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  • The Politics of the Superficial

    Visual Rhetoric and the Protocol of Display

    by Brett Ommen ...
    Series series Rhetoric, Culture, and Social Critique
    In The Politics of the Superficial: Visual Rhetoric and the Protocol of Display, Brett Ommen explores the increasing reliance on images as a mode of communication in contemporary life. He shows that graphic design is a layered experience of images and space. Before images, viewers engage in the personal experience of aesthetics and individual identity. In space, viewers engage in the negotiation ... Read more

    $32.99 USD

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  • The Elements of Expression

    Putting Thoughts into Words

    More than ever in this completely updated edition, The Elements of Expression helps word users "light up the cosmos or the written page or the face across the table" as they seek the radiance of expressiveness—the vivid expression of thoughts, feelings, and observations. Nothing kills radiance like the murky, generic language dominating today's talk, airwaves, and posts. It tugs at our every ... Read more

    $9.99 USD

  • The Rhetoric of Fiction

    The first edition of The Rhetoric of Fiction transformed the criticism of fiction and soon became a classic in the field. One of the most widely used texts in fiction courses, it is a standard reference point in advanced discussions of how fictional form works, how authors make novels accessible, and how readers recreate texts, and its concepts and terms—such as "the implied author," "the ... Read more

    $22.99 USD or Free with Kobo Plus

  • Competitive Debate

    The Official Guide

    The bible for debaters and their coaches.Nearly every high school and college in America has a debate club and/or a debate team. There are hundreds of competitions at the county and state level, culminating in heated national competitions. Yet, at many high schools and colleges, coaches are drawn from the history or English departments with little or no experience in the highly structured ... Read more

    $10.99 USD

  • Wordcraft

    The Art of Turning Little Words into Big Business

    by Alex Frankel ...
    "Five little words: BlackBerry, Accenture, Viagra, Cayenne, e-business. Two of the words are appropriated (BlackBerry and Cayenne); two are completely made up (Viagra and Accenture); and one (e-business) is a composite word made of a word and a letter that already exist. . . .These five words are the characters in this book."Words shape and move the modern marketplace; they are at once ubiquitous ... Read more

    $6.99 USD

  • We Shall Fight on the Beaches

    The Speeches That Inspired History

    Prefaced by brief historical and biographical introductions, the examples in this book show how words can be used to inspire, to comfort, to move, or to enthuse even the most seemingly hard-bitten of listeners. From rallying cries such as Garibaldi's 'To arms, then, all of you!' and Chou En-lai's 'We must hold aloft the great red banner' to sombre statements such as Sheikh Mujibur Rahman's 'This ... Read more

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  • Sorry About That

    The Language of Public Apology

    People do bad things. They misspeak, mislead, and misbehave. They lie, cheat, steal, and kill. Often, afterward, they apologize. But what makes a successful apology? Why does Joe Biden's 2007 apology for referring to Barack Obama as "articulate and bright" succeed, whereas Mel Gibson's 2006 apology for his anti-Semitic tirade fails? Naturally, the effectiveness of an apology depends on the ... Read more

    $17.99 USD

  • The Rhetoric of Soft Power

    Public Diplomacy in Global Contexts

    by Craig Hayden ...
    Series series Bloomsbury Studies in Political Communication
    The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives in order to portray how Joseph Nye’s notion of “soft power” has translated into context-specific strategies of international influence. The book examines four cases—Japan, Venezuela, China, and the United States—to illuminate the particular ... Read more

    $49.99 USD

  • Food, Feminisms, Rhetorics

    Series series Studies in Rhetorics and Feminisms
    Inspired by the need for interpretations and critiques of the varied messages surrounding what and how we eat, Food, Feminisms, Rhetorics collects eighteen essays that demonstrate the importance of food and food-related practices as sites of scholarly study, particularly from feminist rhetorical perspectives.Contributors analyze messages about food and bodies—from what a person watches and reads ... Read more

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  • The World's Greatest Speeches

    Oratory that Altered History

    by Various ...
    A great speech is more than just words, it is at once truth, emotion, inspiration and conviction. It speaks to the not only to the heart and the mind, but also to the soul. In this book are 50 of the greatest speeches ever given in human history, from Socrates to Nelson Mandela, and with everyone in betweenThe gift of rhetoric is given to just a few great speakers in each generation, who use their ... Read more

    $1.99 USD

  • Five Chapters on Rhetoric

    Character, Action, Things, Nothing, and Art

    Michael Kochin’s radical exploration of rhetoric is built around five fundamental concepts that illuminate how rhetoric functions in the public sphere. To speak persuasively is to bring new things into existence—to create a political movement out of a crowd, or an army out of a mob.Five Chapters on Rhetoric explores our path to things through our judgments of character and action. It shows how ... Read more

    $26.99 USD

  • Professional Communication and Network Interaction

    A Rhetorical and Ethical Approach

    Series series Routledge Studies in Rhetoric and Communication
    Digital technologies and social media have changed the processes, products, and interactions of professional communication, reshaping how, when, with whom, and where business professionals communicate. This book examines these changes by asking: How does rhetorical theory need to adapt and develop to address the changing practices of professional communication? Drawing from classical and ... Read more

    $64.99 USD