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“greg w marshall”

Showing 1 - 12 of 12 results for “greg w marshall”
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  • Contemporary Selling

    Building Relationships, Creating Value

    by Mark W. Johnston, Greg W. Marshall, Jessica L. Ogilvie ...
    Contemporary Selling is the only book that combines full coverage of up-to-date personal selling processes with a straightforward look at sales management practices, delivered in a way that students want to learn and instructors want to teach.The overarching theme of the book is enabling salespeople to build relationships successfully and to create value with customers. It is a comprehensive, ... Read more

    $115.99 USD

  • Sales Force Management

    Leadership, Innovation, Technology

    by Mark W. Johnston, Greg W. Marshall, Jessica L. Ogilvie ...
    This 14th edition of Sales Force Management continues to build on the book’s reputation as a contemporary classic, fully updated for modern sales management teaching, research, and practice.By identifying recent trends and applications, Sales Force Management combines real-world sales management best practices with cutting-edge theory and empirical research in a single, authoritative source. The ... Read more

    $115.99 USD

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  • HR from the Outside In: Six Competencies for the Future of Human Resources

    by David Ulrich, Mike Ulrich, Jon Younger, Wayne Brockbank ...
    “This definitive work on HR competencies provides ideas and tools that help HR professionals develop their career and make their organization effective.”—Edward E. Lawler III, Professor, University of Southern California“This book is a crucial blueprint of what it takes to succeed. A must have for every HR professional.”—Lynda Gratton, Professor, London Business School“One single concept changed ... Read more

    $24.69 USD

  • The HR Scorecard

    Linking People, Strategy, and Performance

    by David Ulrich, Brian E. Becker, Mark A. Huselid ...
    Three experts in Human Resources introduce a measurement system that convincingly showcases how HR impacts business performance.Drawing from the authors' ongoing study of nearly 3,000 firms, this book describes a seven-step process for embedding HR systems within the firm's overall strategy—what the authors describe as an HR Scorecard—and measuring its activities in terms that line managers and ... Read more

    $28.79 USD or Free with Kobo Plus

  • Key Account Management and Planning

    The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset

    by Noel Capon ...
    The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues. Here, in one powerful volume, key account management expert Noel Capon ... Read more

    $13.99 USD

  • Best Practices in Talent Management

    How the World's Leading Corporations Manage, Develop, and Retain Top Talent

    by Marshall Goldsmith, Louis Carter, The Best Practice Institute ...
    Praise for BEST PRACTICES in TALENT MANAGEMENT"This book includes the most up-to-date thinking, tools, models, instruments and case studies necessary to identify, lead, and manage talent within your organization and with a focus on results. It provides it all-from thought leadership to real-world practice."PATRICK CARMICHAELHEAD OF TALENT MANAGEMENT, REFINING, MARKETING, AND INTERNATIONAL ... Read more

    $104.00 USD

  • The Talent Management Handbook, Second Edition: Creating a Sustainable Competitive Advantage by Selecting, Developing, and Promoting the Best People

    by Lance A. Berger, Dorothy R. Berger ...
    THE DEFINITIVE GUIDE TO FINDING, DEVELOPING, AND KEEPING THE BEST TALENTThe most comprehensive book of its kind, The Talent Management Handbook has become the go-to resource for HR professionals, CEOs, and business leaders who want to take the lead in building a diverse, talented, and motivated workforce. Each section of this book offers state-of-the-art processes, step-by-step practical ... Read more

    $48.59 USD

  • The HR Value Proposition

    by David Ulrich, Wayne Brockbank ...
    The international best seller Human Resource Champions helped set the HR agenda for the 1990s and enabled HR professionals to become strategic partners in their organizations. But earning a seat at the executive table was only the beginning. Today's HR leaders must also bring substantial value to that table. Drawing on their 16-year study of over 29,000 HR professionals and line managers, leading ... Read more

    $28.79 USD or Free with Kobo Plus

  • Answering the Ultimate Question

    How Net Promoter Can Transform Your Business

    by Richard Owen, Laura L. Brooks PhD ...
    Fred Reichheld's 2006 book The Ultimate Question, that question being, "How likely is it that you would recommend this company to a friend or colleague?"-challenged the conventional wisdom of customer satisfaction programs. It coined the terms 'bad profits' and 'good profits' and pointed to a faster, much more accurate way of gauging customers' real loyalty to a company, introducing a quantitative ... Read more

    $18.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Product Manager's Handbook 4/E

    by Linda Gorchels ...
    The essential guide to seamless product management for today’s fluid, unpredictable business worldLong considered the most useful and insightful guide of its kind, The Product Manager’s Handbook has been fully revised and updated to give you the edge in today’s challenging business landscape. It features expanded coverage of product development processes, intelligence-gathering techniques ... Read more

    $54.79 USD

  • Project & Team Management

    by Alan S. Gutterman ...
    Success for projects and teams requires skillful management in order to facilitate collaboration and communication. This book provides a practical introduction to the art and science of project and team management and lays out the tools necessary to get things done with groups. ... Read more

    Free

  • Victory Through Organization: Why the War for Talent is Failing Your Company and What You Can Do About It

    by Dave Ulrich, David Kryscynski, Wayne Brockbank, Mike Ulrich ...
    #1 Wall Street Journal and USA Today bestselling author Dave Ulrich offers HR professionals a new line of defense in the corporate “war for talent.”Destined to be a classic in the field, this game-changing book from HR visionary Dave Ulrich tackles one of the greatest challenges in Human Resources today: the talent wars. As companies grow increasingly and aggressively competitive in hiring and ... Read more

    $29.59 USD