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Top Series in United States

Showing 1 - 12 of 12 results for “mario benassi
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  • Patent Intermediaries

    'New' Actors in the Intellectual Property Market

    Series series Business and Management (R0)
    Intellectual property rights are a key element in today's knowledge economy. Specifically, the use of patents as transactional elements has become widespread. However, the market for patents possesses specific features that differentiate it from other markets. This book provides evidence for its existence and addresses its particular conditions. It also takes a deep dive into patent intermediaries ... Read more

    $152.99 USD

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  • International Business Strategy

    Rethinking the Foundations of Global Corporate Success

    Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The ... Read more

    $56.99 USD

  • Own the Future

    50 Ways to Win from The Boston Consulting Group

    The world faces social, political, and economic turmoil on an unprecedented scale—along with unsettling levels of turbulence and volatility. Market leadership today is less of a predictor of leadership tomorrow. Therefore, senior executives today must strive to own the future.In Own the Future, The Boston Consulting Group, one of the world’s most prestigious and innovative management consulting ... Read more

    $21.00 USD

  • Changing Business from the Inside Out

    A Tree-Hugger's Guide to Working in Corporations

    by Tim Mohin ...
    The BP oil spill, the 2008 global financial collapse, and revelations of scandalous working conditions at Chinese electronics supplier Foxconn show why so many are suspicious of promises of corporate responsibility. But slowly and fitfully, corporations are changing. It’s not just because of the high cost of making amends and a fear of negative publicity. Consumers are demanding better corporate ... Read more

    $17.99 USD

  • Wired for Innovation

    How Information Technology Is Reshaping the Economy

    Two experts on the information economy explore the true economic value of technology and innovation.A wave of business innovation is driving the productivity resurgence in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the ... Read more

    $18.99 USD

  • Engineering Management

    Meeting the Global Challenges, Second Edition

    by C. M. Chang ...
    Engineering Management: Meeting the Global Challenges prepares engineers to fulfill their managerial responsibilities, acquire useful business perspectives, and take on the much-needed leadership roles to meet the challenges in the new millennium. Value addition, customer focus, and business perspectives are emphasized throughout. Also underlined are discussions of leadership attributes, steps to ... Read more

    $255.99 USD

  • From Assets to Profits

    Competing for IP Value and Return

    by Bruce Berman ...
    Series Book 36 - Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics
    Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights, and trademarks, how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Authoritative ... Read more

    $46.00 USD

  • Sustainability Governance and Management

    Corporate social responsibility ("CSR") is like any other important management initiative and requires proactive leadership from the top of the organization. In fact, it is clear that the "tone at the top" is an important factor in the success or failure of any CSR initiative and that the directors, executive officers and senior managers of the organization are uniquely positioned to act as ... Read more

    $3.99 USD or Free with Kobo Plus

  • Markets for Good Selected Readings: Making Sense of Data and Information in the Social Sector

    Markets for Good is an effort by the Bill & Melinda Gates Foundation, the William & Flora Hewlett Foundation, and the progressive financial firm Liquidnet to improve the system for generating, sharing, and acting upon data and information in the social sector.Our vision is of a social sector powered by information, where interventions are more effective and innovative, where capital flows ... Read more

    Free

  • Strategic Sourcing Management

    Structural and Operational Decision-making

    Strategic Sourcing Management examines procurement and supply management in detail, covering the three dimensions of competitiveness, effectiveness and efficiency. Written by Olivier Bruel, Professor Emeritus HEC Paris, and a team of contributing experts from academia, consulting and industry, the book is organised into four parts: strategic decisions; operational management of procurement and ... Read more

    $70.99 USD

  • The Future of FinTech

    Integrating Finance and Technology in Financial Services

    Series series Economics and Finance (R0)
    This book provides an introduction to the state of the art in financial technology (FinTech) and the current applications of FinTech in digital banking. It is a comprehensive guide to the various technologies, products, processes, and business models integral to the FinTech environment. Covering key definitions and characteristics, models and best practice, as well as presenting relevant case ... Read more

    $197.99 USD

  • Strategic Management

    The Challenge of Creating Value

    Strategy is often the capstone class in a business education - dealing with the big questions of what companies decide to do - innovate, diversify, acquire or even to employ a range of these strategies.Benefitting from an international author team, the latest edition of this textbook stands out in its global perspective. With an emphasis on value creation, integration of financial considerations ... Read more

    $140.99 USD