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“lynn altman”

Showing 1 - 12 of 12 results for “lynn altman”
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  • Brand It Yourself

    The Fast, Focused Way to Marketplace Magic

    by Lynn Altman ...
    How companies can stop overthinking the branding process, with faster and better resultsBrand It Yourself is about getting a handle on your brand fast—without getting bogged down by research data, focus groups, or company politics.Lynn Altman believes that branding should be an energizing, exciting process. Unfortunately, too many companies turn it into a complicated grind, burying their common ... Read more

    $6.99 USD

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  • Fresh Restaurant Marketing

    34 Rules On How To Get Your Customers Coming Back Again And Again

    by Neil Murphy ...
    34 Rules, tips and strategies to serious restaurant success and showing how to stop working more yet taking less in your restaurant ... Read more

    $1.99 USD or Free with Kobo Plus

  • The McGraw-Hill 36-Hour Course: Online Marketing

    by Lorrie Thomas ...
    Series series McGraw-Hill 36-Hour Courses
    A crash course on the most dynamic marketing platform today!Online marketing has evolved far beyond flashy websites and banner ads shouting at customers about your product. It's about using an array of Internet tools to build credibility and visibility, spread your message, and form meaningful customer relationships.The McGraw-Hill 36-Hour Course: Online Marketing puts you on the fast track to ... Read more

    $18.79 USD

  • International Project Management

    by Kathrin Koster ...
    With project management becoming an increasingly global endeavour, a comprehensive and international student text that reflects this reality is essential.International Project Management does just that, systematically linking the key elements of cross-cultural management and the particularities of an international context, with the tools and techniques of project management.Key features include:- ... Read more

    $104.39 USD

  • Quick Reference on Prospecting, Presentation, Sales Closing Practice and Techniques:

    For Life Insurance Agent, Business Manager

    by KVL MANOHAR ...
    Description  Selling Life Insurance is a challenging job, where every agent spend most of his/her time on finding ways/channels of promotion to get prospect sales close. This material concludes various channels of promotions, planning and techniques where we can implement in our day to day marketing activities. I, author of this eBook is working as an Insurance Agent Since 2004. I self experienced ... Read more

    $2.95 USD

  • Delivering Exceptional Project Results

    A Practical Guide to Project Selection, Scoping, Estimation and Management

    by Jamal Moustafaev ...
    This unique how-to implementation guide unifies project management, portfolio management, and requirements engineering into one proven, comprehensive best practice framework to help organizations deliver exceptional project results on a consistent basis. Delivering Exceptional Project Results transcends differences in the various “types” of project management, such as traditional or agile, and ... Read more

    $35.99 USD

  • Applying Innovation

    by Lawrence Dooley, David O′Sullivan ...
    A step-by-step approach to applying high-impact innovation principles in any organizationInnovation is an important force in creating and sustaining organizational growth. Effective innovation can mean the difference between leading with a particular product, process, or service—and simply following the pack. Innovation transforms mediocre companies into world leaders and ordinary organizations ... Read more

    $100.79 USD

  • How to Write Sales Letters and Email

    Write direct response marketing material to inform, persuade and sell!

    by Paul Lima ...
    Welcome to How to Write Sales Letters and Email—a book for those who want to understand the magic behind using writing and direct response marketing to promote a company, product, service, event, cause, or other item/issue.If you want to master the craft of writing direct response marketing material that persuades, motivates, and sells, then this book is for you. It will guide you through the ... Read more

    $0.99 USD or Free with Kobo Plus

  • Pass the PMP® Exam

    Tools, Tips and Tricks to Succeed

    by Sean Whitaker ...
    Series series Business and Management (R0)
    Pass the Project Management Professional (PMP) credential from the Project Management Institute (PMI). Pass the PMP Exam contains all the information you need to study for and pass the PMP®.In addition to all the information needed to pass the exam, you will also find tips to give insight into how to read and answer questions, and each chapter includes exercises and a multiple-choice quiz to test ... Read more

    $28.49 USD

  • The Government Manager's Guide to The Statement of Work

    by Michael G. Martin PMP ...
    This volume offers practical guidance on writing and preparing a description of government requirements, whether the document used is a statement of work (SOW), a performance work statement (PWS), or a statement of objectives (SOO). This description specifies exactly what good and services are being purchased, including their quality, requirements, quantity, and schedule for delivery, and also ... Read more

    $33.09 USD

  • Introduction to Construction Contract Management

    by Brian Greenhalgh ...
    This book is an introduction to construction contract administration and management, covering the delivery and execution stage of a construction project and the various issues which the contract administrator needs to proactively manage. It can therefore be used as a contract administrator’s resource book covering what needs to be done (and why) to keep a construction project on track from a ... Read more

    $80.99 USD

  • Ted Rubin on How to Look People in the Eye Digitally

    Bringing In-Person Social Skills to the Digital World

    by Rubin, Ted ...
    This book is a companion work to Ted Rubin's book, How to Look People in the Eye Digitally. It contains 140 AhaMessages™ that inspire new ways to build relationships online that truly grow and prosper.In today's digital world it's all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught up in a multitasking whirlwind of emails, social updates ... Read more

    $11.59 USD