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felipe monteiro

Showing 1 - 12 of 12 results for “felipe monteiro
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  • Global Strategic Management

    Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both established multinationals and unknown SMEs from across the globe.The book takes an applied approach to global ... Read more

    $64.79 USD

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  • International Business Strategy

    Rethinking the Foundations of Global Corporate Success

    Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The ... Read more

    $56.59 USD

  • Entrepreneurship, Leadership and Management

    A global survey of research organized by country clusters and covering a comprehensive range of topics including entrepreneurship, leadership, management, governance, finance, human resources management, organizational culture, strategic planning, product development, technology management and globalization. ... Read more

    Free

  • Management, Leadership and Operations

    This book provides a one-of-a-kind comprehensive comparative survey of management, leadership and operational practices and research covering countries from all over the world, both developed and developing. Countries and regions included in the survey include the United States, the United Kingdom, Japan, Germany, France, Switzerland, Nordic Europe, Israel, Israel, China, India, Vietnam, Mexico, ... Read more

    Free

  • Winning in Emerging Markets

    A Road Map for Strategy and Execution

    The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice.The authors argue that the primary exploitable characteristic of emerging markets is the lack of ... Read more

    $25.19 USD or Free with Kobo Plus

  • Understanding Media Economics

    by Gillian Doyle ...
    "Expertly synthesizes economic theory and contemporary cases to both explain the structure of the contemporary media industry and shed insight on the significant challenges and controversies confronting the sector."- Lucy Küng, Oxford University and Jonkoping University"A wide-ranging, accessible introduction to media economics and their application to a broad range of media topics from ... Read more

    $71.99 USD

  • Global Marketing

    Practical Insights and International Analysis

    This new textbook introduces students to the essential concepts, theories and perspectives of Global Marketing and these are supported by real-world case studies from North America, Europe and the emerging markets of China, India and Latin America. These emerging markets are given balanced coverage alongside developed markets and the text also includes a dedicated chapter on emerging markets ... Read more

    $119.69 USD

  • Redefining Global Strategy, with a New Preface

    Crossing Borders in a World Where Differences Still Matter

    New Tools for Succeeding GloballyWhy do so many global strategies fail--despite companies' powerful brands and other border-crossing advantages? Because a one-size-fits-all strategy no longer stands a chance.When firms believe in the illusions of a "flat" world and the death of distance, they charge across borders as if the globe were one seamless marketplace. But cross-border differences are ... Read more

    $25.19 USD or Free with Kobo Plus

  • The New Global Road Map

    Enduring Strategies for Turbulent Times

    What Globalization Now Means for Your BusinessExecutives can no longer base their strategies on the assumption that globalization will continue to advance steadily. But how should they respond to the growing pressures against globalization? And what can businesses do to control their destinies in these times of uncertainty?In The New Global Road Map, Pankaj Ghemawat separates fact from fiction by ... Read more

    $25.19 USD or Free with Kobo Plus

  • Principles of Corporate Social Responsibility (CSR)

    A companion for students and practicing managers in developing and emerging markets

    Principles of Corporate Social Responsibility: A guide for students and practicing managers in developing and emerging countries is designed to meet the urgent need for a comprehensive and definitive introduction and teaching text for Corporate Social Responsibility [CSR]. With the aim to become the standard textbook to teach a complete course unit at undergraduate or postgraduate levels, this is ... Read more

    $9.99 USD or Free with Kobo Plus

  • SuperCorp

    How Vanguard Companies Create Innovation, Profits, Growth, and Social Good

    Rosabeth Moss Kanter on the answer to the global crisis of business and American-style capitalism.Out of the ashes of conventional business models arises a set of companies using their power not only for profits and sustainable growth but also social good.If you think business corporations are doomed to be lumbering, bloated, and corrupt, think again.Based on an extraordinary three-year ... Read more

    $4.99 USD

  • International Business: Environments & Operations, Global Edition

    Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors’ descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they’ve learned. Now in its 16th Edition, ***International Business** ... Read more

    $42.49 USD