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“eileen bridges”

Showing 1 - 12 of 12 results for “eileen bridges”
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  • The Routledge Handbook of Service Research Insights and Ideas

    Edited by Eileen Bridges, Kendra Fowler ...
    The Routledge Handbook of Service Research Insights and Ideas offers authoritative coverage of current scholarship in the expanding discipline of service research.Original chapters from the world’s leading specialists in the discipline explore foundations and innovations in services, highlighting important issues relating to service providers, customers, and service design. The volume goes beyond ... Read more

    $68.99 USD

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  • Organisational Behaviour

    If you are a new student in social science, looking for an engaging textbook in Organizational Behaviour that is not confined to traditional academic resources, then this is the right book for you.**Organizational Behaviour,**10th edition by Buchanan and Huczynski, is one of the most established books in the field, ideal for undergraduate, postgraduate, and professional students who do not ... Read more

    $39.59 USD

  • Handbook of Organizational Learning and Knowledge Management

    The fully revised and updated version of this successful Handbook is welcomed by management scholars world-wide. By bringing together the latest approaches from the leading experts in organizational learning & knowledge management the volume provides a unique and valuable overview of current thinking about how organizations accumulate 'knowledge' and learn from experience.Key areas of update in ... Read more

    $59.00 USD

  • Leading and Managing People in the Dynamic Organization

    Series series Organization and Management Series
    The current business environment requires that individuals, teams, and organizations are equipped to cope with an unpredictable marketplace and increasing competition. Organizations are forced to be kinetic, organic, and without boundaries if they are to remain successful. Given these environmental and marketplace demands, scholars must rethink the applicability of existing organizational theories ... Read more

    $82.99 USD

  • Marketing Theory

    A Student Text

    Marketing Theory introduces and explains the role of theory in marketing by uncovering its histories, disciplinary underpinnings, subfields, discourses and debates. From strategy and ethics to digital marketing and consumer behaviour, leading marketing experts shine a light on what can be a challenging perspective of marketing.In this new Third Edition there are up-to-date examples from global ... Read more

    $105.29 USD

  • Progress in Entrepreneurship Education and Training

    New Methods, Tools, and Lessons Learned from Practice

    Series series Business and Management (R0)
    The education of future entrepreneurs shapes how we will live in the future, and proper entrepreneurship education is thus of utmost importance. Entrepreneurship educators and researchers constantly renew tools, interventions, and training programs for entrepreneurship education and adapt them to the specific needs of entrepreneurs and developments in the entrepreneurship ecosystem. This open ... Read more

    Free

  • Organizational Design: A Holistic View

    Many elements of an organization's structure are clearly visible, such as organizational charts, categorizations such as a partnership or corporation, job descriptions, and various legal documents yet these still fall short of illustrating how an organization is designed, interacts with its environment, learns, and evolves. The analogy of the blind men feeling various parts of an elephant and ... Read more

    $8.09 USD

  • Strategic Management

    State of the Field and Its Future

    An authoritative overview of the prior development, current state, and future opportunities in strategic management The strategic management field, now a vibrant arena that offers valuable knowledge for managerial practice, has experienced significant growth in the more than forty years since its inception. And, until now, there has not been a book that captured the rich breadth and depth of ... Read more

    $38.69 USD

  • Customer Relationship Marketing: Theoretical And Managerial Perspectives

    'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from two top scholars and educators.'Dr Linda L PriceUniversity of Wyoming, andEditor, Journal of Consumer ResearchCustomer relationship marketing (CRM) opportunities are embedded in the entire customer journey spanning several touch points across all stages ... Read more

    $41.39 USD

  • Organizations and Management in Cross-Cultural Context

    *Winner in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2015*An ideal course text for Organizational Behaviour, Human Resource Management or Cross-Cultural Management courses.Chapters present the fundamental theoretical approaches in all key areas including leadership, ethics and change, and then explore them in the context of culture and cross-cultural ... Read more

    $102.59 USD

  • Knowledge Management and Competitive Advantage: Issues and Potential Solutions

    Knowledge is a significant organizational resource. In order to build and sustain a competitive advantage, this knowledge must be protected within an organization’s core businesses from discovery by competitors. Knowledge Management and Competitive Advantage: Issues and Potential Solutions examines current research in support of knowledge management by focusing on how knowledge resources can be ... Read more

    $148.49 USD

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  • Entrepreneurship in Healthcare

    Series series Routledge Studies in Health Management
    Entrepreneurship in the Healthcare sector has received increased attention over the last two decades, both in terms of scholarly research and number of innovative enterprises. Entrepreneurial activities and innovations have emerged from and will continue to be driven by several actors along the healthcare value chain but especially from non-traditional healthcare players. In this new volume, we ... Read more

    $62.99 USD