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elaine chen

Showing 1 - 12 of 12 results for “elaine chen
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  • Stats Means Business

    Statistics and Business Analytics for Business, Hospitality and Tourism

    Stats Means Business is an introductory and comprehensive textbook written especially for hospitality, business and tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.This book enables readers to ... Read more

    $80.99 USD

  • Essentials of Nursing Communication - E-Book

    Essentials of Nursing Communication - E-Book

    Build your skills in communication with a scientific, competency-based approach! Essentials of Nursing Communication helps you gain communication knowledge and develop observable communication skills/behaviors in nursing. This text goes beyond an anecdotal, "soft skills" approach to communication. It integrates the COMFORT model with the concepts and domains of the 2021 AACN Essentials, covering ... Read more

    $65.69 USD

  • A Stronger Home

    Illustrated by Delphie Côté-Lacroix ...
    The storm was inside the house.A boy and his mother hide from the rattle of fists on a wall and the thunder of yelling. There is a storm inside their house. It's time to find a stronger home.Their first new home is by the water. When they find a seashell and press it to their ears, they hear the sound of the waves. The boy’s mother tells him that a seashell always carries its home, the sea, inside ... Read more

    $12.99 USD

  • My Day with Gong Gong

    by Sennah Yee ...
    Illustrated by Elaine Chen ...
    A day in Chinatown takes an unexpected turn when a bored little girl makes a connection with her grandpa.May isn't having fun on her trip through Chinatown with her grandfather. Gong Gong doesn't speak much English, and May can't understand Chinese. She's hungry, and bored with Gong Gong's errands. Plus, it seems like Gong Gong's friends are making fun of her! But just when May can’t take any more ... Read more

    $9.89 USD

  • When the Clouds Came

    Illustrated by Elaine Chen ...
    The sky likes to be sunny so people can have fun outside—like the boy and his grandmother as they plant seeds.It does its best to contain the clouds and rain so the boy and his grandma can have a picnic together, eating bao. Or do Tai Chi, or play mahjong in the park. But his grandma hasn’t been well lately. And the sky isn't sure it can hold the clouds back anymore…like when the ambulance comes. ... Read more

    $12.99 USD

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  • Statistical Methods in Online A/B Testing

    Statistics for data-driven business decisions and risk management in e-commerce

    "Statistical Methods in Online A/B Testing" is a comprehensive guide to statistics in online controlled experiments, a.k.a. A/B tests, that tackles the difficult matter of statistical inference in a way accessible to readers with little to no prior experience with it. Each concept is built from the ground up, explained thoroughly, and illustrated with practical examples from website testing.The ... Read more

    $57.70 USD

  • Business Statistics Demystified

    Say goodbye to dry presentations, grueling formulas, and abstract theories that would put Einstein to sleep -- now there's an easier way to master the disciplines you really need to know.McGraw-Hill's Demystified Series teaches complex subjects in a unique, easy-to-absorb manner, and is perfect for users without formal training or unlimited time. They're also the most time-efficient, interestingly ... Read more

    $14.99 USD

  • Pricing Analytics

    Models and Advanced Quantitative Techniques for Product Pricing

    The theme of this book is simple. The price – the number someone puts on a product to help consumers decide to buy that product – comes from data. Specifically, itcomes from statistically modeling the data.This book gives the reader the statistical modeling tools needed to get the number to put on a product. But statistical modeling is not done in a vacuum. Economic and statistical principles and ... Read more

    $60.99 USD

  • Segmentation, Revenue Management and Pricing Analytics

    The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommunications, banking, health care and manufacturing. Segmentation, Revenue Management and Pricing Analytics guides students and professionals on how to identify and exploit revenue management and pricing ... Read more

    $96.99 USD

  • Advanced Customer Analytics

    Targeting, Valuing, Segmenting and Loyalty Techniques

    by Mike Grigsby ...
    Series series Marketing Science
    Advanced Customer Analytics provides a clear guide to the specific analytical challenges faced by the retail sector. The book covers the nature and scale of data obtained in transactions, relative proximity to the consumer and the need to monitor customer behaviour across multiple channels. The book advocates a category management approach, taking into account the need to understand the consumer ... Read more

    $43.19 USD

  • Data Science: The Hard Parts

    Techniques for Excelling at Data Science

    This practical guide provides a collection of techniques and best practices that are generally overlooked in most data engineering and data science pedagogy. A common misconception is that great data scientists are experts in the "big themes" of the discipline—machine learning and programming. But most of the time, these tools can only take us so far. In practice, the smaller tools and skills ... Read more

    $41.09 USD

  • Practical Business Statistics

    Practical Business Statistics, Sixth Edition, is a conceptual , realistic, and matter-of-fact approach to managerial statistics that carefully maintains, but does not overemphasize, mathematical correctness. The book offers a deep understanding of how to learn from data and how to deal with uncertainty while promoting the use of practical computer applications. This teaches present and future ... Read more

    $71.09 USD