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daniel hibbert

Showing 1 - 12 of 12 results for “daniel hibbert
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  • Thunder Cloud

    Managing Reward in a Digital Age

    The way businesses manage reward has not adapted to changes in the employment relationship and the nature of work in the digital age. Reward is usually treated like a clock, as if it were predictable and easy to read. In reality, it is part of a large complex ecosystemit is often like a thundercloud, dark, volatile, and difficult to understand. This book uses ideas from behavioural science to re ... Read more

    $4.99 USD

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  • Strategic Thinking

    A Step-by-step Approach to Strategy and Leadership

    Strategic Thinking: A Step-by-Step Approach to Strategy and Leadership, now in its third edition, takes you step by step through sound strategic thinking by setting out the questions to ask. In the process of answering these questions and thinking through the important issues that they raise, you will learn how to formulate strategies and write clear and concise strategic plans.With new online ... Read more

    $33.99 USD

  • Marketing

    Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on vast teaching experience and classroom testing to ... Read more

    $67.99 USD

  • Strategic Marketing Management

    This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive coverage of the five key strategic stages:* Where are we now? - Strategic and marketing analysis* Where do we want to be? - Strategic direction and strategy formulation* How might we get there? - Strategic choice* Which way is best? - Strategic ... Read more

    $107.99 USD

  • Marketing the Professional Services Firm

    Applying the Principles and the Science of Marketing to the Professions

    by Laurie Young ...
    Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of ... Read more

    $59.00 USD

  • Key MBA Models

    The 60+ Models Every Manager And Business Student Needs To Know

    Key MBA Models is a one-stop-shop for all business course students and practicing managers. It contains the core management models from each business discipline – from Strategy and Finance to Marketing and Accounting – and distils them into concise summaries of what they are and how to apply them.Written by London Business School Professor Julian Birkinshaw, it covers the essential models that all ... Read more

    $22.99 USD

  • Risk Management in Projects

    Project managers in construction and civil engineering need to base their decisions on realistic information about risk and public perceptions of risk. This second edition of the original practical and straightforward text retains the easy-to-read format, but has been expanded to encompass the entire risk management process and to give a fuller presentation of how risk is generally perceived.Two ... Read more

    $73.99 USD

  • Making the Business Case

    Proposals that Succeed for Projects that Work

    by Ian Gambles ...
    A good business case is so much more than simply the means to justify a decision. A well-written and well-researched business case will secure funding; make sure any project stays on the right side of regulation; mobilize support for the cause; provide the platform for managing the project and the benchmark against which to measure progress. Ian Gambles' Making the Business Case shows you how to ... Read more

    $65.99 USD

  • Creating Market Insight

    How Firms Create Value from Market Understanding

    "Brian Smith and Paul Raspin demonstrate a thorough and pragmatic approach to creating and applying sound market insight. Using numerous practical examples, learning points and provocative takeaways, they build on established strategic marketing principles to give you actionable knowledge you can apply your business to create lasting market advantage."Beverley Dipper, Market Insight Manager, ... Read more

    $65.00 USD

  • Business Administration

    Series series Routledge-Noordhoff International Editions
    Business Administration offers an integrated, practical approach to all key aspects of business administration and to how business processes are managed.The authors highlight the function and relevance of business management in day-to-day business operations. Business Administration offers a single frame of reference for all chapters:Management success storiesManagement blundersSocially ... Read more

    $110.99 USD

  • Principles of Strategic Management

    by Tony Morden ...
    Series series Innovative Business Textbooks
    Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, strategic choice, and strategy implementation. It contains new material on leadership and corporate ... Read more

    $82.99 USD

  • Management Accounting

    by Ralph Adler ...
    Understand how to integrate management accounting into your TQM and JIT systems * Learn how to use Value Added Accounting to make better strategic decisions * Find out how to use advanced costing techniques to correctly price products and services * Trace the development of modern best practice back to the breakthrough insights of the field's leading expertsEvery modern company now has to compete ... Read more

    $79.99 USD