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Top Series in United States

Showing 1 - 12 of 12 results for “anna invernizzi”
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  • Overconfidence in SMEs

    Conceptualisations, Domains and Applications

    by Anna Invernizzi ...
    Series series Business and Management (R0)
    This book presents a review of the role of overconfidence in small firms and explores how biased judgment and decision-making can affect business performance. Whilst the overconfidence construct has been studied in detail, there are no systematic reviews of its role in SMEs as of yet. Examining the decisions made by entrepreneurs, this study offers clear solutions on how to improve business ... Read more

    $49.49 USD

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  • Leading the Transformation

    Applying Agile and DevOps Principles at Scale

    by Gary Gruver, Tommy Mouser ...
    Software is becoming more and more important across a broad range of industries, yet most technology executives struggle to deliver software improvements their businesses require. Leading-edge companies like Amazon and Google are applying DevOps and Agile principles to deliver large software projects faster than anyone thought possible. But most executives don’t understand how to transform their ... Read more

    $9.99 USD

  • Breakthrough Marketing Plans

    How to Stop Wasting Time and Start Driving Growth

    by Tim Calkins ...
    Series series Business and Management (R0)
    Almost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. But most marketing plans are a waste of time; they are too long, too complicated and too dense. They end up sitting on a shelf, unread and unrealized. Breakthrough Marketing Plans is an essential tool for people who create ... Read more

    $44.99 USD

  • Innovative Research Methodologies in Management

    Volume I: Philosophy, Measurement and Modelling

    Edited by Luiz Moutinho, Mladen Sokele ...
    A seminal collection of research methodology themes, this two-volume work provides a set of key scholarly developments related to robustness, allowing scholars to advance their knowledge of research methods used outside of their own immediate fields. With a focus on emerging methodologies within management, key areas of importance are dissected with chapters covering statistical modelling, new ... Read more

    $116.09 USD

  • Autopoietic Knowledge Systems in Project-Based Companies

    by K. Koskinen ...
    Series series Business and Management (R0)
    This book gives an alternative observational scheme to better understand knowledge creation and learning in project-based companies. It builds upon emergent new ways of looking at projects which is important - as any discipline stays alive by reflection and re-framing ideas as they are challenged, argued and clarified. ... Read more

    $49.49 USD

  • Unpacking Open Innovation

    Highlights From a Co-Evolutionary Inquiry

    by Palgrave Macmillan ...
    Disintegrated or distributed innovation, collaborative innovation, collective invention, collegial innovation, free innovation, open knowledge disclosure, free knowledge disclosure: are these all the same thing? This shows us there is some confusion regarding open innovation, or at least there is a need to cast a wider net around what open innovation is all about. The prevailing thought is that ... Read more

    $89.09 USD

  • Tribal Marketing, Tribal Branding

    An expert guide to the brand co-creation process

    by Brendan Richardson ...
    Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing to, tribal groups and brand communities. ... Read more

    $35.99 USD

  • The Learning Curve

    How Business Schools Are Re-inventing Education

    by Palgrave Macmillan ...
    How do you create world-class educational institutions that are academically rigorous and vocationally relevant? Are business schools the blueprint for institutions of the future, oran educational experiment gone wrong? This is thefirst title in a new series from IE Business School, IE Business Publishing . ... Read more

    $49.49 USD

  • Making Better Decisions Using Systems Thinking

    How to stop firefighting, deal with root causes and deliver permanent solutions

    by Jaap Schaveling, Bill Bryan ...
    Series series Business and Management (R0)
    This book provides a framework to help managers go beyond simply fighting fires every day, offering the tools to address the underlying causes of recurring problems and deliver long-term solutions.The most obvious part of any problem is the pain it causes. The desire to end the pain and find a solution – any solution – that will make it go away now is usually so great that it blinds managers to ... Read more

    $44.99 USD

  • Bending the Arc of Innovation: Public Support of R&D in Small, Entrepreneurial Firms

    by A. Link, J. Scott ...
    Series series Economics and Finance (R0)
    In this exciting work, Link and Scott summarize more than a decade of their research on public support of R&D in small, entrepreneurial firms, concluding public R&D investments, primarily funded by the U.S. Small Business Innovation Research (SBIR) program, are indeed bending the arc of innovation. Firms that receive SBIR project funding would not undertake the projects in the absence of SBIR's ... Read more

    $49.49 USD

  • Making the Compelling Business Case

    Decision-Making Techniques for Successful Business Growth

    by W. Messner ...
    Series series Business and Management (R0)
    Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments. ... Read more

    $49.49 USD

  • Education Tools for Entrepreneurship

    Creating an Action-Learning Environment through Educational Learning Tools

    Edited by Marta Peris-Ortiz, Jaime Alonso Gómez, Francisco Vélez-Torres, Carlos Rueda-Armengot ...
    Series series Business and Management (R0)
    This book examines education in entrepreneurship through an action-learning environment that uses educational innovation tools. It explores various education tools, technology tools and pedagogical methods being implemented into university curriculums around the world.Entrepreneurship in society is rapidly gaining popularity as entrepreneurial activities aimed to create social value are ... Read more

    $89.09 USD