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“jens graff”

Showing 1 - 12 of 12 results for “jens graff”
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  • Marketing Management in Africa

    Edited by George Tesar, Steven W. Anderson, Hassimi Traore, Jens Graff ...
    This book focuses on strategies for developing consumer markets in Africa using concepts and techniques from marketing, entrepreneurship, and project management. The authors argue that entrepreneurial activity in Africa is rapid, but limited, and requires a structured approach to drive success.Beginning with an introductory chapter that frames the socio-economic and technological developments in ... Read more

    $76.99 USD

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  • CSR Strategies

    Corporate Social Responsibility for a Competitive Edge in Emerging Markets

    by Sri Urip ...
    Globalization has changed the nature of many markets. Previously protected local industries have been forced to become more competitive, a situation that provides both opportunities and challenges. Key among these is the challenge of implementing responsible business practices. Corporate social responsibility (CSR) is widely recognized as a worthy commitment to ensure sustainable benefit for both ... Read more

    $36.00 USD

  • No Ordinary Disruption

    The Four Global Forces Breaking All the Trends

    by Richard Dobbs, James Manyika, Jonathan Woetzel ...
    Our intuition on how the world works could well be wrong. We are surprised when new competitors burst on the scene, or businesses protected by large and deep moats find their defenses easily breached, or vast new markets are conjured from nothing. Trend lines resemble saw-tooth mountain ridges.The world not only feels different. The data tell us it is different. Based on years of research by the ... Read more

    $11.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Immigrant Exodus

    Why America Is Losing the Global Race to Capture Entrepreneurial Talent

    by Vivek Wadhwa ...
    A 2012 ECONOMIST BOOK OF THE YEARMany of the United States' most innovative entrepreneurs have been immigrants, from Andrew Carnegie, Alexander Graham Bell, and Charles Pfizer to Sergey Brin, Vinod Khosla, and Elon Musk. Nearly half of Fortune 500 companies and one-quarter of all new small businesses were founded by immigrants, generating trillions of dollars annually, employing millions of ... Read more

    $12.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Some Small Countries Do It Better: Rapid Growth and Its Causes in Singapore, Finland, and Ireland

    by Shahid Yusuf, Kaoru Nabeshima ...
    Countries worldwide are struggling to imitate the industrial prowess of the East Asian pacesetters, but growth accelerations have proven remarkably transient. Building a portfolio of tradable goods and services and steadily raising the level of investment in these activities, has generally defied the best policy efforts - in particular, bringing investment ratios on par with East Asian averages ... Read more

    $11.59 USD

  • Innovation Policy: A Guide For Developing Countries

    by World Bank ...
    Innovation in all its forms, particularly technological innovation, has become a crucial driver of growth, enhancing competitiveness and increasing social well-being in all economies of the world. In a broad and diversified sense, innovation comprises not only the creation of new technology, but even more important, it includes the diffusion and use of products, processes, and practices that are ... Read more

    $17.99 USD

  • Fixing Fashion

    Rethinking the Way We Make, Market and Buy Our Clothes

    by Michael Lavergne ...
    Is global fashion a wolf in sheep’s clothing? An industry insider takes a hard look at the apparel trade.With sales of more than five hundred billion US dollars a year, the fashion industry is one of the most important sectors of the global economy, employing millions of men, women, and often children in the developing world. And yet its record is far from pretty. The collapse of Bangladesh's Rana ... Read more

    $13.69 USD

  • The New Global Road Map

    Enduring Strategies for Turbulent Times

    by Pankaj Ghemawat ...
    What Globalization Now Means for Your BusinessExecutives can no longer base their strategies on the assumption that globalization will continue to advance steadily. But how should they respond to the growing pressures against globalization? And what can businesses do to control their destinies in these times of uncertainty?In The New Global Road Map, Pankaj Ghemawat separates fact from fiction by ... Read more

    $25.19 USD or Free with Kobo Plus

    Also available as: Audiobook

    Also available as: Audiobook

  • Global Marketing

    Practical Insights and International Analysis

    by Carlyle Farrell ...
    This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America. These emerging markets are given balanced coverage alongside developed markets and the text also includes a dedicated chapter on emerging markets ... Read more

    $119.69 USD

  • Principles of Corporate Social Responsibility (CSR)

    A companion for students and practicing managers in developing and emerging markets

    by David Katamba, Christoph Zipfel, David Haag, Charles Tushabomwe-Kazooba ...
    Principles of Corporate Social Responsibility: A guide for students and practicing managers in developing and emerging countries is designed to meet the urgent need for a comprehensive and definitive introduction and teaching text for Corporate Social Responsibility [CSR]. With the aim to become the standard textbook to teach a complete course unit at undergraduate or postgraduate levels, this is ... Read more

    $9.99 USD or Free with Kobo Plus

  • International Business

    by Gabriele Suder ...
    Series series SAGE Course Companions series
    The Sage Course Companion on International Business is an easy-to-navigate support guide to the International Business curriculum. It will allow readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. This book also provides guidance on essential study skills and advice on developing critical thinking about international business ... Read more

    $56.69 USD

  • The Promise and Limits of Private Power

    Promoting Labor Standards in a Global Economy

    by Richard M. Locke ...
    Series series Cambridge Studies in Comparative Politics
    This book examines and evaluates various private initiatives to enforce fair labor standards within global supply chains. Using unique data (internal audit reports and access to more than 120 supply chain factories and 700 interviews in 14 countries) from several major global brands, including NIKE, HP and the International Labor Organization's Factory Improvement Programme in Vietnam, this book ... Read more

    $31.19 USD