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  • No B.S. Marketing to the Affluent (Fourth Edition)

    The Ultimate No Holds Barred, Take No Prisoners, Guide to Getting Really Rich

    Want to bulletproof your business from recessions, inflation, and economic downturns? The answer is simple: appeal to the affluent!In this 4th edition of No B.S. Marketing to the Affluent, millionaire-maker Dan S. Kennedy teams up with “Million Dollar Waiter” Martin Fisher to unlock the profits of the economy’s most stable demographic.Learn how to:Speak Their Language: The wealthy think and act ... Read more

    $14.99 USD

  • Audiobook

    No B.S. Direct Marketing

    The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses

    Narrated by Mike Lenz ...
    Series series No B.S.

    Unabridged

    6 hours 15 min

    Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants—all ... Read more

    $20.99 USD or Free with Kobo Plus

  • Audiobook

    No B.S. Time Management for Entrepreneurs

    The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity

    Narrated by Graham Rowat ...
    Series series No B.S.

    Unabridged

    6 hours 43 min

    WARNING: This book is not for the faint of heart, fawningly polite, or desperate to be liked. This book is expressively for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who has more great ideas that time and resources to take advantage of them, who runs (not walks) through each day. Your time is incredibly valuable ... Read more

    $20.99 USD or Free with Kobo Plus

  • Make 'Em Laugh & Take Their Money

    A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion

    A successful entrepreneur, speaker, and marketing copywriter shows you how to wield the persuasive, profit-making power of humor.People buy more and buy more happily when in good humor. Understanding humor and being able to effectively use it for your sales and persuasion purposes is a powerful advantage. Drawn from thirty years' experience as a popular professional speaker, author of thirteen ... Read more

    $9.89 USD or Free with Kobo Plus

  • Loser Goes First

    My Thirty-Something Years of Dumb Luck and Minor Humiliation

    by Dan Kennedy ...
    It all begins on Christmas morning, 1978. Dan Kennedy is ten years old and wants a black Gibson Les Paul guitar, the kind Peter Frampton plays. It will be his passport to the coolest (only) band in the neighborhood—Jokerz. He doesn’t get it. Instead, his parents present him with what they think he wants most, a real-estate loan calculator (called the Loan Arranger) and a maroon velour pullover ... Read more

    $4.99 USD

  • No B.S. Direct Marketing

    The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits

    Series series No B.S.
    The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business.In this updated and revised edition of No B.S. Direct Marketing, Dan Kennedy, and his coauthors Darcy Juarez and Marty Fort, build on and re-affirms all the essential direct marketing strategies in the original edition, and adds new ... Read more

    $14.99 USD

  • The Ultimate Marketing Plan

    Target Your Audience! Get Out Your Message! Build Your Brand!

    by Dan S Kennedy ...
    The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.In this new edition of his bestselling The ... Read more

    $11.99 USD

  • The Ultimate Sales Letter 4Th Edition

    Attract New Customers. Boost your Sales.

    by Dan S Kennedy ...
    Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides ... Read more

    $12.99 USD

  • Audiobook

    The Ultimate Sales Letter, 4th Edition

    Attract New Customers, Boost Your Sales

    by Dan S Kennedy ...
    Narrated by Matt Cartsonis ...

    Unabridged

    4 hours 45 min

    Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides ... Read more

    $17.99 USD

  • No B.S. Price Strategy

    The Ultimate No Holds Barred Kick Butt Take No Prisoner Guide to Profits, Power, and Prosperity

    Series series No B.S.
    What's the right price for your new product? Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price. Entrepreneurs are dared to re-examine their every belief about pricing and take a more creative, bold approach, using price to their extreme advantage and allowing them ... Read more

    $14.99 USD

  • What Works in Community News

    Media Startups, News Deserts, and the Future of the Fourth Estate

    A groundbreaking study of the journalism startups that are solving the local news crisis one community at a timeA must-read for activists, entrepreneurs, and journalists who want to start local news outlets in their communitiesLocal news is essential to democracy. Meaningful participation in civic life is impossible without it. However, local news is in crisis. According to one widely cited study, ... Read more

    $12.99 USD

  • No B.S. Ruthless Management of People and Profits

    No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich

    Series series No B.S.
    What does it really take to get productivity from people and, by doing so, maximum profits for your business?With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet highly successful managers, Dan S. Kennedy delivers the answer. In this new edition, Kennedy expands on his proven (if radical) strategies to get accountability, profitability, and productivity from employees.In his ... Read more

    $14.99 USD