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Psychology of the Digital Age

Humans Become Electric

by John R. Suler ...

Based on two decades of participant-observation field research in diverse online environments, this engaging book offers insights for improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental principles across a wide variety of topics, including online identity management, disinhibition, communication via ... Read more

$43.49 USD

Based on two decades of participant-observation field research in diverse online environments, this engaging book offers insights for improving lifestyles and enhancing wellbeing in the digital age. John R. Suler, a founder of the field of cyberpsychology, explains its fundamental principles across a wide variety of topics, including online identity management, disinhibition, communication via
... Read more

Emotional Design

Why We Love (or Hate) Everyday Things

by Don Norman ...

Why attractive things work better—and other crucial insights into human-centered design.**“You'll never see housewares the same way again.”—**WiredEmotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. Building on his ... Read more

$14.99 USD

Also available as: Audiobook

Why attractive things work better—and other crucial insights into human-centered design.**“You'll never see housewares the same way again.”—**WiredEmotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. Building on his
... Read more

Also available as: Audiobook
Heart of the Machine

Our Future in a World of Artificial Emotional Intelligence

by Richard Yonck ...

For Readers of Ray Kurzweil and Michio Kaku, a New Look at the Cutting Edge of Artificial IntelligenceImagine a robotic stuffed animal that can read and respond to a child’s emotional state, a commercial that can recognize and change based on a customer’s facial expression, or a company that can actually create feelings as though a person were experiencing them naturally. Heart of the Machine ... Read more

$12.99 USD

Also available as: Audiobook

For Readers of Ray Kurzweil and Michio Kaku, a New Look at the Cutting Edge of Artificial IntelligenceImagine a robotic stuffed animal that can read and respond to a child’s emotional state, a commercial that can recognize and change based on a customer’s facial expression, or a company that can actually create feelings as though a person were experiencing them naturally. Heart of the Machine
... Read more

Also available as: Audiobook
Building a Better Business Using the Lego Serious Play Method

by Per Kristiansen, Robert Rasmussen ...

Unleash innovation potential with creative, serious playBuilding a Better Business Using the LEGO® SERIOUS PLAY® Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business . ... Read more

$16.00 USD

Unleash innovation potential with creative, serious playBuilding a Better Business Using the LEGO® SERIOUS PLAY® Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business .
... Read more
Rules of Play

Game Design Fundamentals

by Katie Salen Tekinbas, Eric Zimmerman ...

Gain a deeper understanding of games and game design through 18 pioneering frameworks—with examples from board games, computer games, video games, and more.As pop culture, games are as important as film or television—but game design has yet to develop a theoretical framework or critical vocabulary. In Rules of Play Katie Salen and Eric Zimmerman present a much-needed primer for this emerging field ... Read more

$45.99 USD

Gain a deeper understanding of games and game design through 18 pioneering frameworks—with examples from board games, computer games, video games, and more.As pop culture, games are as important as film or television—but game design has yet to develop a theoretical framework or critical vocabulary. In Rules of Play Katie Salen and Eric Zimmerman present a much-needed primer for this emerging field
... Read more
The Gamification of Learning and Instruction

Game-based Methods and Strategies for Training and Education

by Karl M. Kapp ...

"Karl has written the definitive guide to gamification, which itself is accessible and engaging. He brings trends to life and illustrates the principles of gamification through numerous examples from real-world games.... There is no doubt that 'gamification' is an important and powerful weapon in the arsenal for learning, marketing, and behavior change of any kind. This book is a valuable guide ... Read more

$67.00 USD

"Karl has written the definitive guide to gamification, which itself is accessible and engaging. He brings trends to life and illustrates the principles of gamification through numerous examples from real-world games.... There is no doubt that 'gamification' is an important and powerful weapon in the arsenal for learning, marketing, and behavior change of any kind. This book is a valuable guide
... Read more
The Differentiated Classroom

Responding to the Needs of All Learners

by Carol Ann Tomlinson ...

Although much has changed in schools in recent years, the power of differentiated instruction remains the same—and the need for it has only increased.Today's classroom is more diverse, more inclusive, and more plugged into technology than ever before. And it's led by teachers under enormous pressure to help decidedly unstandardized students meet an expanding set of rigorous, standardized learning ... Read more

$27.89 USD

Although much has changed in schools in recent years, the power of differentiated instruction remains the same—and the need for it has only increased.Today's classroom is more diverse, more inclusive, and more plugged into technology than ever before. And it's led by teachers under enormous pressure to help decidedly unstandardized students meet an expanding set of rigorous, standardized learning
... Read more
Designing Games

A Guide to Engineering Experiences

by Tynan Sylvester ...

Ready to give your design skills a real boost? This eye-opening book helps you explore the design structure behind most of today's hit video games. You'll learn principles and practices for crafting games that generate emotionally charged experiences - a combination of elegant game mechanics, compelling fiction, and pace that fully immerses players.In clear and approachable prose, design pro Tynan ... Read more

$33.89 USD

Ready to give your design skills a real boost? This eye-opening book helps you explore the design structure behind most of today's hit video games. You'll learn principles and practices for crafting games that generate emotionally charged experiences - a combination of elegant game mechanics, compelling fiction, and pace that fully immerses players.In clear and approachable prose, design pro Tynan
... Read more
Game Frame

Using Games as a Strategy for Success

by Aaron Dignan ...

Ever wonder why teens can spend entire weekends playing video games but struggle with just one hour of homework? Why we’re addicted to certain websites and steal glances at our smartphones under the dinner table? Or why some people are able to find joy in difficult or repetitive jobs while others burn out? It’s not the experiences themselves but the way they’re structured that matters.All our ... Read more

$11.99 USD

Ever wonder why teens can spend entire weekends playing video games but struggle with just one hour of homework? Why we’re addicted to certain websites and steal glances at our smartphones under the dinner table? Or why some people are able to find joy in difficult or repetitive jobs while others burn out? It’s not the experiences themselves but the way they’re structured that matters.All our
... Read more
Fire Up Your Writing Brain

How to Use Proven Neuroscience to Become a More Creative, Productive, and Successful Writer

by Susan Reynolds ...

Ignite Your Writing Brain!Whether you're an experienced writer or just starting out, an endless number of pitfalls can trip up your efforts, from procrastination and writer's block to thin characters and uninspired plots. Luckily, you have access to an extraordinary writing tool that can help overcome all of these problems: your brain.Fire Up Your Writing Brain teaches you how to develop your ... Read more

$13.99 USD

Ignite Your Writing Brain!Whether you're an experienced writer or just starting out, an endless number of pitfalls can trip up your efforts, from procrastination and writer's block to thin characters and uninspired plots. Luckily, you have access to an extraordinary writing tool that can help overcome all of these problems: your brain.Fire Up Your Writing Brain teaches you how to develop your
... Read more
100 Principles of Game Design

by DESPAIN ...

Game designers spend their lives solving extraordinary problems and facing mind-bending paradoxes. It’s their job to make a meticulous plan for “spontaneous fun” players will want to experience over and over again. Pressure is heaped on with demands for innovation and blockbuster status. So designers find themselves facing an abyss of problems, pressure, and possibilities, armed only with their ... Read more

$52.19 USD

Game designers spend their lives solving extraordinary problems and facing mind-bending paradoxes. It’s their job to make a meticulous plan for “spontaneous fun” players will want to experience over and over again. Pressure is heaped on with demands for innovation and blockbuster status. So designers find themselves facing an abyss of problems, pressure, and possibilities, armed only with their
... Read more
Bottlenecks

Aligning UX Design with User Psychology

by David C. Evans ...

Series series Professional and Applied Computing (R0)
Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The ... Read more

$40.49 USD

Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations.Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The
... Read more

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Psychology of the Digital Age

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Emotional Design

Heart of the Machine

Building a Better Business Using the Lego Serious Play Method

Rules of Play

The Gamification of Learning and Instruction

The Differentiated Classroom

Designing Games

Game Frame

Fire Up Your Writing Brain

100 Principles of Game Design

Bottlenecks

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