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  • Winning in the New Global Business Landscape

    Integrating Technology, Infrastructure, Geopolitics, and Harnessed Talent

    Series series Business and Management (R0)
    This book examines the dynamic interplay among Technology, Infrastructure, Geopolitics, and Harnessed Talent (TIGHT), highlighting their critical roles in shaping today’s global landscape. Offering a fresh perspective on globalization and competitiveness, it proposes clear and justified criteria for expanding the set of nations classified as emerging markets.Through detailed analysis of each TIGHT ... Read more

    $31.49 USD

  • From Me to We

    How Shared Value Can Turn Companies Into Engines of Change

    Series series Business and Management (R0)
    Shared value is a management strategy in which companies find business opportunities in social problems. While philanthropy and CSR focus efforts focus on “giving back” or minimizing the harm business has on society, shared value focuses company leaders on maximizing the competitive value of solving social problems in new customers and markets, cost savings, talent retention, and more.This book ... Read more

    $40.49 USD

  • Globalization, Competitiveness, and Governability

    The Three Disruptive Forces of Business in the 21st Century

    Series series Business and Management (R0)
    This book argues that three powerful symbiotic forces (globalization, competitiveness, and governability) are disrupting business in the 21st century, resulting in an impact on the economic and business environment far greater than the effects of any of these three individually. Both globalization and competitiveness are governed essentially by market forces that force the introduction of ... Read more

    $49.49 USD

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    Creating and Sustaining Superior Performance

    Now beyond its eleventh printing and translated into twelve languages, Michael Porter’s The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained in the modern global economy. Porter’s groundbreaking study of international competitiveness has shaped national policy in countries around the world. It has also transformed thinking and action ... Read more

    $33.99 USD

  • Marketing 3.0

    From Products to Customers to the Human Spirit

    Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the ... Read more

    $17.00 USD

  • Harvard Business Review on Thriving in Emerging Markets

    Beat local companies at their game.If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Manage risk in unstable environments- Ward off political threats to your business- Customize your business ... Read more

    $15.89 USD or Free with Kobo Plus

  • On Competition

    Series series Harvard Business Review Book
    For the past two decades, Michael Porter's work has towered over the field of competitive strategy.On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health care, ... Read more

    $32.39 USD or Free with Kobo Plus

  • Global Marketing

    Practical Insights and International Analysis

    This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America. These emerging markets are given balanced coverage alongside developed markets and the text also includes a dedicated chapter on emerging markets ... Read more

    $119.69 USD

  • The Immigrant Exodus

    Why America Is Losing the Global Race to Capture Entrepreneurial Talent

    by Vivek Wadhwa ...
    A 2012 ECONOMIST BOOK OF THE YEARMany of the United States' most innovative entrepreneurs have been immigrants, from Andrew Carnegie, Alexander Graham Bell, and Charles Pfizer to Sergey Brin, Vinod Khosla, and Elon Musk. Nearly half of Fortune 500 companies and one-quarter of all new small businesses were founded by immigrants, generating trillions of dollars annually, employing millions of ... Read more

    $12.99 USD

  • The Power of Unreasonable People

    How Social Entrepreneurs Create Markets That Change the World

    Series series Leadership for the Common Good
    Renowned playwright George Bernard Shaw once said "The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." By this definition, some of today's entrepreneurs are decidedly unreasonable--and have even been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue in The Power ... Read more

    $25.19 USD or Free with Kobo Plus

  • Make It In America, Updated Edition

    The Case for Re-Inventing the Economy

    The case for revolutionizing the U.S. economy, from a leading CEOAmerica used to define itself by the things we built. We designed and produced the world's most important innovations, and in doing so, created a vibrant manufacturing sector that established the middle class. We manufactured our way to the top and became the undisputed economic leader of the world. But over the last several decades, ... Read more

    $11.00 USD

  • International Business: Environments & Operations, Global Edition

    Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they’ve learned. Now in its 16th Edition, ***International Business** ... Read more

    $42.49 USD