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  • Technological Innovation and AI for Sustainable Development in Events and Festivals

    Series series Festival and Event Tourism and Hospitality Series
    From sustainable event planning to the influence of VR, AI, and mobile applications on tourist behaviour, this book explores the dynamic landscape where innovation meets tradition. It studies the intersection of green technologies, sustainable infrastructure, and the delicate balance between cutting-edge tools and the intrinsic emotional aspects of human engagement. Aligned with the United Nations ... Read more

    $93.59 USD

  • The AI Metaverse Revolution

    Transforming Multi-Business Scenarios (Volume 1)

    The AI Metaverse Revolution: Transforming Multi-Business Scenarios (Volume 1) explores the profound convergence of Artificial Intelligence (AI) and the Metaverse, and its transformative effects on business decision-making and strategy. As these technologies evolve, they offer businesses unprecedented tools for operating more efficiently, engaging customers in innovative ways, and responding to ... Read more

    $90.19 USD

  • The AI Metaverse Revolution

    Transforming Multi-Business Scenarios (Volume 2)

    The AI Metaverse Revolution: Transforming Multi-Business Scenarios (Volume 2) explores the profound convergence of Artificial Intelligence (AI) and the Metaverse, and its transformative effects on business decision-making and strategy. As these technologies evolve, they offer businesses unprecedented tools for operating more efficiently, engaging customers in innovative ways, and responding to ... Read more

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  • Gastronomic Tourism

    Discovering the World through Culinary Journeys

    Series series Festival and Event Tourism and Hospitality Series
    Gastronomy is a fundamental aspect of culture and the food and cuisine of any region can provide rich insights into the local lifestyle and traditions. Gastronomic tourism therefore involves visiting food producers, restaurants, food festivals or other establishments where visitors can dine and experience the typical products of a region. It is an enjoyable way for tourists to discover the ... Read more

    $93.59 USD

  • Resilient and Sustainable Destinations After Disaster

    Challenges and Strategies

    Series series Tourism Security-Safety and Post Conflict Destinations
    Global tourism has faced unprecedented challenges in previous years: the COVID-19 pandemic, environmental change and disaster, and financial difficulties have all contributed to rapid industry wide changes. Resilient and Sustainable Destinations After Disaster presents a multitude of perspectives into the predicaments faced by global destinations during and various crises, examining emerging ... Read more

    $94.29 USD

  • Festival and Event Tourism

    Building Resilience and Promoting Sustainability

    Festivals and events vary from small, neighbourhood celebrations through to mega gatherings, and both can be attractive to tourists. They come with their own unique challenges and opportunities however, which means destinations must carefully consider their responsibility to local people, and host them in a sustainable manner. Divided into four sections, this book covers the sustainability, ... Read more

    $102.29 USD

  • Sustainable Destination Branding and Marketing

    Strategies for Tourism Development

    Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information ... Read more

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  • Theory and Practice in Hospitality and Tourism Research

    An ASEAN Context

    Series Book 15 - Bridging Tourism Theory and Practice
    Theory and Practice in Hospitality and Tourism Research: An ASEAN Context bridges theory and practice through empirical and conceptual studies, presenting a curated collection of empirical and conceptual studies, that examine diverse facets of hospitality and tourism development across ASEAN destinations.The Association of Southeast Asian Nations (ASEAN) stands as a pivotal intergovernmental ... Read more

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    Digital Disruption in Hospitality, AI and Emerging Technologies: A Roadmap to Personalized Experiences, Enhanced Operations and Revenue Growth offers a visionary exploration of the transformative power of artificial intelligence and cutting-edge innovations in the hospitality and tourism industry. From AI-powered travel apps and mixed reality immersion to blockchain-enhanced customer trust, this ... Read more

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  • Smart Organizations in Industry 5.0

    A Human-centric Approach

    Series series Routledge Studies in Management, Organizations and Society
    The Fourth Industrial Revolution means the widespread digitization of economic processes using more economical and efficient production technologies. Orientation towards productivity, flexibility and low production costs results in a slow process of dehumanization of industry and focus only on implementing digital technologies of Industry 4.0. A natural consequence of this trend is the concern of ... Read more

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  • Business Transformation and Digital Innovation in the Service Sector

    Business Transformation and Digital Innovation in the Service Sector explores the profound effects of digital innovation on the service sector, especially its potential for driving business transformation. Providing a technical examination of the various ways in which digital technologies are revolutionizing service-oriented industries, the book offers insight and strategy for organizations ... Read more

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  • Review of Technologies and Disruptive Business Strategies

    Series Book 3 - Review of Management Literature
    The pace of technological innovation has accelerated rapidly over the past decade, and this has led to Disruptive Business Strategies (DBS) that have reshaped many industries. Technology has been essential for creating and sustaining many new businesses, and also giving them a competitive edge.This volume of Review of Management Literature (RoML), focuses on two key areas: The first is the latest ... Read more

    $121.39 USD