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  • When Business Meets Culture

    Ideas and Experiences for Mutual Profit

    Edited by B. Munoz-Seca, J. Riverola ...
    The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer. ... Read more

    $49.49 USD

  • How to Get Things Right

    A Guide to Finding and Fixing Service Delivery Problems

    Series series Business and Management (R0)
    In How to Make Things Happen, we learnt that knowledge is the fundamental driver of service efficiency. In this new book, the author follows four very different companies in the finance, gas and tourism sectors as they implement the Service Problem Driven Management Model (SPDM) to improve their operations. With real examples and plenty of practical tips, anecdotes and actionable ideas for real ... Read more

    $31.49 USD

  • How to Make Things Happen

    A blueprint for applying knowledge, solving problems and designing systems that deliver your service strategy

    Series series Business and Management (R0)
    This book offers models and frameworks to analyze your service delivery systems as a whole. It presents the framework to solve customer problems by delivering the right knowledge at the right time to the right place and take advantage of the efficiency that technology and algorithms offer.Why do so many brilliant plans fail to deliver in practice? Why can’t your employees just do what you want ... Read more

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    Most people hate to complain and so they will put up with defective cars, contaminated food, insurance company abuses, botched vacations, and government errors and indifference. The Art of Complaining evens the playing field.The Art of Complaining gives readers an arsenal of successful complaint tactics and claim letters compiled by Phil Edmonston, Canada's best-known consumer advocate and the ... Read more

    $7.19 USD or Free with Kobo Plus

  • Doing Research in the Business World

    by David E. Gray ...
    Starting with the basics and fully grounded in the context of actually doing research, this practical book is the perfect companion as students tackle a business research project head on for the first time.Guiding readers through the research process in author David E. Gray’s approachable style, the book helps them build their understanding and develop the skills they need to establish good ... Read more

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  • Innovation and Its Discontents

    How Our Broken Patent System is Endangering Innovation and Progress, and What to Do About It

    The United States patent system has become sand rather than lubricant in the wheels of American progress. Such is the premise behind this provocative and timely book by two of the nation's leading experts on patents and economic innovation.Innovation and Its Discontents tells the story of how recent changes in patenting--an institutional process that was created to nurture innovation--have wreaked ... Read more

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  • Digital Stractics

    How Strategy Met Tactics and Killed the Strategic Plan

    by Chris Outram ...
    Series series Business and Management (R0)
    In the world of digital business, the line between strategy and tactics is blurring. Traditionally large companies would adopt strategic frameworks which planned over three- to five-year timescales, while most digital start-ups had little interest in comprehensive and rigorous strategic processes and simply set themselves vision and worked out how to get there along the way.In today's digital ... Read more

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  • Greed, Inc.

    Why Corporations Rule the World and How We Let It Happen

    by Wade Rowland ...
    Why is it that multinational drug companies hide or falsify unfavorable results? Why do automakers knowingly sell us unsafe cars? Why is big business allowed to poison our environment-and us? Why is our food so unhealthy, with obesity growing at such an alarming rate? Why are we working such long hours and enjoying life less? This timely and important book places the blame for much of what ails ... Read more

    $10.99 USD

  • Learning From World Class Manufacturers

    Series series Business and Management (R0)
    Manufacturing managers are still focused on the short-term tactical issues related to their business. Strategic issues tend to receive less attention. However, manufacturing can play an important strategic role. This book helps managers consider the strategic roles their operations can play and to provide guidance as to what actions can be taken. ... Read more

    $53.99 USD

  • IE March 2011

    The story of global Indians all over the world with special contributions from prominent NRIs and PIOs in a monthly format ... Read more

    $3.99 USD

  • Action-Based Quality Management

    Strategy and Tools for Continuous Improvement

    Series series Business and Management (R0)
    Featuring case studies from the industrial and tourism sectors, this book provides an interdisciplinary perspective on the effect of total quality management on business and innovation strategies. The principles of Total Quality Management (TQM) have been widely researched and analyzed as an essential tool for businesses to compete in a globalized economy. This book presents the latest research on ... Read more

    $89.09 USD

  • Laddering

    Unlocking the Potential of Consumer Behavior

    Marketing and product development best practices for a fragmented economyThe rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with ever-growing choices and a shrinking decision window. Therefore, it is crucial to understand what drives customer behavior to design products, ... Read more

    $17.00 USD