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kai markus mueller

Showing 1 - 12 of 12 results for “kai markus mueller
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  • The Invisible Game

    The Secrets and the Science of Winning Minds and Winning Deals

    Cutting-edge science can make all the difference for salespeople in a time when they are facing a business world in transformation.In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain ... Read more

    $22.00 USD

  • Audiobook

    The Invisible Game

    The Secrets and the Science of Winning Minds and Winning Deals

    Unabridged

    7 hours 11 min

    In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how ... Read more

    $19.99 USD

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  • Brainfluence

    100 Ways to Persuade and Convince Consumers with Neuromarketing

    by Roger Dooley ...
    Practical techniques for applying neuroscience and behavior research to attract new customersBrainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to ... Read more

    $15.00 USD

  • Winning Decisions

    Getting It Right the First Time

    Business revolves around making decisions, often risky decisions, usually with incomplete information and too often in less time than we need. Executives at every level, in every industry, are confronted with information overload, less leeway for mistakes, and a business environment that changes rapidly. In light of this increased pressure and volatility, the old-fashioned ways of making decisions ... Read more

    Was $8.99 USD Now $7.99 USD

  • Thinking about the Future: Guidelines for Strategic Foresight (2nd edition)

    by Andy Hines ...
    Thinking about the Future, by Andy Hines and Peter Bishop, distills the expertise of three dozen senior foresight professionals into a set of essential guidelines for carrying out successful strategic foresight. Presented in a highly scannable yet personable style, each guideline includes an explanation and rationale, key steps, a case example, and resources for further study. The 115 guidelines ... Read more

    $6.99 USD or Free with Kobo Plus

  • Emotionomics: Leveraging Emotions for Business Success

    by Dan Hill ...
    For far too long, emotions have been ignored in favor of rationality and efficiency.  Breakthroughs in brain science have revealed that people are primarily emotional decision-makers.  Many companies have not yet accepted that fact, ignoring emotion in favor of rationality and efficiency.  Even fewer have acted on it. Emotionomics looks at emotions in terms of business opportunities, both in the ... Read more

    $25.19 USD

  • Scenario Planning in Organizations

    How to Create, Use, and Assess Scenarios

    Scenario planning helps organization leaders, executives and decision-makers envision and develop strategies for multiple possible futures instead of just one. It enables organizations to become resilient and agile, carefully calibrating their responses and adapting quickly to new circumstances in a fast-changing environment. This book is the most comprehensive treatment to date of the scenario ... Read more

    $28.79 USD

  • Great People Decisions

    Why They Matter So Much, Why They are So Hard, and How You Can Master Them

    Praise for Great People Decisions"Fernandez-Araoz has captured the essence of building great teams with a masterful and entirely practical study of what goes into getting people selection right."--JACK WELCH"Fernandez-Araoz does a great service with this wonderful book, teaching us how to accomplish the first task of any exceptional leader: get the right people on the bus, and into the right seats ... Read more

    $26.00 USD

  • Leading and Managing the Lean Management Process

    by Gene Fliedner ...
    This book develops a new model for lean management. The intent is to demonstrate a model framework consisting of four critical components: leadership, culture, team and tools. The development of the model and these four components will be built from empirical theories reported in the research literature and in successful applications. This framework will offer a path to develop lean leaders with ... Read more

    $6.29 USD

  • Applying Advanced Analytics to HR Management Decisions

    Methods for Selection, Developing Incentives, and Improving Collaboration

    by James Sesil ...
    Series series FT Press Analytics
    Dramatically improve human capital management decisions by applying advanced analytics and "Big Data" technologies and processes! Pioneering HR technology expert James Sesil identifies widespread flaws in today's HR decision-making processes, and reveals how advanced analytics can help organizations make far more robust decisions about employee selection, performance management, strategy alignment ... Read more

    $64.79 USD

  • Market Research Best Practice

    30 Visions for the Future

    by ESOMAR ...
    Market Research Best Practice is a compilation of the best discussion papers, case studies and methodologies from the ESOMAR publishing and event programme over the last decade and more. Market research is adapting to an increasingly competitive, demanding and globalised business world and, as the world's leading market research organisation, ESOMAR is providing the platform to showcase latest ... Read more

    $100.00 USD

  • Speed: How Leaders Accelerate Successful Execution

    Seize the competitive advantage by building speed into your leadership DNAThe rapid pace at which change occurs in business today is unprecedented. Speed has become a major source of competitive advantage. Leaders who act quickly and inspire others to do the same are the ones who ultimately win the day. But achieving increased levels of speed is not always easy.Culled from the data of one million ... Read more

    $24.49 USD