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Showing 1 - 12 of 12 results for “everett rogers”
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  • Entertainment-Education

    A Communication Strategy for Social Change

    by Arvind Singhal, Everett Rogers ...
    Series series Routledge Communication Series
    Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the ... Read more

    $80.99 USD

  • Diffusion of Innovations, 4th Edition

    by Everett M. Rogers ...
    Since the first edition of this landmark book was published in 1962,Everett Rogers's name has become "virtually synonymous with the studyof diffusion of innovations," according to Choice. The second andthird editions of Diffusion of Innovations became the standardtextbook and reference on diffusion studies. Now, in the fourthedition, Rogers presents the culmination of more than thirty years ... Read more

    $9.99 USD

  • Diffusion of Innovations, 5th Edition

    by Everett M. Rogers ...
    Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas.In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this ... Read more

    $27.99 USD

  • MABEL

    A once in a lifetime travel adventure

    by Everett L Jennings, Jon C Rogers, Clark Baldwin ...
    "Mabel" is an entertaining, informative and humorous tale of three wildly unusual characters, in an eccentric old roadster, trying to survive the unexpected dangers they encounter as they explore the back roads of Western America, far from civilization. What starts as a simple vacation trip transforms into a life changing adventure that will take you to exciting places you've never been before and ... Read more

    $5.52 USD or Free with Kobo Plus

  • Crisis Communications

    Lessons from September 11

    by Peter Clarke, James Alleman, Sandra Ball-Rokeach, Menahem Blondheim, James William Carey, John Carey, Elisia Cohen, William H. Dutton, Joachim W. H. Haes, Joo-Young Jung, James E. Katz, Yong-Chan Kim, Jonathan Liebenau, Tamar Liebes, Jeremy Harris Lipschultz, Patrick Martin, Fiona McNee, Mitchell L. Moss, Frank Nainoa, A Michael Noll, Sean Phelan, Paul N. Rappoport, René-Jean Ravault, Ronald E. Rice, Everett M. Rogers, Anthony Townsend, Pille Vengerfeldt ...
    On September 11, 2001, AT&T's traffic was 40 percent greater than its previous busiest day. Wireless calls were made from the besieged airplanes and buildings, with the human voice having a calming influence. E-mail was used to overcome distance and time zones. And storytelling played an important role both in conveying information and in coping with the disaster. Building on such events and ... Read more

    $49.39 USD

  • Agenda-Setting

    by James W. Dearing, Everett M. Rogers ...
    Series series Communication Concepts
    What is the biggest social problem in the news today? Who makes issues newsworthy and important? Why do some issues receive more attention than others? Social issues that are widely recognized in the media′s agenda often demand attention on the public agenda and in turn, slide up the policy agenda, creating policy changes. James W. Dearing and Everett M. Rogers′s research on social issues that hit ... Read more

    $87.29 USD

  • Audiobook

    White Collar Migrant Worker

    Making Your Way in the Gig Economy

    by Gerald Everett Jones ...
    Narrated by Gina Rogers ...
    Series Audiobook 1 - White Collar Migrant Worker

    Unabridged

    29 min

    No job? Fresh out of school? Laid off? In the rapidly emerging gig economy, millions of workers will never have a job. But they can have a lifetime of profitable and satisfying assignments and projects. Written by an adept consultant who hasn’t had “permanent employment” since 9/11, this handy little book will help you survive - and thrive - as an independent contractor. Don’t wait for someone ... Read more

    Was $2.99 USD Now $1.99 USD

    Also available as: eBook

    Also available as: eBook

  • Audiobook

    Blood, Sweat, and Desire: A Psychological Thriller

    by Britney King ...
    Narrated by Olivia Willson, Roger Everett, Catherine Dayton ...

    Unabridged

    5 hours 16 min

    Best-selling author Britney King returns with a page-turning thriller novel that will take you on a rollercoaster ride of suspense and intrigue. Join six friends as they confront a fateful decision that spirals into a dark and twisted journey.During a night of drunken revelry, three couples spontaneously agree to swap spouses for a wild weekend that promises liberation from the monotony of their ... Read more

    $14.99 USD or Free with Kobo Plus

  • Entertainment-Education and Social Change

    History, Research, and Practice

    Edited by Arvind Singhal, Michael J. Cody, Miguel Sabido, Everett M. Rogers ...
    Series series Routledge Communication Series
    Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E ... Read more

    $115.99 USD

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  • The End of Bias: A Beginning

    The Science and Practice of Overcoming Unconscious Bias

    by Jessica Nordell ...
    **Finalist for the NYPL Helen Bernstein Award for Excellence in Journalism, the Lukas Book Prize, and the Royal Society Science Book PrizeNamed a Best Book of the Year by World Economic Forum, AARP, Greater Good, and** Inc.The End of Bias is a transformative, groundbreaking exploration into how we can eradicate unintentional bias and discrimination, the great challenge of our age.Discussions of un ... Read more

    $12.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Entertainment-Education Behind the Scenes

    Case Studies for Theory and Practice

    Edited by Lauren B. Frank, Paul Falzone ...
    Series series Literature, Cultural and Media Studies (R0)
    This Open Access book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including ... Read more

    Free

  • Arts and Health Promotion

    Tools and Bridges for Practice, Research, and Social Transformation

    Edited by J. Hope Corbin, Mariana Sanmartino, Emily Alden Hennessy, Helga Bjørnøy Urke ...
    This open access book offers an overview of the beautiful, powerful, and dynamic array of opportunities to promote health through the arts from theoretical, methodological, pedagogical, and critical perspectives. This is the first-known text to connect the disparate inter-disciplinary literatures into a coherent volume for health promotion practitioners, researchers, and teachers. It provides a ... Read more

    Free