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Like

The Button That Changed the World

by Martin Reeves, Bob Goodson ...

A riveting, insider's look at the creation and evolution of the like button and what it reveals about innovation, business, and culture—and its profound impact on modern human interaction."…an entertaining new book by Martin Reeves and Bob Goodson on the origins of the "like" button." — The EconomistOver 160 billion times a day, someone taps a like button. How could something that came out of ... Read more

$23.09 USD or Free with Kobo Plus

Also available as: Audiobook

A riveting, insider's look at the creation and evolution of the like button and what it reveals about innovation, business, and culture—and its profound impact on modern human interaction."…an entertaining new book by Martin Reeves and Bob Goodson on the origins of the "like" button." — The EconomistOver 160 billion times a day, someone taps a like button. How could something that came out of
... Read more

Also available as: Audiobook
Audiobook

Like

The Button That Changed the World

by Martin Reeves, Bob Goodson ...

Narrated by Joel Richards ...

Unabridged

8 hours 23 min

Over seven billion times a day, someone taps a like button.How could something that came out of nowhere become so ubiquitous and so familiar—and even so addictive? What problem does it solve for people, and why does a "like" feel so good? And by the way, who invented the like button in the first place?In Like, bestselling author and renowned strategist Martin Reeves and coauthor Bob Goodson ... Read more

$19.99 USD

Also available as: eBook

Over seven billion times a day, someone taps a like button.How could something that came out of nowhere become so ubiquitous and so familiar—and even so addictive? What problem does it solve for people, and why does a "like" feel so good? And by the way, who invented the like button in the first place?In Like, bestselling author and renowned strategist Martin Reeves and coauthor Bob Goodson
... Read more

Also available as: eBook

Work Rules!

Insights from Inside Google That Will Transform How You Live and Lead

by Laszlo Bock ...

**A groundbreaking inquiry into the philosophy of work, and a blueprint for attracting the most spectacular talent to your business and ensuring that they succeed, from the visionary head of Google's innovative People Operations."A true masterpiece." —Forbes.com**"We spend more time working than doing anything else in life. It's not right that the experience of work should be so demotivating and ... Read more

Was $14.99 USD Now $1.99 USD

Also available as: Audiobook

**A groundbreaking inquiry into the philosophy of work, and a blueprint for attracting the most spectacular talent to your business and ensuring that they succeed, from the visionary head of Google's innovative People Operations."A true masterpiece." —Forbes.com**"We spend more time working than doing anything else in life. It's not right that the experience of work should be so demotivating and
... Read more

Also available as: Audiobook
How Google Works

by Eric Schmidt, Jonathan Rosenberg ...

In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning ... Read more

$12.99 USD

Also available as: Audiobook

In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning
... Read more

Also available as: Audiobook
The Geek Way

The Radical Mindset that Drives Extraordinary Results

by Andrew McAfee ...

**The Geek Way reveals a new way to get big things done and shows how to change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation."A handbook for disruptors." —Eric Schmidt**What is “being geeky?” It’s being a perennially curious person, one who's not afraid to tackle hard problems ... Read more

Was $14.99 USD Now $1.99 USD

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**The Geek Way reveals a new way to get big things done and shows how to change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation."A handbook for disruptors." —Eric Schmidt**What is “being geeky?” It’s being a perennially curious person, one who's not afraid to tackle hard problems
... Read more

Also available as: Audiobook
Net Smart

How to Thrive Online

by Howard Rheingold ...

A media guru shows us how to use social media intelligently, humanely, and, above all, mindfully.Like it or not, knowing how to make use of online tools without being overloaded with too much information is an essential ingredient to personal success in the twenty-first century. But how can we use digital media so that they make us empowered participants rather than passive receivers, grounded, ... Read more

$15.99 USD

A media guru shows us how to use social media intelligently, humanely, and, above all, mindfully.Like it or not, knowing how to make use of online tools without being overloaded with too much information is an essential ingredient to personal success in the twenty-first century. But how can we use digital media so that they make us empowered participants rather than passive receivers, grounded,
... Read more
The Fuzzy and the Techie

Why the Liberal Arts Will Rule the Digital World

by Scott Hartley ...

"Artfully explains why it is time for us to get over the false division between the human and the technical."—Tim Brown, CEO of IDEO and author of Change by DesignScott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a ... Read more

$12.99 USD or Free with Kobo Plus

"Artfully explains why it is time for us to get over the false division between the human and the technical."—Tim Brown, CEO of IDEO and author of Change by DesignScott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a
... Read more
Ogilvy on Advertising in the Digital Age

by Miles Young ...

From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a follow-up to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles Young provides top insider secrets and strategies for successful advertising in the Digital Revolution. As comprehensive ... Read more

$17.29 USD

From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a follow-up to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles Young provides top insider secrets and strategies for successful advertising in the Digital Revolution. As comprehensive
... Read more
The Intention Economy

When Customers Take Charge

by Doc Searls ...

Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how ... Read more

$19.49 USD or Free with Kobo Plus

Also available as: Audiobook

Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how
... Read more

Also available as: Audiobook
The Strategic Storyteller

Content Marketing in the Age of the Educated Consumer

by Alexander Jutkowitz ...

The world needs more storytellers.Storytelling is an inherently innovative activity.When organizations find their best stories and tell them to the world, they’re not only building a reputation, they're flexing the same muscles that allow them to pivot quickly around crisis or opportunity, and solve problems more creatively.For individuals, crafting stories is the primary way we can make sense of ... Read more

$15.00 USD

The world needs more storytellers.Storytelling is an inherently innovative activity.When organizations find their best stories and tell them to the world, they’re not only building a reputation, they're flexing the same muscles that allow them to pivot quickly around crisis or opportunity, and solve problems more creatively.For individuals, crafting stories is the primary way we can make sense of
... Read more
For the Win, Revised and Updated Edition

The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact

by Kevin Werbach, Dan Hunter ...

"A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION…."—Daniel H. Pink, Author, DriveWhy can't life—and business—be fun?For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin ... Read more

$13.69 USD

"A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION…."—Daniel H. Pink, Author, DriveWhy can't life—and business—be fun?For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin
... Read more
Rewired

Understanding the iGeneration and the Way They Learn

by Larry D. Rosen ...

"This book offers insight and help to motivate and maximize learning for the Internet Generation"—from the coauthor of The Distracted Mind (Eric Milou, Professor of Mathematics, Rowan University).Look around at today's youth and you can see how technology has changed their lives. They lie on their beds and study while texting and chatting online with friends and scrolling through TikTok. How ... Read more

$12.99 USD

"This book offers insight and help to motivate and maximize learning for the Internet Generation"—from the coauthor of The Distracted Mind (Eric Milou, Professor of Mathematics, Rowan University).Look around at today's youth and you can see how technology has changed their lives. They lie on their beds and study while texting and chatting online with friends and scrolling through TikTok. How
... Read more

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Work Rules!

How Google Works

The Geek Way

Net Smart

The Fuzzy and the Techie

Ogilvy on Advertising in the Digital Age

The Intention Economy

The Strategic Storyteller

For the Win, Revised and Updated Edition

Rewired

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