD

  • The Handbook of Policy Practice

    by Ira C. Colby ...
    All social work practice is regulated by social policies. Professionals, however, cannot arbitrarily select which policy to follow in any circumstance. Knowing what comprises a given policy is essential, but equally important is understanding how to amend a policy by applying unique skills that reflect the social work profession's shared values and beliefs. Recognizing that a series of ... Read more

    $51.29 USD